Radio daily (Feb-Mar 1937)

2 RADIO DAILY Thursday, February 25. 1937 Vol. 1, No. 12 Thurs.. Feb. 25, 1937 Price 5 Cts. JOHN W. ALICOATE : : : Publisher DON CARLE GILLETTE : : : Editor MARVIN KIRSCH : : Business Manager Brokenshire Returning to the Air Norman Brokenshire. vet announcer and emcee, returns to the ether via WOR on Sunday. 3:45-4 p.m., on the "Serenade to American Women" program. Sponsor is Winkelman Shoe Co. Show will include Robert Brinn. singer, and an accordionist. Brokenshire will announce and act as master of ceremonies. Brinn, under the name of Leo Friedman, was heard on the Major Bowes hour recently. Published daily except Saturdays, Sundays •nd Holidays at 1501 Broadway, New York, N. Y., by Radio Daily Corp. J. W. Alicoate, President and Publisher; Donald M. Mersereau. Treasurer and General Manager; Chester B. Bahn, Vice-President; Charles A. Alicoate, Secretary; M. H. Shapiro, Associate Editor; John B. English, Advertising Manager. Terms (Post free) United States outside of Greater New York, one year, $5; foreign, year, $10. Subscriber should remit with order. Address all communications to RADIO DAILY, 1501 Broadway, New York, N. Y. Phone WI»«nsin 7-6336, 7-6337, 7-6338, 7-6339. Cable address: Filmday, New York. Hollywood, £alif.— Ralph VVilk, 6425 Hollywood Blvd. Phone Granite 6607. Copyright, 1937, by Radio Daily Corp. All rights reserved. 11 Stations Are Picked For Wyandotte Campaign Eleven stations have been selected by the J. B. Ford & Son Co., Wyandotte, Mich. (Wyandotte cleaner), for its CBS network program, Tuesdays, Thursdays, Saturdays, 2-2: 15 p.m., starting March 2. More stations will be added to the web in April. Program will be a script show entitled "A Page from Your Life." N. W. Ayer & Son, Inc., New York, placed the account. BIG COAST OUTLAY i SALES OF RADIO SETS IS DENIED BY LOUR Defend Dickstein Bill By GEORGE W. MEHRTENS RADIO DAILY Staff Correspondent Washington — Defense of the Dickstein Bill to curb foreign artists entering this country was provided at yesterday's hearing before the House Immigration Committee by Nikolai Sokoloff, orchestra conductor Anthony Pesci, opera singer; Stuart Beebe of the American Players Ass'n, and Herbert and Morton Minsky, burlesque operators. Sokoloff declared that, with the exception of Arturo Toscanini, all foreign-born conductors could be replaced by Americans. FINANCIAL (Wednesday, Feb. 24) NEW YORK STOCK EXCHANGE Net High Low Close Chg. Am Tel. 6 Tel 175'/2 174% 175V2 + % Crosley Radio 25'4 25V8 25% + % Gen. Electric 59V8 58'/2 595/8 + 3/g North American 30'/2 30 30% + % RCA Common 11% HVi 11% + % RCA First Pfd. 77 77 77 RCA $5 Pfd. 8 (100 Bid) Stewart Warner .... 19% 19 19'/8 — % Zenith Radio 37% 36% 37'/2 + 1 NEW YORK CURB EXCHANGE Hazeltine Corp 17% 17>/2 17% — % Majestic 4% 4'/2 4% + % Nat. Union Radio . . . 3% 3% 3% OVER THE COUNTER Bid Asked CBS A 49 51 CBS B 48% 50'/2 Stromberg Carlson 18 19 Returning to his desk after an absence of over a month during which time he covered practically the entire country, Major Lenox Riley Lohr, president of National Broadcasting Co., scoffed at the idea that NBC was planning to spend $3,000,000 for improvements on Coast studios and facilities. Story got around while Lohr was on the Coast. Lohr also reiterated that cooperation and friendship existed between radio and movie interests and that there was certainly no ill feeling in so far as he could see. Making the rounds of NBC owned and operated as well as affiliated stations, Lohr visited 22 outlets in 29 days. The NBC prexy gathered considerable info on conditions, talking to engineers and office help as well as managers and owners of the stations in question. Washington Bureau of RADIO DAILY Washington— Radio set and phonograph sales last month increased to $683,578.06, a jump of $82,433.38 compared with January, 1936. according to a report released yesterday by the Bureau of Internal Revenue. A rise in movie admissions also was reported. Hearing Next Month On Probe Resolution P. & G. Launching Nationwide Contest (Continued from Page 1) trants must submit a 25 word letter on "Why I Like Camay Better Than Any Other Beauty Soap," and evidence of purchase of three bars of Camay soap. In addition to the first 25 winners, 300 cash prizes will be awarded. Winners will be announced beginning June 21 on the radio program. Pedlar & Ryan, Inc., is the agency. Washington Bureau of RADIO DAILY Washington — Conference between Congressmen Connery and O'Connor yesterday resulted in setting the week of March 8 for hearing before O'Connor's rules committee on the merits of the Connery resolution to investigate radio monopoly. Connery told RADIO DAILY last night that he had no doubt the resolution would be favorably reported by the rules committee to allow for favorable House action so that the committee of seven Representatives would be appointed by Speaker Bankhead to start the formal radio probe about the middle of March. Mary Garden Taken 111; Is Off Kraft Program West Coast Bureau of THE RADIO DAILY Hollywood — Mary Garden, will not appear on the Kraft Phenix program with Bing Crosby tonight due to a sudden attack of the flu. J. Walter Thompson agency will substitute Josephine Tumina, San Francisco operatic soprano. Globe Brewing on WMAL Baltimore — Globe Brewing Co., (Arrow beer and ale) has signed a 13-week contract with WMAL. Washington, for a series of UP five-minute news reports, three times daily, six days a week, beginning March 1. Emerson Waldman and William McAndrews of the WMAL staff will be the news editors. Joseph Katz Advertising Co., Baltimore, placed the account. Off Cantor Show West Coast Bureau of THE RADIO DAILY Hollywood — Harry Savoy will not be on the Eddie Cantor Texaco show Sunday night. According to representative of the Hanff-Metzger agency. Savoy does not fit into the type comedy on the show and failure to engage him casts no reflection on the comedian's ability. Strong possibility that Savoy is off the program for good. Film Score on Air Entire score of the Republic musical film, "Hit Parade", will be played Friday night on the Hollywood Hotel hour, with Fred MacMurray as m.c. and Frances Langford as songstress. Maybelline Terminating Maybelline Co.. Chicago (Mascara) , will terminate its present series on the NBC-Red network. Sundays. 4-4:30 p.m., after the March 21 broadcast. Fishface Recording Senator Fishface (Elmore Vincent) yesterday made the first of the series of transcriptions Decca is recording for Norge Corp., Detroit (refrigerators). Cramer-Krasselt Co., Milwaukee, has the account. cominG and come BEN BERNIE leaves Hollywood around the 16th to begin road tour. NELSON EDDY arrives in Philly the 11th for song recital. WILLIAM E. C. HAUSSLER. NBC photographer in Fhilly, displaying his candid camera shots. NADINE CONNOR of the Nelson Eddy show is at the New Weston. CORNELIA OTIS SKINNER left yesterday for Albany and Troy. JOE HAYMES returned from southern tour. LOUISE MASSEY and her "Westerners" return from Boston on Tuesday. PICK AND PAT return to their show after two weeks in Georgia. GENE STAFFORD, chief copy writer for Langlois and Wentworth, returns to his desk after skiing holiday in the Adirondacks. BLAIR WALLISER, writer of "Backstage Wife", in New York from Chicago. HERBERT L. PETTEY, associate director to Louis K. Sidney, left for Welaka, Fla., for a few weeks. MIKE NIDORF, head of the One Nighter Department, at Rockwell-O'Keefe will attend the Bob Crosby opening in the Congress Hotel, Chicago, tomorrow. ED EAST and RALPH DUMKE fly to Cleveland today with Jim Knox of Knox Gelatin to attend a grocers' convention. The two comics then proceed to Chicago to visit old friends. STATION EXECUTIVES in New York today included A. L. Chilton of KGHI, Little Rock W. H. Summerville, WGST, Atlanta; J. T. Ward. WLAC, Nashville; Sam Cook, WFBL, Syracuse. GEORGE VOS, radio advertising executive for the Texas Co., is in Hollywood, supervising production on the CBS-Eddie Cantor program. Craig & Hollingbery Opening Fla. Branch (Continued from Page I) in charge. Agency has recently acquired three new stations, WBIG, WREN and WIOD. Other offices of the organization are located in Chicago, Detroit, New York and Kansas City. Approve Alaska Aero Washington Bureau of RADIO DAILY Washington — Telegraph division of the F.C.C. yesterday approved application of Pacific Alaska Airways, Inc. for a new aero and 260-watt point-to-point station at Ketchikan, Alaska. Compete for Prize NBC Artist Service staff is on the job to cop the prize offered by George Engels, head of the bureau, for the one doing the largest gross booking. To date, Ruby Cowan is in the lead, having come to the front with a rush the past few days. JjEJCrSaXf/. TONIGHT'S BEST BET: N. Y. U. Forum of the Air 8:30 to 9 p.m. 1A/UK1 DIAL 1010 AFFILIATED with M-G-M * LOEWS