Radio annual (1941)

ORGANIZATIONS — ■ ■ ■! ■ PERSONNEL — ADDRESSES n^^^ Acoustical Society of America 919 North Michigan Ave., Chicago, 111. OFFICERS President F. R. Watson (University of Illinois) Vice-President F. A. Firestone (University of Michigan) Secretary Wallace Waterfall (The Celotex Corp) Treasurer C. T. Stanton (Electrical Research Products, Inc.) Editor F. A. Firestone (University of Michigan) EXECUTIVE COUNCIL Harry F. Olson, RCA Victor Co.; Donald A. Laird, Ayer Foundation; Frederick V. Hunt, Harvard University; Don Lewis, University of Iowa; L. J. Sivian, Bell Telephone Laboratories; W. F. Snyder, National Bureau of Standards. Actors Equity Association 45 W. 47th St., New York, N. Y. BRyant 9-3550 OFFICERS President Bert Lytell First Vice-President Walter Huston Second Vice-Tresident Florence Reed Third Vice-President Augustin Duncan Fourth Vice-President Peggy Wood Executive Secretary-Treasurer Paul Dullzell Recording Secretary John Beal Counsel Paul N. Turner Auditor Frank Mesurac Executive Secretary Ruth Richmond Executive Secretary Emeritus Dorothy Bryant Honorary President John Emerson President Emeritus Frank Gillmore COUNCIL Terms Expire in 1945: Walter Abel, Leon Ames, Jean Beryl, Matt Briggs, Audrey Christie, William David, John Emery, Ruth Hammond, Sam Jaffe, Sam Levene, Kent Smith. Terms Expire in 1944: Patricia Collinge, Dudley Digges, Muriel Kirkland, Philip Loeb, John A. Lorenz, Emily Marsh, Hiram S. Sherman, Jack Whiting, Mervin Williams, Harold Vermilyea. Terms Expire In 1943: Lee Baker, Hugh Cameron, Broderick Crawford, Eric Dressier, Alfred Kappeler, Earle Larimore, Winifred Lenihan, Gerald Moore, Hugh Rennie, Joseph A. Vitale, Katherine Warren. Terms Expire in 1942: Cienn Anders, Frankiyn Fox, William Gaxton, Walter N. Greaza, Edith Gresham, Ben Lackland, Leroy MacLean, Claudia L. Morgan, Leona Powers, Edith L. Van Cleve, Richard Whorf. Terms Expire in 1941: John A'exander, Jay Amiss, Beverly Bayne, E. J. Blunkall, Reed Brown, Jr., J. Malcolm Dunn, Clyde Fillmore, Robert T. Haines, Alan Hewitt, Robert Keith, Maida Reade, Richard Sterling. BRANCH OFFICES Los Angeles: I. B. Kornblum, 6331 Hollywood Blvd., Hollywood, Calif. San Francisco: Theodore Hale, 111 O'Farrell Street. Chicago: Frank Dare, 729 Waveland Avenue. • Advertising Federation of America 330 West 42nd St., New York, N. Y. BRyant 9-0430 OFFICERS President Elon G. Borton (La Salle Extension University) Vice-President Ray Maxwell (Missouri Pacific Lines) Vice-President Allan Rinehart (Beaver Engraving Co.) Vice-President Alan Taylor (Radio Station WGY) Vice-President Aubyn Chinn (The Borden Co.) Secretary May 0. Vander Tyl (Advertising Letter Service) Treasurer James A. Welch (The Crowell-Collier Publishing Co.) General Manager Earle Pearson Director, Bureau of Research & Education Alfred T. Falk General Counsel Charles E. Murphy DIRECTORS Paul Garrett, Chairman, General Motors Corp.; Allen L. Billingsiey, Fuller & Smith & Ross; Fred 0. Bohen, Meredith Publishing Co.; Mason Britton, ViceChairman, McGraw-Hill Publishing Co.; Dorothy Crowne, United Advertising Corp.; Kenneth Dameron, Ohio State University; Ted Dealey, A. H. Belo Corp.; Herbert E. Fiske, Outdoor Advertising Association of America, Inc.; Philip C. Handerson, B. F. Goodrich Co.; Wiiliam A. Hart, E. I. duPont de Namours & Co.; J. J Hartigan, Campbell-Ewald Co.; J. Kenneth Laird, Young & Rubicam; Merrill C. Meigs, Chicago Herald-American; Henry Obermeyer, Consolidated Edison Co.; John K. Ottley, Jr., The Atlanta Constitution; Erma Perham Proetz, Cardner Advertising Co.; Allen T. Preyer, Vick Chemical Co.; George M. Slocum, Automotive News. FUNCTIONS To provide a common forum and a central medium for cooperative effort on behalf of all individuals and groups interested in advertising. To elevate the standards of advertising practice and to combat any unfair competitive methods in its sale. To help increase the effectiveness of advertising as an instrument of distribution, with its resulting benefits to business and the general public. To determine and disseminate more accurate knowledge of the functions of advertising in business, and its social and economic values. To aid in raising the standards of education and training for advertising practitioners. • American Association of Advertising Agencies 420 Lexington Ave., New York, N. Y. MOhawk 4-7982 OFFICERS Chairman of Board Athertcn W. Hobler President John Benson Managing Director Frederic R. Gamble Vice-President Guy C. Smith Secretary David M. Botsford Treasurer E. DeWitt Hill Director of Service L. W. MacKenzie Counsel McKercher & Link FUNCTIONS The American Association of Advertising Agencies was formed in 1917 by the amalgamation of the New England, New York, Philadelphia, Southern and Western Advertising Agency Associations — to promote the interests and raise the standards of advertising and of the advertising agency business. It welcomes to membership any advertising agency qualified to aid in this purpose by reason of its ability to serve the cause of advertising, its financial soundness and its demonstrated desire to adhere to sound and ethical business practices. The aims cf the Association are partly ethical and partly economic. It is a professional body and also a trade association. It aims to raise standards, to improve technique, to ascertain values, to safeguard relations, and to cooperate with other organized effort in related fields. One of the major aims of the Association is to keep advertising agency practice on a high level, in order that it may be most useful to the advertiser, most helpful to the publisher and respected by business men. 9-18