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MILTON J. CROSS — NBC Announcer
LJE’S big and easy going and slow talking. In a place where everybody is always in a hurry and where the peak of activity is never far from madness he is the one calm spot in the center of the storm. Nothing seems to get him excited. Nothing seems to hasten his pace or his speech, yet he always gets everything done in time and he is never late on any appointment or assignment. That’s Milton J. Cross. Though the award of the American Academy of Arts and Letters medal made him a super-announcer in the world of broad¬ casting, it did not make any difference to Cross. He was born in New York City about 33 years ago. Before he saw a microphone he had obtained an interesting background of musical experience. Though nominally a Presbyterian, he sang with the Paulist Choristers and toured the country with that organization. Cross went all the way to Newark for his radio debut. He sang and his voice was liked. When the station grew and the services of a second announcer were required, Cross got the job. Little has been written of the home life of the announcer. Most announcers’ wives will tell you there is no such thing, but Cross manages to spend most of his spare time with his family. When WJZ became a key station of the NBC, Cross automatically became a member of the NBC announcing staff and now is the senior announcer in point of service. His name has been associated with the most famous broadcasts on the air, and there is a constant demand for his services. His winning of the Diction Medal in 1929 now is radio history. He doesn’t have any special hobbies, because be hasn’t time for them. In constant demand for personal appearances as a concert artist, he has little spare time outside of his broadcasting work. He does enjoy collecting nice things for his home and one of his treasures is a clock carved into the shape of a microphone from a block of anthracite coal. His ambition is to continue as a good announcer and soloist, and he hopes eveJJlually to .be able to spend more than one evening a week with his family.
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