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6o
Radio Broadcast
the annual production of a Shakespearean play is of such moment that visitors are attracted from all over the state. In November, 1922, the WCAL officials decided to try what was at that time an experiment, the broadcasting of a play, and the resulting radio production of Shakespeare's "As You Like It" was one of the first broadcasts of a play in history. The experiment was successful, enormously so, and a repetition was demanded. The resulting letters showed how genuinely appreciative the radio listeners were. High school teachers of English who could not hope to show their pupils a stage presentation of a Shakespearean drama told how the evening had helped them in their work; excited high school pupils wrote of their own pleasure, and Shakespearean admirers throughout the United States and Canada expressed their thanks.
Colleges can also provide speakers. Informative lectures on popular subjects of politics or economics were early introduced in WCAL programs, and during the past year radio extension courses were offered in the departments of biology, chemistry, economics, education, and philosophy, by department heads. Responses indicated that the lectures were welcomed in innumerable homes.
Sermons, too, have been a part of the college radio programs. College chapel services, broadcasted direct from Hoyme Memorial Chapel at St. Olaf, have been of special interest to the homes represented by sons or daughters or friends at the institution. Occasional speakers
visiting the college have found their audience greatly increased by the marvelous development of broadcasting. Such a one was Dr. Paul Harrison of Arabia, a medical missionary with wide experience, who, when visiting St. Olaf was privileged for the first time to address unseen radio listeners. Of interest also to these listeners, judging by reports, was a radio debate on the question, " Resolved, that the United States should enter the League of Nations," when the two St. Olaf teams which had represented their college victoriously in six intercollegiate contests, were so well matched that the decision of the listeners who took the trouble to mail their votes was an exact tie!
And athletics? Minnesota fans follow with eager interest the major sports of the eight colleges composing the Minnesota Intercollegiate Athletic Conference: Carleton, Concordia, Gustavus Adolphus, Hamline, Macalester, St. John's, St. Olaf, and St. Thomas. Whenever a contest is held in Northfield — and both Carleton and St. Olaf are in Northfield— WCAL broadcasts the result of the contest, and has frequently sent out, direct from the floor or the field, a play-by-play account of a basketball game or gridiron conflict. This was made possible by the construction of a small portable studio which could be set up on the sidelines. The athletic news and news of other activities finds favor with many listeners not otherwise given to the habit of head-phones.
That is one of the tremendous advantages a college has in broadcasting — the ability to pre
PLAYERS IN "AS YOU LIKE IT"
Miss Ruth Vaaler, of Fosston, Minn., and Gonard Felland of Stoughton. Wis., as Rosalind and Jacques in the production of Shakespeare's comedy, which was sent out by radio from the St. Olaf station