Radio Broadcast (Nov 1926-Apr 1927)

162 RADIO BROADCAST DECEMBER, 1926 got utterly nothing said. This quoted verbatim: " It's still raining. It certainly is raining. Yes it's still raining." Back to the sticks! No sentence he started ever came out right side up and he included such choice breaks as "Ladies and gentlemen of the radio audience and others who may be present . . ." and referred to Dempsey's returning to his wife and family. The commercial side of the feature was well handled. As you know, the cost of the broadcast was borne by the Royal Typewriter Company (at a rumored figure of $35,000). The trade name of the machine was worked in a goodly number of times, but probably not too often at that when you consider it was costing about $1000 per mention. And — surprising and commendable exhibition of restraint — it was never once mentioned during the forty-five minutes of the fight. Something for the Farmers IF YOU be not particularly interested in farm broadcasts — and neither are we — you are cordially invited to move on to the next column; for the benefit of the farmers who may be in our "vast invisible audience" we report the following information from theUnited States Department of Agriculture. The fall and winter broadcasting schedule of the department's Radio Service includes twenty special program features each week, covering the full range of interests reached by all bureaus of the department. Approximately 100 effective broadcasting stations will lend their facilities regularly for these programs, which are to be brief digests of the mostly timely, pertinent facts woven into story form and adapted to radio presentation. ALEXANDER MALOOF AND HIS ORIENTAL ORCHESTRA An orchestra whose programs over weaf are as interesting as this photograph of the musicians looks The United States Radio Farm School, which has already brought requests for a half million enrollment cards will be conducted from twentyfive stations. Lessons take the form of experience talks and imaginary inspection tours. Radio "schoolmasters" at the respective stations will conduct classes. Material furnished by the Department of Agriculture will be dramatized in such form as to attract and maintain interest through the courses. Printed lessons are mailed to all enrolled students. Another outstanding service to be released THE TOLLEFSON TRIO Frequently heard through wf.af and the chain on the excellent program of "The Vikings" every Tuesday night at 8, eastern standard time from forty stations, is the noonday flashes. This program will enable a million farmers to listen-in daily to both sides of an intelligent, interesting, telephone conversation between a county agent and farmer who will discuss timely problems. "Aunt Sammy" will be heard from thirty stations. She is the official radio representative of the Bureau of Home Economics and will divulge all the new wrinkles and fine points in housekeeping. Special farm features to be scheduled this fall and winter from 50 stations include "A Weekly Letter to Dad," which the son at college writes home telling the folks the high spots in his studies of agriculture which he believes might well be put into practice on the home place; "Autobiographies of Infamous Bugs and Rodents," a ten-minute speciality about "pests that are bothering now," as told by the insects and rodents themselves; "Chats by the Weather Man'*; "Primer for Town Farmers"; "An Interview with the Agricultural Economist," and a weekly "Farm News Digest." Among the stations offering all or part of this government service are: wapi, wcco, wday, WLBL, WLS, WMC, WOAN, WOS, WRVA, WSB, WCSH, WDAF, WDBO, WGBS, WHK, WOC, WRC, WEAO, WAMD, WAAM, WJD, WHAS, WLW, WKH, WHEC, WBAP, WHB, WMAK, WKAR, WBAK, WEBH, WENR, WFI, WGAL, WGR, WNAC, WOAX, WSMB, WTAM, WEAO, WHO, KOA, KMA, KFAU, KFBB, KFDY, KFJF, KFKX, KFOA, KHQ, KOAC, KOB, KQW, KSL, KTHS, KWWG, KSO, KWCR, KOIL, KPO, KFXF. Broadcast Miscellany ON THE occasion of the Third Annual Radio Industries banquet at the Hotel Astor, New York, last September, was heard one of the meatiest evening programs of the late summer season. In the course of about three hours were heard, among others, the Victor Salon Orchestra, weaf Opera Companies, Mary Lewis, Reinald Werrenrath, the Happiness Boys, Sam 'n' Henry, the Eveready Mixed Quartet, the Revellers, and the lpana Troubadors. This event marked the biggest tie-up of broadcasting stations to date. Nearly forty stations carried the program to all parts of the East and Middle West. Vice-President Charles G. Dawes, the principal speaker, was not at all unaware of the