Radio age research, manufacturing, communications, broadcasting, television (1941)

Record Details:

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Kinescope Recordings Thirty Hours of Video Programs on Motion Picture Film Syndicated Weekly by NBC Television By Carleton D. Smith Director, Television Operations. Xational Broadcasting Company. THE production of kinescope recording motion picture film at the National Broadcasting Com- pany has far outstripped on an annual average the total production of the major motion picture studios. In an operation which has in- creased by over 100 per cent since January and which saw a compara- ble 100 per cent increase from Nov. 1948, to January, the kinescope re- cording system now regularly sjTi- dicates 28 commercial and sustain- ing NBC Television programs a week with a total often reaching 30 hours a week. The total output of film by the major motion picture companies in 1948 was 369 feature length films —or about 550 hours of product. At the average rate of nearly 11 hours a week of kinescope film, NBC Television is producing an average of almost 700 hours of entertain- ment product per year. This is virtually 50 per cent more than the Hollywood studios' output. By far the greatest producer and distributor of kinescope recordings in the television industry, NBC is currently shipping an average of 223 prints a week to video outlets from coast to coast. This compares with the shipping schedule of a major motion picture exchange. Installed at a cost of $250,000. the new equipment in use by NBC includes four kinescope recording cameras, two of which record on the double-svstem only (sound and picture films made separately), and the other two of which can record either double- or single-system (sound and picture recorded on same film). NBC Television is the only video concern which makes and develops its own film. From an operation which one year ago produced one kinescope recording on an experimental basis a week, the system has burgeoned into a nation-wide service to tele- vision in which 28 programs are regularly recorded and shipped each week. Except for a special job done on the LIFE-NBC coverage of the na- tional political conventions last June, the kinescope operation was not put into regular commercial service until September, 1948. At that time, seven programs were recorded each week. As tech- nical progress was made and more e(iuipment was pressed into service, the system jumped from the origi- nal seven to double that number in a matter of weeks. Advertising agencies, program sponsors, and new television stations created a tremendous demand for the record- ings which in a short time leaped from an experimental film process to an essential part of video pro- gramming. The number of prints and the amount of footage doubled from November. 1948, to January, 1949, O. B. HANSON, NBC VICE PRESmENT AND CHIEF ENGINEER, STANDS BETWEEN TWO KINESCOPE RECORDING UNITS IN THE NETWORK'S HEADQUARTERS, NEW YORK. [RADIO AGE 23