Radio daily (Feb-Mar 1937)

Thursday. February 25, 1937 RADIO DAILY 7 TINY Town Revue, to be presented over WICC on Thursday afternoon, 5:15-5:45, starting March 4, will use young juvenile stars under the direction of various music-anddancing school heads of Bridgeport. The program will be presented in the interests of Harolds, Inc., children's outfitters and clothiers. Pepper Young's Family, NBC-Blue network script, will be heard over the WICC channel starting March 1 at 10:30 a. m. On the same date at 8:15 p. m. the station starts an Italian Civic Project series. Don Bova is a new addition to Pittsburgh radio circles and will present two programs each week from KDKA studios. Don has had an extensive experience in network broadcasts, theater performances and night clubs. He is dark, handsome, plays the guitar and sings popular songs. In addition to announcing his own numbers, Bova injects bits of patter in his programs. His 15minute spots on KDKA are at 5: 15 p.m., Wednesdays, and 4:45 p.m., Fridays. The leading skiiers of the U. S. and Norway, who will compete Feb. 28 in the U. S. Western Amateur Skii Association meet at Denver, will be interviewed at the skiing course Saturday, 6-6:15 p.m., E.S.T., over the NBC-Red network. "The Listeners Nightmare," new Sunday 3 p. m. program at WELI, New Haven, is Goluboff-conceived and written. With the aid of the WELI Players, it burlesques the big names in radio. Among the coming takeoffs will be Jack Benny, Stoopnagle and Budd, Walter Winchell, and "We, The People." A new program dramatizing comics in The Omaha Sunday Bee-News has been started by KOIL, Omaha, as a weekly 9-9:30 a. m. Sunday feature. Don Kelly, staff announcer, takes the role of "Uncle Don," heading a cast directed by KOIL's dramatic director, Arthur Faust. Wolf Bros. Clothing Co. is sponsoring the program, which was arranged by Promotion Manager Bill Wiseman of The Bee-News. Bozell & Jacobs, Omaha ad Comninnal Radio Berlin — German folk who do not own a radio set have the privilege of entering a neighbor's house to listen to speeches by Hitler, according to a decree by the ministry of propaganda. I VI 14 P EC/ON Al llll I • No. 7 in the Series of Who's Who in the Industry • IOUIS K. SIDNEY. Managing Director of WHN. Real showman in ■ radio. Left school at 14 and got a job as water boy at the N. Y. Hippodrome. Opened his own motion picture theater in 1912, later going with Fox to manage a string of theaters. Made midwest sit up and take notice when he nursed sick houses back to paying box-offices. About 15 years ago he went to Pittsburgh for Loew's and gave the city its first stage presentations, also installing symphony orchestras. In 1929. Nick Schenck brought him to New York to supervise all Loew stage shows, including the Capitol theater. Late in 1934 he was placed in complete charge of the Loew-M-G-M subsidiary WHN, taking it on in addition to his other duties. He revolutionized the old outlet within a month, putting the station on a firm foundation after it had lapsed into a near state of coma, despite many pioneer features to its credit years ago. Major Bowes and his amateurs graduated from WHN during Sidney's regime and the duties handled by Nursed Sick Theaters Bowes were added to his already full hands. Back to Health vertising agency, has placed the "Northern Naturals" program on WOW at 3 p. m. Sundays. The halfhour program is sponsored by Northern Natural Gas Co. Program Manager Harry Burke of WOW arranged the presentation, which features an all-string ensemble conducted by Madge West, Harpist Louise Seidl and Eleanor Thatcher, formerly on the Kraft Music Hall. With the conclusion of the "Friends O' Mine" series of programs starring Harriet Page, the Utah Power and Light Co. began a new three-a-week series of programs. "The Laugh Parade." heard at 10 p. m. MST on Tuesdays, Fridays and Sundays. Commercials are built around the mythical character, "Reddy Kilowatt" used in the Utah Power's newspaper and billboard advertising. The tenth annual concert of the New England Music Festival Association, featuring the Festival Orchestra. Chorus and Band composed of high school students from the entire New England area, will be broadcast from Hyannis, Mass., over WAAB, Boston, and the Colonial network throughout New England on March 13, 2-4 p. m. The program will originate through the facilities of WNBH, Colonial network station in New Bedford, Mass., and in addition to being broadcast to the New England audience will be fed to a coast-to-coast MBS hook-up. Rea Hudiberg has joined the sales staff of WBT, Charlotte. Clair Shadwell and Don Jarvis are featured in a new show over WBT, Charlotte, daily except Sunday. Shadwell is known as the "Old Shepherd." The spot features comedy chatter by Shadwell and singing and playing by Jarvis. Corwin Riddell, announcer WOAI, San Antonio, is the father of a boy. Ken McClure, news editor of WOAI, San Antonio, was recently elected vice-president of the organization formed in New York for commentators of radio stations and broadcasting networks. McClure flew to New York for the meeting. ★ ★ SHORT WAVES * * CALL LETTERS of "Broadcasting duras and the Dominican Republic Caracas" have been changed have been making anouncements in from YV1RC to YV5RC. The South English for some time. American station remains on its old . z; „ ... , frequency of 5.8 megacycles. , An, Overseas Program will be broadcast at 12 midnight tomorrow (EST) from Tokyo, Japan, over JVH, Nazaki, 20.5 m., 14.6 meg. President Eamon De Valera of the Irish Free State will speak via short wave from Dublin over a coast to coast CBS hook-up on March 17. Speech will be dedicated to St. Patrick's day. Broadcasting of programs by South and Central American countries for American listeners is on the increase. Full programs in English have been instituted lately by Argentina, Colombia. Costa Rico, Mexico, Venezuela and Guatemala. Haiti, Hon From Vancouver, at 12 midnight tonight, will come "Ye Olde Medicine Show," under the direction of Harry Pryce, with the Hillbillyettes and Harry McKelvie. It goes over CJRO, 48.7 m., 6:15 meg.; CJRX, 25.5 to., 11.72 meg. News in English and "Rome's Midnight Concert" will be broadcast at 6 p. m. (EST) Friday from Rome via 2RO, 31.1 m., 9.63 meg. RAY SINATRA on Monday will celebrate his fifteenth year in radio and his third year as a conductor. His program goes over the CBS network at 1 p.m. that day. Vincent Travers celebrated his second year as musical director of the French Casino by playing host to the music publishers at a luncheon in Leon & Eddies. Fred Jaegel of the Met and Salzedo, noted harpist, will guestar Saturday March 6 for Ed Wynn. Sweeney Prosser and his Hot Point Stream-lined Strings gave pre-hearing of program they will inaugurate for General Electric over WBT Charlotte, March 16. at a recent convention of General Electric dealers. Homer Drye, 14-year-old singing sensation of WBT, will make a series of records for RCA. General Motors goes musical in a big way with Muriel Dickson, Scottish soprano, Percy Grainger. Australian pianist-composer, the Schola Cantorum of New York, Erno Rapee and the 70-piece General Motors Symphony Orchestra combining on the General Motors Concerts hour Sunday over the nation-wide NBCWEAF network. The New York Philharmonic concerts, heard currently over the CBS network every Sunday from 3 to 5 p.m., will fade for the summer following the broadcast of April 18. The first of "Did You Ever Wonder" programs by WSOC, Charlotte, was broadcast from the Mountain Island power plant recently. It goes on the air every Tuesday at 2:45. Sonny Kendis and his Stork Club Ork will be aired via WMCA, beginning next Monday evening. Program, sponsored by Ludidin eye lotion, will be heard Mondays, Wednesdays and Fridays at 6:45 p.m. Bobby Parks is the vocalist. CNE MINUTE INTERVIEW BUDDY ROGERS "Today's radio star has twice the opportunity of being heard that he had four years ago. Radios In autos. trailers, restaurants, etc., plus the new custom of having more than one set in the home, have tremendously increased the size of the radio audience. Then, too, the portable radio has been a great help."