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HUNDRED MIllUDN
A couple of months ago a milestone was passed when McCann-Erickson TV-Radio billing hit a rate of a hundred million dollars annually. A glance at the accompanying charts shows that this covers every radio and TV network, hundreds of local stations — every kind of programming — every type of commercial. Like all agencies, and most people, we like to set ourselves goals. Probably it was one of our goals to be the first to reach the hundred million mark in this field — but right now there's only time to thank the many people responsible for having done it. The networks and stations who have done so much to bring these media to their present high point of effectiveness . . . the producing outlets and the talent agencies who have contributed so much to the quality of our product.
McCann-Erickson, Inc.
Network and Regional TV Programs
NIGHTTIME Special Programs
Cinderella
Great Sebastians, The
IVIayerlIng
Mr. Broadway
Romeo and Juliet
Ruggles of Red Gap
Shower of Stars
One Hour
Climax
Disneyland
Jackie Gleason Show
Robert Montgomery Presents
Studio One
Warner Brothers Presents
Wednesday Night Fights
Half Hour
Adventures of Jim Bowie Crunch and Des Death Valley Days Dragnet
Esso Golden Playhouse Gale Storm Show, The Lone Ranger National Biscuit
Theatre Noah's Ark Texas in Review
Quarter Hour
Coke Time Esso Reporter Powerland U.S.A. Sohio Reporter
DAYTIME Half Hour
Lone Ranger Sky King
Quarter Hour Bob Crosby Don McNeil Garry Moore Home
House Party It Could Be You Mickey Mouse Club Ohio Story Our Miss Brooks Queen For A Day Tennessee Ernie
Ford Today Valiant Lady
New York, Boston, Atlanta, Cleveland, Detroit, Ctiicago, Louisville, Houstofl, Dollas, Son Francisco, Los Angeles, Portland and offices ttiroughout the world.
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