Radio annual and television yearbook (1938)

Page scan 000377 from Radio annual and television yearbook

Record Details:

Title:
Radio annual and television yearbook
Date:
1938
Publisher:
New York : The Radio Daily
Volume:
Radio annual (1938)
Leaf #:
000377
Language:
English
Collection:
Broadcasting & Recorded Sound and Year Book
Format:
Annuals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
July 18, 2024
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PERSONNEL President Norman A. Thomas Commercial Manager Frank S. Lane Artists Bureau Head D. W. McCurdy Station Manager Frank S. Lane Chief Engineer J. R. Donovan POLICIES No hard liquor accounts. No demand for foreign language programs due to the audience being native born. Will furnish complete merchandising service. The amount depends to a large extent on the size of the campaign. REPRESENTATIVE Paul H. Raymer Company WTJS "BIGGEST LITTLE STATION IN THE SOUTH" JACKSON— EST. 1930 FREQUENCY: 1310 Kc. POWER: 250 watts, d.; 100 watts, n. OWNED BY: Sun Pub. Co. OPERATED BY: Sun Pub. Co. BUSINESS ADDRESS: Sun Bldg. PHONE: 3340-3341-1106-1107. MAIN STUDIO ADDRESS: Sun Bldg. OTHER STUDIOS: Union City, Milan, Humboldt. Martin, and Lexington. TIME ON THE AIR: 7:00 a.m. to 11:00 p.m. Maintains ARTISTS BUREAU. NEWSPAPER AFFILIATIONS: The Jackson Sun. NEWS SERVICE: Associated Press (non-commercial). TRANSCRIPTION SERVICES: NBC Thesaurus. PERSONNEL President C. E. Pigford Commercial Manager A. B. Robinson Advertising Manager Bill Winsett Artists' Bureau Head James Allen Chief Announcer Leslie Brooks Station Manager A. B. Robinson Sales Manager A. B. Robinson Publicity Director David Banks Musical Director Val Morse Chief Engineer C. B. Brummell POLICIES Does not accept foreign language or hard liquor advertising. No foreign population. Accepts wine and beer accounts. Offers a complete merchandising service, including letters to the trade, counter and window displays, generous publicity in affiliated paper. REPRESENTATIVE The Branham Company ♦ WNOX KNOXVILLE— EST. 1922 COLUMBIA BROADCASTING SYSTEM FREQUENCY: 1010 Kc. POWER: 5000 watts, d.; 1000 watts, n. OWNED BY: Scripps Howard Radio, Inc. OPERATED BY: ScrippsHoward Radio, Inc. BUSINESS ADDRESS: 110-112 S. Gay St. PHONE: 3-3171-5. STUDIO ADDRESS: 110-112 S. Gay St. TRANSMITTER LOCATION: Beverly and Anderson Road. TIME ON THE AIR: 5:30 a.m. to 1:00 a.m. NEWSPAPER AFFILIATION: Knoxville NewsSentinel. NEWS SERVICE: United Press. MAINTAINS ARTISTS BUREAU: TRANSCRIPTION SERVICE: Associated Library. PERSONNEL President Jack R. Howard Commercial Manager O. L. Smith Artists Bureau Head Chas. Hansen Station Manager R. B. Westergaard Publicity Director W. J. Towner Chief Engineer J. B. Epperson POLICIES No liquor advertising of any kind except beer — no foreign language programs or announcements— All program copy subject to censorship of station. Merchandising: Billboard advertising — newspaper publicity — movie trailers in five leading theaters — window displays — personal calls on dealers and distributors — letters and merchandising presentations to the trade (advertiser must pay postage). REPRESENTATIVE E. Katz Special Adv. Agency WROL KNOXVILLE— EST. 1927 NBC— (RED & BLUE) FREQUENCY: 1310 Kc. POWER: 250 Watts, d.; 100 Watts, n. OWNED BY: Stuart Broadcasting Corp. OPERATED BY: Same. BUSINESS ADDRESS: 524 S. Gay St PHONE: 27112. STUDIO ADDRESS: Same. TRANSMITTER LOCATION: Same. TIME ON THE AIR: 5:30 A.M. to midnight. NEWS SERVICE: Transradio Press. TRANSCRTPTION SERVICE: NBC Thesaurus. PERSONNEL President S. E. Adcock Commercial Manager Roland Weeks Station Manager C. H. Frazier Publicity Director John Rees Musical Director John Rees Chief Engineer Joe Wofford POLICIES Does not accept liquor advertisements or foreign language programs. Does accept beer advertising. REPRESENTATIVE John Blair & Co. 359