Radio annual and television yearbook (1938)

Record Details:

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WHBQ "THIS IS THE FRIENDLIEST SPOT ON YOUR DIAL" MEMPHIS— EST. 1925 FREQUENCY: 1370 Kc. POWER: 100 Watts. OWNED BY: Broadcasting Station WHBQ, Inc. OPERATED BY: Broadcasting Station WHBQ, Inc. BUSINESS ADDRESS: Hotel Claridge. PHONE: 8-6868. STUDIO ADDRESS: Hotel Claridge. TRANSMITTER LOCATION: 46 Neely St. TIME ON THE AIR: 7:00 a.m. to 11:00 p.m. Maintains ARTISTS BUREAU. NEWS SERVICE: Local. TRANSCRIPTION SERVICE: Full Facilities. PERSONNEL President Thos. Thompson Commercial Manager E. A. Alburty Advertising Manager E. A. Alburty Artists Bureau Head M. Vun Kannon Chief Announcer Emmet McMurray Station Manager E. A. Alburty Sales Manager E. Pournelle Publicity Director Robt. Ramsey Musical Director Arthur King Chief Engineer Weldon Roy POLICIES Hard liquor advertising not accepted. Beer and wine accounts acceptable. Proprietary accounts subject to rigid copy censorship. National spot advertisers have merchandising service available to them, distribution of counter cards, window signs and streamers, contacting of retailers, jobbers, etc., assistance in arranging window and counter displays, etc. REPRESENTATIVE J. J. Devine & Associates ♦ WMC "DOWN IN DIXIE" MEMPHIS— EST. 1923 NBC— (RED) FREQUENCY: 780 Kc. POWER: 5000 Watts, d.; 1000 Watts, n. OWNED BY: Commercial Appeal Co. OPERATED BY: Commercial Appeal Co. BUSINESS ADDRESS: Hotel Gayoso. PHONE: 8-7464. STUDIO ADDRESS: Hotel Gayoso. TRANSMITTER LOCATION: 5 Points, Tenn. TIME ON THE AIR: 6:00 A.M. to 12:00 midnight. NEWSPAPER AFFILIATIONS: Commercial Appeal. NEWS SERVICES: A.P. and Press Radio. TRANSCRIPTION SERVICES: NBC Thesaurus and NAB Library. PERSONNEL Commercial Manager J. E. Eggleston Advertising Manager J. E. Eggleston Chief Announcer Earl Moreland Station Manager H. W. Slavick Publicity Director John Cleghorn Musical Director Jerry McEwen Chief Engineer C. E. Baker POLICIES Liquor programs accepted after 10 P.M. Foreign programs must be (copy) translated in English due to limited foreign population. Maintains a comprehensive merchandising and exploitation policy. REPRESENTATIVE The Branham Company ♦ WMPS "GREAT AND GROWING GREATER" MEMPHIS— EST. 1925 NATIONAL BROADCASTING CO. (BLUE) FREQUENCY: 1430 Kc. POWER: 1000 Watts, d.; 500 Watts, n. OWNED BY: Memphis Broadcasting Co. OPERATED BY: ScrippsHoward Radio, Inc. BUSINESS ADDRESS: Columbian Tower. PHONE: 5-2721. STUDIO ADDRESS: Same. TRANSMITTER LOCATION: Same. TIME ON THE AIR: 6:00 A.M. to 1:00 A.M. NEWSPAPER AFFILIATION: Memphis Press-Scimitar. TRANSCRIPTION SERVICES: Associated Program Service, Lang-Worth. MAINTAINS ARTISTS BUREAU. PERSONNEL President Jack Howard Station Manager Geo. H. Engelten Commercial Manager Bill Kirkendale POLICIES Liquor advertising acceptable after 10:30 p.m. Merchandising: through movie trailers, taxi cab covers, bill boards and merchandising bulletins. ♦ WREC MEMPHIS— EST. 1922 COLUMBIA BROADCASTING SYSTEM FREQUENCY: 600 Kc. POWER: 5000 Watts, d.; 1000 Watts, n. OWNED BY: WREC, Inc. OPERATED BY: WREC, Inc. BUSINESS ADDRESS: Hotel Peabody. STUDIO ADDRESS: Same. TRANSMITTER LOCATION: Memphis. TIME ON THE AIR: 6:30 A.M. to 12:00 midnight. NEWS SERVICE: United Press. TRANSCRIPTION SERVICE: World Broadcasting System. PERSONNEL President-General Manager . . . Hoyt B. Wooten POLICIES Liquor advertising acceptable after 10:00 P.M. REPRESENTATIVE E. Katz Special Advertising Agency 361