Radio annual (1938)

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WMFJ "THE TOPS IN PROGRAMS AT THE TOP OF YOUR DIAL" DAYTONA BEACH— EST. 1934 FREQUENCY: 1420 Kc. POWER: 100 Watts. OWNED BY: W. Wright Esch. OPERATED BY: W. Wright Esch. BUSINESS ADDRESS: 126 Vz Magnolia Ave. PHONE: 91. STUDIO ADDRESS: 126 Vz Magnolia Ave. TRANSMITTER LOCATION: 126 Vz Magnolia Ave. TIME ON THE AIR: 8:00 A.M. to 11:00 P.M. (daily); 8:00 A.M. to 9:00 P.M. (Sunday). NEWS SERVICE: Radio News Assoc. PERSONNEL Commercial Manager Ed Sims Chief Announcer Ray Clancy Station Manager W. Wright Esch Chief Engineer W. K. Ellenwood POLICIES No liquor accounts accepted. REPRESENTATIVE Cox & Tanz, Inc. ♦ WRUF "THE VOICE OF FLORIDA" GAINESVILLE FREQUENCY: 830 Kc. POWER: 5000 Watts. OWNED BY: State and University of Florida. OPERATED BY: Same. BUSINESS ADDRESS: University Campus. PHONE: 1000 Ext. 55. STUDIO ADDRESS: Same. TRANSMITTER LOCATION: Same. TIME ON THE AIR: Daytime to local sunset at Denver, Colo. TRANSCRIPTION SERVICE: World Broadcasting System. NAB Library. PERSONNEL Station Executive Garland Powell Asst. Director Russell McCaughan Chief Announcer George Walsh Chief Engineer Joseph Weil POLICIES Advertising of alcoholic beverages not accepted. Foreign language accounts and patent medicine accounts not accepted. ♦ WJAX (SUMMER) "WJAX, JACKSONVILLE IN FLORIDA, THE LAND OF OCEAN BREEZES" (WINTER) "WJAX, JACKSONVILLE IN FLORIDA, THE LAND OF SUNSHINE" JACKSONVILLE— EST. 1925 NATIONAL BROADCASTING CO. FREQUENCY: 900 Kc. POWER: 5000 Watts, d.; 1000 Watts, n. OWNED BY: City of Jacksonville. OPERATED BY: Same. BUSINESS ADDRESS: No. 1 Broadcast Place. PHONE: 5-5821-2. STUDIO ADDRESS: Same. TRANSMITTER LOCATION: Hyde Park Country Club. TIME ON THE AIR: (daily) 7:00 A.M. to 1:00 A.M. — (Sunday) 8:00 A.M. to midnight. TRANSCRIPTION SERVICE: NBC Thesaurus. PERSONNEL Commissioner in Charge Thos. C. Imeson Station Manager and Chiei Engineer lohn T. Hopkins, III Merchandising Manager Ralph Feather POLICIES Advertising of alcoholic beverages not accepted, excepting beer and wine. Merchandising: Merchandising manager assists in making merchandise displays, sending out mimeographed letters and other types of merchandising requested by sponsors, there being no charge other than material used, stationery, stamps, etc. REPRESENTATIVE Craig & Hollingbery, Inc. ♦ WMBR JACKSONVILLE— EST. 1934 COLUMBIA BROADCASTING SYSTEM FREQUENCY: 1370 Kc. POWER: 250 Watts, d.; 100 Watts, n. OWNED BY: Fla. Broadcasting Co. OPERATED BY: Fla. Broadcasting Co. BUSINESS ADDRESS: P. O. Box 4428. PHONE: 5-4387-8. STUDIO ADDRESS: Atlantic National Bank Bldg. TRANSMITTER LOCATION: South Jacksonville. TIME ON THE AIR: 7:00 A.M. to midnight. NEWS SERVICE: United Press. TRANSCRIPTION SERVICE: World Library. PERSONNEL President Frank King Chief Announcer Chas. Stone Musical Director Marie Elliott Chief Engineer H. B. Greene POLICIES No hard liquor advertising accepted. Carries out a monthly distribution check on all food and drug items. REPRESENTATIVE Paul H. Raymer Co. ♦ WLAK LAKELAND— EST. 1936 FREQUENCY: 1300 Kc. POWER: 100 Watts. OWNED BY: Lake Region Broadcasting Co. OPERATED BY: Lake Region Broadcasting Co. BUSINESS ADDRESS: New Florida Hotel. PHONE: 2128. STUDIO ADDRESS: New Florida Hotel. TRANSMITTER LOCATION: Lakeland. TIME ON THE AIR: Full Time License. TRANSCRIPTION SERVICE: C. P. MacGregor. World Broadcasting System. PERSONNEL Manager John Reagin POLICIES Advertising of alcoholic beverages not accepted excepting beer and wine. 211