The radio annual (1957)

Page scan 000195 from The radio annual

Record Details:

Title:
The radio annual
Date:
1957
Publisher:
New York : Radio Daily Corp.
Volume:
Radio annual and television yearbook (1957)
Leaf #:
000195
Language:
English
Collection:
Year Book, Broadcasting & Recorded Sound, and Books
Format:
Annuals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
July 18, 2024
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0<Z>0 ADVERTISING AGENCIES (xzx; can Hines Cake Mixes), all St. Louis, Mo. TV Accounts: Pet Milk Co. (Pet Evaporated Milk, Instant Pet Nonfat Dry MUk, Pet-Ritz Frozen Pies) ; Monsanto Chemical Co.; First National Bank; Procter & Gamble; Barton Manufacturing Co.; Eli Lilly Co.; Union Electric Co.; Anheuser-Busch, Inc. (Busch Bavarian Beer) ; St. Louis Independent Packing Co.; Ralston Purina Co.; Wabash Railroad; Southwestern Bell Telephone Co., all St. Louis, Mo. GAYNOR COLMAN PRENTIS & VARLEY. INC. 400 Madison Ave., New York 17, N. Y. Phone: PLaza 5-5750 President Paul Gaynor Exec. Vice Pres John J. Ducas Vice Pres Leslie B. Cort Treas. & Media Dir Edwin J. Marra Creative birector Alan Slatter Art Director Charles Carl Publicity Director F. D. Walker Production Manager George J. Cisneros Traffic Manager Harry Shearman Account Executives Richard D. Falcon, Paul V. Higgins, John Halloran, Thomas Darge, Richard Logan, Arthur Larsen Accounts: All American Engineering Co., Wilmington, Del.; American Moninger Greenhouse Co., Brooklyn, N. Y. ; J. & E. Atkinson, Ltd., New York; Austenal, Inc., New York; Automatic Switch Co., Orange, N. J.; B. G. Corp., Ridgefield, N. J.; British European Airways, New York; Brush Aboe, New York; California Eastern Aviation, Washitigton, D. C. ; H. W. Carter & Co., Coleford, England; Crowley's Milk Co., Binghamton, N. Y.; Thomas A. Edison, West Orange, N. J.; Fairchild Engine & Airplane Corp., Hagerstown, Md.; General Electric Co., Cincinnati, Ohio; Gibralter Tourist Bureau, Gibralter; J. Goddard & Sons, New York; Institute of the Aeronautical Sciences, New York, Jaeger Co., New York; Lines Brothers, London; Liquidometer Corp., Long Island City, N. Y.; Link Aviation, Binghamton, N. Y.; Lundy Manufacturing Corp., Long Island City, N. Y.; J. A. Maurer, Long Island City, N. Y.; William MacDonald & Sons, Glasgow, Scotland; McGraw-Hill Publishing Co. (Aviation Week), New York; Precision Film Laboratories, New York; Pyrene-C-OTwo Corp. (Div. of Fyr-Fyter Co.), Newark, N. J.; Rotol Ltd., Gloucester, England; Saint's Satin Wax. London ; Social Research, Chicago: Stonro Electric Products Co., Kenilworth, N. J.; Vertol Aircraft Corp., Morton, Pa.; Universal Leaseways Svstem, Cleveland, Ohio; Thomas O. Woolf & Son Co., New York; Witco Chemical Co.. New York. GEARE-MARSTON. INC. (Subsidiary of Ruthrauff & Ryan) 22nd & Locust St., Philadelphia 3, Pa. Phone: LOcust 4-3551 AAAA— ABC— ABP— ANPA President Norman W. Geare V.P., Creative Dir James B. Briggs Vice President Horace D. Nalle V.P., Dir. of Service Karl L. Gauck V.P.-Media Director Frank C. Murphy Secretary William G. Huckel Treasurer Elizabeth A. Heath Art Director Richard G. Cummins Production Manager Jesse A. Plumley Research Director George E. O'Connor Radio & TV Dir.. . .Frederick C. McCormack Radio & TV Time Buyer. . . .Joan O. McCrea Branch Office 420 Lexington Ave., New York 17, N. Y. Phone: LExington 2-0880 Vice-President Charles S. O'Donnell Radio Accounts: Strawbridge & Clothier (Dept. Store), Western Saving Fund Society, Philadelphia, Pa.; Pennsylvania Salt Mfg. Co. (Chemicals), Philadelphia, Pa.; American Cyanamid Co. (Food Industry Div. "Acronize") New York; Bachmann Brothers, Inc. (Solarex Sun Glasses), Philadelphia; Caloric Appliance Corp. (Gas Ranges), Philadelphia; Personal Products Corp. (Jonny Mop Div., Disposable Toilet Cleaners) Milltown, N. J.; Lawn-Boy (Rotary Powered Mowers) Lamar, Mo.; Firetabs Corp. (Charcoal Briquettes) Bala-Cynwyd, Pa.; E. K. Tryon Co. (Hardware Wholesale Distributor), Philadelphia. TV Account^: American Cyanamid Co.; Caloric Appliance Corp. ; Personal Products Corp.; Lawn-Boy; Pennsylvania Salt Mfg. Co.; Strawbridge and Clothier; E. K. Tryon Co.; Western Saving Fund Society; Valspar Coi-p. (Paint and Varnish) Philadelphia. GETSCHAL CO., INC. 49 E. 51st St., New York 22, N. Y. Phone: PLaza 8-1100 President Budd Getschal Exec. Vice Pres Thomas D. Murray Media Director Gerald Gilbert Radio & TV Accounts: E. & J. Gallo Winery, Modesto, Calif.; Ludwig, Baumann & Spear's (Dept. Store) ; New York City, Sealy Mattress Co., New York City; Darling Toys, Inc., New York City. GEYER ADVERTISING INC. 595 Madison Ave., New York 22, N. Y. Phone: PLaza 1-3300 AAAA— ABP— ANPA— ABC Board Chairman B. B. Geyer President Sam M. Ballard V.P., Sec'y John R. Geyer Treasurer John R. Kunz V.P., Creative Dir W. M. Mitchell V.P., Mktg. Dir R. C. Robertson Vice Pres., Acct. Supervisor. .Frank Kearney Vice Pres Winslow H. Case Vice Pres Donald Gill V.P. Copy Directors Edward Zern, A. Vernon Bowen, Whiting Hall Vice-Presidents A. LaSala, R. P. Wilson V.P. & Art Director A. A. Sarin V.P., Radio-TV Creative Dir.. . .Ray J. Mauer Time Buyers Elizabeth Powell, B. S. Richardson Prod. Mgr LeRoy Emmerich Business Manager D. W. McGuinn 185 L .