Yearbook of radio and television (1957)

Record Details:

Title:
Yearbook of radio and television
Date:
1957
Publisher:
New York : Radio Daily Corp.
Volume:
Radio annual and television yearbook (1957)
Leaf #:
000230
Language:
English
Collection:
Year Book, Broadcasting & Recorded Sound, and Books
Format:
Annuals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Date Added:
September 28, 2023
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0<Z>0 ADVERTISING AGENCIES 0<Z>0 SCHOLTS ADVERTISING SERVICE 1201 W. 4th St., Los Angeles 17, Calif. Phone: Michigan 23Q6 ABP— ANPA Owner T. D. Scholts Radio-TV Dir Kenneth C. Higgins GORDON SCHONFARBER & ASSOCIATES, INC. 58 Weybosset St., Providence 3, R. I. Phone: GAspee 148134-5 ABP— ANPA— AFA— ABC Exec. Vice-Pres Gordon Schonfarber, Jr. V.P., Prod. Mgr Russell C. Edwards Vice-Pres., Copy Chief John B. Swift Secretary Amanda C. J. Olsson Radio-TV Dir .Roger M. Shea Radio Accounts: Cladding's, Inc. (Radios), Old Colony Co-operative Bank (Savings & Loan), Providence; Washington Trust Co. (Commercial Bank), Westerly, R. I.; Warwick Club Ginger Ale Co. (Carbonated Beverages), West Warwick, R. I.; Paris Fabric Shop, Providence; J. S. Inskip, Inc. (Foreign Cars), Providence; B. A. Ballou Co., Inc. (Jewelry), Providence; Providence Retail Trade Board (Chamber of Commerce) ; California Artificial Flower Co., Providence, R. I.; Johnson & Wales Business School, Providence; Monogram Shop (Monogramming. Gifts) Providence; R. I. Provision Co. (Meat Packer) Johnston, R. I.; William H. Harris (Furrier) Providence, R. I. TV Accounts: Old Colony Cooperative Bank; Claddings, Inc.; Warwick Club Ginger Ale Co., West Warwick, R. I.; Calif. Artificial Flower Co.; Johnson & Wales Business School, Providence; B. A. Ballou & Co. RUSSEL M. SEEDS CO., INC. 919 No. Michigan Ave., Chicago 11, 111. Phone: WHitehall 3-2133 ANPA— APA— PPA President Freeman Keyes Exec. Vice Pres Harry H. Mans Vice Pres, Gen. Mgr H. B. Goldsmith, Jr. Vice Presidents A. D. Keyes Daniel Foster, Harley B. Hobbs, James Witherell, L. J. Marshall, Dean Landis, P. F. Marshall, Fred Willson, Jesse Livermore, Don Reed Sec.-Treas E. V. Owen Time Buyer Merle Myers Radio-TV Director R. B. Young Dir. Film Prod Alan Lee Branch Offices 121 Monument Circle, Indianapolis 9, Ind. MElrose 5-1361 V.P. in Chg Paul Richie 418 S. Robertson Blvd., Los Angeles, Calif. Phone: CRestview 4-7613 Vice Pres. in Chg Lou Place Radio Accounts: Fendrich Inc. (La Fendrich & Chas. Denby Cigars), Evansville, Ind.; C. H. Wallerich Co. (Chrysler & Plymouth Distributors), Indianapolis, Ind.; Pinex Company (Cough Syrup & Pabasone), Fort Wayne, Ind.; Lanolin Plus (Cosmetics). TV Accounts: Brown & Williamson Tobacco Corp. (Raleigh Cigarettes), Louisville 1, Ky.; Pinex Company (Cough Syrup), Fort Wayne, Ind.; W. A. Sheaffer Pen Company, Fort Madison, Iowa; Elgin American, Division of Illinois Watch Company (Compacts, pearls, etc.), Elgin, 111.; Topeo Assocs. (Canned Foods), Chicago, Lanolin Plus. ED SHAPIRO INC. 1612 Market St., Philadelphia 3. Pa. Phone: LO 4-2877 ANPA— ABP President Edward Shapiro Vive-President Leonard Goldsmith Secretary H. Hyman Shapiro Treasurer Edward L. Frater Art Director Jack Garry Radio Accounts: Sealy Mattress Co., Chester, Pa.; Browning, King, Philadelphia; Mutual of Omaha (Insurance), Philadelphia. TV Accounts: Sealy Mattress Co.; Philadelphia Model Hobbies Association. JOHN W. SHAW ADVERTISING, INC. 51 E. Superior St., Chicago 11, 111. Phone: MOhawk 4-6323 ANPA President & Treas John W. Shaw Vice-Presidents David E. Guerrant, P. L. 0. Smith, Sigmund T. Seaman, Norman R. Anderson Secretary Robert C. Milner Time Buyers Robert A. Landers, Isabel McCaulay Radio Accounts: Colgate-Palmolive Co. (Shaving Preparations) New York, N. Y.; Dormeyer Corp. (Electric Appliances-Power Tools) ; Lumbermens Mutual Casualty Co. (Insurance); Quaker Oats Co. (Corn Goods, specialty products); Webcor, Inc. (Fonografs, Tape Recorders, Diskchangers) all Chicago. TV Accounts: Colgate-Palmolive Co., Dormeyer Corp.; Quaker Oats Co., Webcor. Inc. SILTON BROTHERS, INC. 131 Clarendon St., Boston 16, Mass. Phone: CO 7-3730 ABP— ANPA— FAAG— PPA President Myron L. Silton Exec. V.P Jason N. Silton V.P., Media Dir., Radio-TV Producer Earle W. Hoffman V.P. Art Andre B. Paquette Time Buyer Marie E. Kachinski Radio Accounts: Craftsman Insurance Co. (A. & H. Insurance); New England Provision Co. (Meats); Bareolene Co. (Detergents); Sears Roebuck & Co. (Boston & Suburban Retail Stores); Elm Farm Foods Co. (Retail Food Chain) : Luby Chevrolet Co.; Magee's (Appliance Dealer), all Boston. Mass. TV Accounts: Craftsman Insurance Co.. New England Provision Co.; The Bareolene Co.; Elm Farm Foods Co.: Magee's: Luby Chevrolet Co.; Penobscot Shoe Co. Estimated Radio & TV Billingss S550,000. 220