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RADIO DAILY:
Thursday. February 11, 1937
AGENCIES
DUKE HUTCHINSON, former president of the Duke Hutchinson Advertising Agency, Pittsburgh, joined the Albert P. Hill Co., prominent Pittsburgh radio advertising agency.
PETE BARNUM, production man at Young & Rubicam, flew to Miami yesterday to handle the Phil Baker show. Baker, vacationing in Florida, will air his Gulf Oil shows from there for the next three weeks.
ROBERT S. ALLISON, Jr., who lines 'em and signs 'em at the Maxon agency was born on the seventh day of the seventh month of the year 1907, at the seventh hour.
A. H. Lewis Medicine Co., through H. W. Kastor & Sons, Chicago, has signed for a new 12 one-minute series of announcements for Turns. First broadcast will be heard in West and on Coast, with more time coming in later.
A COMMENTATOR lives by hunting headlines. But once each year he lets his hair down for a forecast. It is my guess the big headlines for 1937 will be the return of a former King Edward to a seat in the House of Lords and an active part in Great Britain's Parliament ... A move by Germany to reclaim her lost colonies which incidentally will NOT bring on a world war . . . Revolution in China on a national scale . . . And at least 3,000,000 new jobs for persons now unemployed in the United States . . . "— GABRIEL HEATTER.
"I really believe television will be used extensively before 1937 is out. This will mean much more natural radio programs. Radio includes everything people have always done in entertainment, and television will necessitate a new adaptation. Material and style will be more intimate. There will be a new technique and increasingly better entertainment as a result."—MARTHA DEANE.
Quiz 'Em al Home
KECA's idea man has put a new twist on the old "Man on the Street" program. Starting Feb. 16. he will present "The Man on the Telephone" for a weekly sustaining half hour. Numbers are picked at random from Hollywood phone book. Cards are sent out. asking if family will be home and prepared to answer miscellaneous questions. Phone wire is hooked up so questions and replies go on air.
• • • If and when the Braddock-Louis fight comes to be, the J. P. Mueller advertising agency has options for the broadcasting rights from Chi .... Georgie Price, the comic, now engaged as a stock broker, with offices in N. Y. and Miami, just came back to the city, after playing every flood benefit there .... Col. H. Norman Schwartzkopf, former supt of N. J. State Police, is set to replace Phillips H. Lord on the "Gangbusters" show while Lord takes vacation .... Ben Grauer goes at the head of an NBC vaude unit, opening at Fay's Theater in Philly tomorrow ... Marge Morrow, ass't casting director at CBS, recovering from operation. . . .Harry Solow. once owner of a clothing company bearing his name, now time salesman for WMCA.
• • • Radio Row paid final tribute yesterday to a grand fellow. . . . Leo Lewin, contact man for Berlin Music. .. .who died the other day of a heart attack .... Among those paying their last respects were. .. .Guy arid Carmen Lombardo . . . . Emil Coleman ... .V incent Lopez, who cried
Leo was an old friend. .. .Leon Belasco Eddie Lane . . . .Stuurt
Allen. .. .Milton Berle, etc., etc Leo was a privileged song plugger.
His contacts were done via phone.
• • • With Broadway featuring many hits .... radio is anxious to present them .... The Curtis & Allen office have options for radio dramatization on "The Masque of Kings", "Eternal Road", "Frederika" and "Behind Red Lights" .... Last week George Abbott's "Brother Rat" was presented via the Kate Smith hour, with Frank Albertson doing very well!.... Lou Holfz is being offered a few commercials .... lean Paul King, free lance announcer, has a "stand-in" during rehearsals .... The music from "Robber Symphony", published by Chapell's, receiving terrific air build-up .... Joey Nash busy with electrical transcriptions for World Broadcasting .... Donald Flamm, WMCA prexy, back from Europe only three weeks, sails today aboard the Saturnia for a ten-day cruise to Havana .... His pal, att'y, and vice prex, William Weisman, goes along .... Community Sings will play a one-nighter at the RKO Palace in Chi on Tuesday, en route to Hollywood.
• • • Kelvin Keech, lop-notch announcer, now free lancing it, is engaged in a side line.... that of selling program ideas to sponsors.... Kel sold "Maxwell House Coffee', Bob Lee, a neiv sensation, soon to be heard. .. .Mrs. Ozzie Nelson, or Harriet Hilliard, leaves for the coast in a few days. Will appear in the Berle picture .... Gene Lester, who is u station singer, station press agent, station photog, and what not, left WHN to devote time snapping stars for CBS and NBC ... .Gene is considered one of the best candid cameramen in the field .... gave J. C. Flippen the "bug" ... .Radio Orchestra Corporation celebrated their first year yesty ... .Irene Beasley, CBSinging star, opens officially at the Paradise tonite, though she started on Sunday.
• • • Mrs. lack Pearl lost a diamond clip valued at $8,000 in the studio during hubby's show Monday night .... A thorough search was fruitless. The police were notified, and still no success .... The next night, John Bell, NBC page supervisor found the clip, and called Mrs. Pearl, who identified the diamonds, rewarding John handsomely .... Three m-c's on the Radio City Theater flood benefit tonite are Major Bowes, Noel Coward and Ed Wynn .... Camel Caravan presents George Givot next week .... Marion Martin, glamorous showgirl, and Virginia Valley, blues songstress, will be guest stars on lack Eigen's Broadway Newsreel, Monday at 11.30 p.m. via WMCA. Miss Martin will speak on beauty.
* STATION w w FLASHES w
FRED SCOTT has been appointed program director of WSIX, Nashville, filling the place of Casper Kuhn, Jr., who resigned to take over a staff job with WSM.
Verne Moss and Frank Fottrell have been added to the commercial department of DSIX, Nashville, as salesmen.
Herbert MacEwen, present sales manager of WHDL, Olean, N. Y., will be in charge of the Bradford, Pa., branch of the station which is now being readied for its opening. The station's new 250-watt transmitter is located between the cities.
Samuel Woodworth, general manager, and Don Langham, engineer, of WFBL, Syracuse, have returned from the Cairo flood sector, where they were engaged in communications duty with the 6th U. S. Infantry, utilizing, WFBL's portable short-wave transmitter, WGBE, which is contained in a trailer attached to Woodworth's car.
Ben Feld, ex-lawyer-to-be and violin player, has been retained to fill the position of musical director for KMOX.
Danny 'Seyforth, KWK program director and talent finder, and Tommy Birch, vocalist for the station, recently became Mr. and Mrs. it has been learned.
Bill Rothrum has joined WSYR. Syracuse, as announcer. He came from WMBO, Auburn. Ray Servatius is another new staff member, as continuity writer. He was formerly at WIBX, Utica.
Curly (E. R.) Vadeboncouer, who recently started a new Sunday night show at WYSR, 10 to 10: 15 P. M., reviewing the week's news, is reported clicking.
Curtiss Candy Co., Kansas City, is sponsoring the new KMBC daily 15 minute program called Young America Speaks. The children of a different local school are interviewed each afternoon at 4:45 and the program is put on the air by short wave and re-broadcast from the studios.
35-Vear-Old Babv
"Lullaby Time". 15-minute WSIX program sponsored by Nashville Pure Milk Co., is supposed to be songs and stories by a mother and her 4-year-old daughter. The "fouryear-old girl" is played by a blind woman, 35 years old, Kathleen Lansdown. Her songs and talk are so much like a child's that no listeners know the difference. Her imitation of a very small baby crying sounds more like a baby than a baby itself!