Radio daily (Feb-Mar 1937)

Friday. March 12. 1937 RADIO DAILY 7 LOIS LA CHANCE, young Chicago singer who has been starred on the WGN (Chicago) show, "The Fireside Theater," will make her coast-to-coast network debut over the Mutual system Tuesday night on the "Listen to This" show at 7:30 o'clock (CST). Miss LaChance first crashed the limelight singing in a Chicago supper club and is now much sought after in radio. Kay St. Germaine and Jack Brooks will be costarred with Miss LaChance and Lou Diamond's orchestra. The dramatic portion of the show will be handled by the "Hayloft Dramatic Society" of the Burlington Liars Club, featuring the "Lies of the week." Wade Lane, known to radio audiences as "Strolling Tom," and featured with the original "Little Church of Hollywood," is recording a "Wade Lane's Home Folks" series of familiar tunes and homespun philosophy for Mertens and Price, Inc., Los Angeles. Irving A. Stei'nel, composer and conductor, supplies the organ background. Recordings, Inc., Hollywood, does the cutting. Howard W. Davis, KM AC, San Antonio, decided that 15,000 records was too many for any one station to have on file, so he devised a novel contest to give away 5,000 records on the Nevlo-Starkist Derby, sponsored by Nevlo, For Nerves, and Starkist Flotation Tooth Paste. Samples of the records to be given are run from 3 to 4 p.m. each Sunday. On the sample program the records represent a cross section of all tunes, the latest popular numbers, classics, ballads, novelty numbers, and many of them are records which are now out of pressing and represent tunes which cannot be replaced at any price. Listeners receive one record for each carton of Nevlo or Starkist brought to the studios of KMAC. John Vrquhart, production manager of KDKA, Pittsburgh, recently addressed members of the Youngstown Advertising Club on "How to Prepare for a Radio Career." P. B. Mennella, formerly of Brooklyn, has joined KABC, San Antonio, as radio advertising sales representative. Attending a studio breakfast tendered this week at WHO, Des Moines, to Gene and Glenn in celebration of first anniversary of the Corn Belt Wireless, were Gene Carroll, Glenn Howell, Warren Wade, Hale Bondurant, Ernie Sanders, J. O. Maland, O. E. Moe and Don Kerr. A broadcast preceded the breakfast. Russ Hodges will broadcast the series of sectional basketball games to be held tomorrow at Michigan City, Ind., with airing via WIND, Chicago, 2-4:15 p.m. and 8-9:15 p.m. Charles LaTorre, who bats equally well on stage, screen and radio, appeared on the Billy and Betty program over the NBC-Red net at 6:45 ED FITZGERALD Sustaining WOR, daily, 8:45-9 a.m. (Program goes under Bamberger Store sponsorship starting March 15, Mondays through Saturdays, 9 a.m.) PLEASING COMBINATION OF LIGHT HUMOR AND CHATTER WITH MUSICAL INTERPOLATIONS. Having taken a brief recess after a long run of variety programs, Ed Fitzgerald returns with a new series in which he chats about current items and listeners' mail, throws in a touch of comedy and a bit of philosophy, with occasional time out for musical numbers. It makes a generally enjoyable affair that is wellsuited for a morning spot. This week's programs are on at 8:45 a.m., but starting Monday they will start at 9 o'clock as a daily except Sunday feature, sponsored by the Bamberger store. DORIS HARE Sustaining NBC-Red Network, Wednesdays, 7:15-7:30 p.m. TALENTED BRITISH SINGING COMEDIENNE OFFERS DELIGHTFUL PROGRAM. An actress and a singer combined, with engaging British characteristics, Doris Hare is a welcome newcomer to the American airwaves. Her stage record is quite distinguished and she also has been broadcasting in England and South Africa since 1927. All of which was reflected in the good performance she brought to the mike here on her opening program of this series. She sang a trio of special songs and did some character sketching, sprinkled with music here and there. Authoring of Miss Hare's material is mostly by herself and by her sister, Betty, also an actress, who has been appearing on Broadway with Noel Coward. F. C. C. ACTIVITIES (Continued from Page 6) EXAMINER'S RECOMMENDATIONS Central States Broadcasting Co., Council Bluffs, Iowa. CP for new station. 1500 kc, 100 watts, unlimited, be granted. KGDM, Stockton, Cal. Mod. of Lie. to change power and hours of operation be denied. Glenn Van Auken, Indianapolis. CP for new station. 1050 kc, 1 Kw., daytime, be granted. Asheville Daily News, Asheville, N. C. CP for new station. 1370 kc, 100 watts, unlimited, remanded to docket for further hearing. HEARINGS HELD The following applications for new stations were heard during the week: Petersburg Newspaper Corp., Petersburg, Va. 1210 kc, 100 watts night, 250 watts day; Carolinas Radio, Inc., Charlotte, N. C. 880 kc, 500 watts night, 1 Kw. day; W. Va. Newspaper Publishing Co., Clarksburg, W. Va. 1250 kc, 1 Kw. daytime; Radiotel Corp., San Diego, Cal. 920 kc, 500 watts; Provo Broadcast Co., Provo, Utah. 1210 kc, 100 watts; Amarillo Broadcasting Co., Amarillo, Tex. 1500 kc, 100 watts; John W. Haigis, Greenfield, Mass. 1210 kc, 250 watts, day; J. K. Patrick & Co., Athens, Ga. 1310 kc, 100 watts night, 250 watts day; George H. Payne, San Jose, Cal. 1440 kc, 500 watts: Howard A. Miller, Galesburg, 111. 1500 kc, 100 watts daytime: John D. Fields, Inc., Las Vegas, Nev. 1370 kc, 100 watts: World Publishing Co., Tulsa, Okla. 940 kc, 1 Kw. night, 5 Kw. day; Skagit Broadcasting Ass'n, Bellingham, Wash. 1200 kc, 100 watts night, 250 watts day; Voice of Detroit, Inc., Detroit, Mich. 1120 kc, 500 watts night, 1 Kw. day. last night, and will be on this evening's Irene Rich program at 8 o'clock over the NBC-Blue net. Ellis VanderPyl, WGAR commercial manager and sportscaster, is away from the Cleveland station for the balance of the week due to the death of his mother, Mrs. Mary VanderPyl. Word also was received in Cleveland this week of the death of the husband of the WGAR hostess, Rebecca Lush, a sergeant in the U. S. Air Service attached to the Langley (Va.) Field. He was killed when his motorcar overturned. Bob Mitchell, engineer at the Cedar Rapids studios of W M T, Cedar Rapids-Waterloo, is back on the job again after two weeks in a local hospital with the flu. Mitchell was added to the staff recently to take charge of remotes and was formerly with WSUI at Iowa City. NBC Host to Biz Women Opportunities for business women in the radio field will be studied at first hand when Janet MacRorie, editor of the NBC continuity acceptance department, acts as hostess on Tuesday to a group of visitors participating in the activities of Business Women's Week, being held under the auspices of the New York League of Business and Professional Women. Miss MacRorie, in addition to addressing the visitors, will have them witness a broadcast of the bi-weekly NBC feature, "It's a Woman's World," a program prepared by a woman, Claudine MacDonald, and projected by women. The group will also be introduced to Margaret Cuthbert, director of NBC women's activities, who last year was named by the league as one of 24 women of achievement. ★ * * * II EVERYBODY WHO IS ANYBODY IN RADIO IS READING EVERY DAY II * * * *