Yearbook of radio and television (1957)

Record Details:

Title:
Yearbook of radio and television
Date:
1957
Publisher:
New York : Radio Daily Corp.
Volume:
Radio annual and television yearbook (1957)
Leaf #:
000236
Language:
English
Collection:
Broadcasting & Recorded Sound, Year Book, and Books
Format:
Annuals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Date Added:
September 28, 2023
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o<r>o ADVERTISING AGENCIES «Z>0 Dealers; Radio-TV Training Assn.; Nat'l. Home Study. School; Zenith Radio Corp., Tri-State Buick Dealers Assn., all New York, N. Y. TV Accounts: Sachs Quality Stores; Vim Stores; Ritz Thrift Shop; Warren Connolly (Dist. Norge, Motorola, Vornado); Sofia Brothers Inc.; Relaxacizor; Fruit of the Loom; Stevens & Thompson Paper Co.; Wing & Fin Pet Center; Dale Dance Studios; Davega Stores; Monarch Buick Co., Zenith Radio Corp. of N. Y.; Schane Pontiac Corp., all New York, N. Y. Estimated Radio-TV Billings: $900,000. WARWICK & LEGLER. INC. 230 Park Ave., New York 17, N. Y. .Phone: MUrray Hill 4-5800 AAAA— ABC— ABP— ANPA— APA NOAB— PPA— AFA President H. Paul Warwick Vice-Presidents Henry Legler, S. 0. Youngheart, Arthur Deerson, Thomas H. Shanley, C. E. Staudinger Radio & TV Director. . .William P. Warwick Asst. Radio-TV Dir.. .Robert Steen, Joe Gratz Radio Accounts: Jacob Ruppert (Knickerbocker Beer) New York, N. Y.; Ex-Lax, Inc. (Chocolated Laxative) Brooklyn, N. Y.; Williams Baking Co. (Bread and Baked Goods) Scranton, Pa. TV Accounts: Ex-Lax, Inc. (Laxative), Brooklyn, N. Y.; Jacob Ruppert (Knickerbocker Beer) New York, N. Y.; Schick, Inc. (Electric Shavers) Lancaster, Pa. Estimated Radio & TV Billings: $6,350,000. WASSER, KAY & PHILLIPS. INC. 1231 Banksville Rd., Pittsburgh 16, Pa. Phone: LOcust 3-1570 President G. S. Wasser Vice Pres E. J. Laughlin Media Director Harry Anderson Art Dir A. S. Ziaukas Radio, Television Director Alvin Roth Acct. Execs Owen Daley, Paul LeBoeuf Copy Chief .Sally Kohl Radio & TV Accounts: Country Belle Coop. (Farmers Dairy Products), Krogers (Food Markets), Coca Cola Bottling Co. of Pittsburgh, Pittsburgh, Pa.; City Products Corp. (Ice), Pittsburgh, Pa.; Rosenbaums Dept. Store, Pittsburgh, Pa.; Timken Silent Automatic Div. of Scaife Co. (Furnaces) Oakmont, Pa. ; Morrison & McCluan ( Frozen Foods) Pittsburgh, Pa. WATTS. PAYNE— ADV., INC. 900 S. Main St., Tulsa 3, Okla. Phone: Diamond 3-8108 AAAA Chairman of the Board Don Watts Pres., Treas Oscar E. Payne Vice Presidents Leslie S. Hauger, Don Dyer Secy., Radio-TV Dir Don S. Mitchell Asst. Treasurer Jack Buchman Account Executives Don Watts, Oscar E. Payne, Leslie S. Hauger, Don Dyer, Don S. Mitchell, Thurman Glenn, George Breidenbach. Radio-TV Coordinator Larry Bettis Radio-TV Copy Writer SaUy Milstead Radio-TV Traffic Carolyn Johns Radio-TV Director Don Mitchell Radio Accounts: Oklahoma Tire & Supply Co., Mid-West Chevrolet, Prather's Prescriptions, 7-Up Distributors, Mason's Furniture & Appliances, Pepsi Cola Distributors, United Federal Savings & Loans, Watts, Plumbing & Electric, Bell Oil & Gas, Hawks Dairies, Angel's Drive-In, Commonwealth Life Ins., Downtown Tulsa, Unlimited, Brown-Dunkin Dept. Store, Tulsa, Okla. TV Accounts: Oklahoma Tire & Supply, Mid-West Chevrolet, Bell Oil & Gas, Mason's Furniture & Appliance, Jitney Jungle, (Grocery Chain) ; Hanna Lumber Co., Burt's Ice Cream, Okla. Natural Gas, aU Tulsa, Okla. WEBB ASSOCIATES. INC. 330 Fifth Ave., New York, N. Y. Phone: LO 5-6462 President M. A. Weiss Sec'y., Treas Andrew Weiss Art Director Trudy Kadiseh Production Mgr Irwin Bogin Media Director Audrey Bernfeld TV Director Bernard Schiff Acct. Ejcecs M. A. Weiss, Andrew Weiss, L. Sturms, Vi Porte EDWARD H. WEISS & CO. London Guarantee Bldg. 360 N. Michigan Ave., Chicago, 111. Phone: CEntral 6-7252 President Edward H. Weiss Exec. Vice Pres Irving D. Auspitz V.P., Dir. of Media Jack Bard V.P., Copy Dir Byron A. Bonnheim V.P., Acct. Supvr Bernard J. Gross Dir. Motivation Research Mary Jane Grunsfeld V.P., Acct. Supvr Robert Harris V.P., Acct. Supvr Jerome Joss V.P., Creative Dir Lee King V.P., Sec'y., Radio-TV Dir., Acct. Supvr Marvin L. Mann V.P., Acct. Supvr Kenneth Murison Treas., Business Mgr Ernest Stern 226