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RESEARCH ORGANIZATIONS
• • •
Associate Director Norman Woelfel
Services Offered: Research on the relation of radio and children and young people; advisory services to broadcasters and educators on planning and production of school broadcasts and children's programs. (This project has published 40 bulletins on a variety of problems relating to the educational use of radio; bulletins are available from the project at cost.
HOOPER-HOLMES BUREAU
102 Maiden Lane, New York 5, N. Y. Phone WHitehall 3-9700
Director of Research William L. Henry
Branch Offices
78 Offices Throughout
United States and Canada
Services Offered: Commercial research.
FACTS CONSOLIDATED
6305 Yucca at Vine, Hollywood, Calif.
Phone: Granite 3658
Co-Owner Dorothy D. Corey
111 Sutter St., San Francisco, Calif.
Co. Owner Roy S. Frothingham
Services Offered: Coincidentals, special studies involving products, radio, public opinion, etc.
C. E. HOOPER, INC.
10 East 40th St., New York 16, N. Y. Phone, LExington 2-3000
President C. E. Hooper
Vice-President Fred H. Kenkel
Manager, Station Audience Reports
W. Ward Dorrell
Manager, Radio Program Reports
Dorothy M. Behrens
Manager, Special Surveys Edythe F. Buel
Research Consultant Dr. M. N. Chappell
Branch Office
1709 West 8th St., Los Angeles, Calif.
Phone: Federal 7777
Manager Ruth Arnold
Services Offered: Radio audience and listening survey specialists, publishers of monthly "Hooper Radio Reports" — (National daytime programs, national evening programs, regional sets-in-use reports, regional program ratings, station audience reports, radio sales effectiveness reports, etc.)
INDUSTRIAL SURVEYS CO., INC.
347 Madison Ave., New York 17, N. Y. Phone: MUrray Hill 3-0690
President Samuel G. Barton
Vice-President Stanley Womer
Secretary-Treasurer Henry C. Trainor
Assistant to President Jean L. Stewart
Director Radio Coverage Studies
George M. Baillie
Director, The Radio Panel Berta Howell
Mgr., Telephone Surveys Anne Nash
Tabulating Manager Kurt Benjamin
Statistician Ralph Chances
Librarian Sophia Hanson
Branch Office
75 East Wacker Drive, Chicago 1, 111.
Phone: State 7788
Mgr., Radio Surveys Marji Frank
Tabulating Manager Richard Buck
Statistician Robert Farber
Librarian Stanley Berglund
Services Offered: Field surveys via pers-onal interview, telephone interview, controlled mail, panels and juries. National Radio Coverage studies. The Listener Diary, The Radio Panel, listening-buying correlations. Permanent radio staff in 20 cities. Mechanical and manual tabulating New York and Chicago.
NATIONAL RADIO RECORDS
347 Madison Ave., New York 17, N. Y.
Phone, MUrray Hill 6-9186
President N. Charles Rorabaugh
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