Radio daily (Feb-Mar 1937)

2 RADIO DAILY Wednesday, March 24. 1937 Vol. 1, No. 31 Wed., Mar. 24, 1937 Price 5 Cts. JOHN W. ALICOATE Publisher DON CARLE GILLETTE : : : Editor MARVIN KIRSCH : : Business Manager Published daily except Saturdays, Sundays and Holidays at 1501 Broadway, New York, N. Y., by Radio Daily Corp. J. W. Alicoate, President and Publisher; Donald M. Mersereau, Treasurer and General Manager; Chester B. Bahn, Vice-President; Charles A. Alicoate, Secretary; M. H. Shapiro, Associate Editor; John B. English, Advertising Manager. Terms (Post free) United States outside of Greater New York, one year, $5; foreign, year, $10. Subscriber should remit with order. Address all communications to RADIO DAILY, 1501 Broadway, New York, N. Y. Phone Wisconsin 7-6336, 7-6337, 7-6338, 7-6339. Cable address: Filmday, New York. Hollywood, Calif.— Ralph Wilk and Verne Bailey, 6425 Hollywood Blvd. Phone Granite 6607. Copyright, 1937, by Radio Daily Corp. All rights reserved. FINANCIAL (Tuesday, Mar. 23) NEW YORK STOCK MARKET Net High Low Close Chg Am. Tel. & Tel 1703/4 169'/4 170y4 + 2l/4 Crosley Radio 24 23*4 23% + 'A Gen. Electric 55% 54 y4 55% + % North American .... 27% 27'/4 273/8 + % RCA Common 11% 11 H'/4 + % RCA First Pfd 77'/4 76V, 77y4 + % RCA $5 Pfd. B (90 Bid) Stewart Warner 19 18'/4 19 + % Zenith Radio 34 33% 34 — V2 NEW YORK CURB MARKET Hazeltine Corp 16y2 16% 16% — % Majestic Nat. Union Radio .. . 3% 2% 3% + Vi OVER THE COUNTER Bid Asked CBS A 55% 57% CBS B 55 57 Stromberg Carlson 15y2 16Vi Walter White Shopping With New Program Idea Walter White, president of Harkins & White, radio production firm of San Francisco, is in New York with a new presentation described as very unusual in nature. He is now shopping around with the program and expects to close a deal on it before returning west in a few days. Reporters on Regular Schedule WMCA's Roving Reporters will be heard at 2:15 p.m. each week day afternoon beginning March 29. In the past Frankie Basch and Martin Starr, the reporters, have brought personalities behind the news before the microphone for interviews at odd times during the day and night. The new schedule is in addition to the odd spot times. REEVES STUDIO RADIO TRANSCRIPTIONS Noiseless Film and Wax Recording • ALL WORK GUARANTEED 1600 Broadway MEd. 3-1270 New York Radio Gets Plug in Senate Washington Bureau of THE RADIO DAILY Washington — First time radio has received a free ad in the U. S. Senate occurred the other day when Majority Leader Joe T. Robinson called upon the Senators to turn the dials for the speech of former Supreme Court Justice John H. Clarke in defense of the President's court plan. KFEL Does Fine Job In Sports Broadcasts KFEL, Denver, did about as fine a sports broadcast last Saturday night as any listener ever heard, particularly a basketball game. A.A.U. championship game between the Denver Safeway Stores team and the Phillips 66 Oilers of Oklahoma was covered perfectly, not only the extraordinary play-by-play description by Joe Meyers and Bill Welch, but the general coverage such as between periods and after the game when well known officials, authorities and sports writers, as well as players came to the mike. All this was done with absolutely no waits, and with smoothness and precision. Great job, with every evidence that both Gene O'Fallon and Frank Bishop, were plenty on the job. Mutual aired program in the East via WOR. All Contracts Placed For New WFIL Studios Philadelphia — Donald Withycomb, WFIL general manager, announced that all contracts for WFIL's new studios in the Widener Building have been executed. Station moves from the Strawbridge & Clothier department store, part owner in its operation. New home will cost $200,000 and is expected to be ready by July 15. Alkine Starting Spots Alkine Laboratories, New Brunswick, N. J. (Flemolyn cough remedy), on March 29 will begin a series of one-minute RCA-Victor spot announcements, once daily, six days weekly, on two stations (WMCA, WAAT). Campaign placed through Schillin Advertising Corp., New York. Edgeworth Disks Restored Larus & Bros. Co., Richmond (Edgeworth tobacco), after a temporary cancellation of its WBS "Moments You Never Forget" disks on five West Coast stations (KNX, KGO, KOIN, KOL, KFPY), has restored them to its schedule without any station missing a program. Cancellation was due to a trade condition on the Coast. Marschalk & Pratt Inc., New York, has the account. Wythe Williams Series End Wythe Williams tomorrow will conclude his series of radio talks, titled "The Next War", heard over WMCA at 7:45 p.m. Thursdays the past two months under the general title of "Foreign Affairs Forum". The noted author and foreign correspondent returned to this country a few months ago. His new book, "Dusk of Empire", was published this month. Mutual Prepares Salute For Oklahoma Network Mutual will salute its newest affiliates, the Oklahoma network, on April 1 at 9:30-10:30 p.m., with a fullhour program originating from New York, Chicago and Washington. WOR will start the salute with Ed Fitzgerald, Edith Holter and Nat Brusiloff's orchestra, then switch to WOL, where Oklahoma Senators Thomas and Lee will be heard. WGN will contribute Henry Weber's "Musical Revue" to close the program. KEHE Offices Moving West Coast Bureau of THE RADIO DAILY Los Angeles — KEHE and Orange network officials and business offices will move Saturday from their cramped temporary quarters at 214 S. Vermont, to occupy 14 of the new offices in their new studios at 141 N. Vermont, three blocks away. Production department will remain in the temporary quarters until the studios go into use for broadcasting early or in mid-April. Ford Billings is west coast manager. C. B. Juneau is assistant. Remington Rand Renews Remington Rand (typewriters), through Leeford agency, has renewed its Five Star Final program over the Inter-City network for 52 weeks, effective March 29, it is announced by Bertram Lebhar, sales manager of web. Renewal calls for five nightly broadcasts of 15 minutes and one half-hour Sunday broadcast. In addition to eight stations now airing show, WGAL, Lancaster, and WORK. York, will be added. Phillip Barrison is director of program. WFIL-Fon Paper Deal Philadelphia — Time-space swap deal between WFIL and "Radio Press," local fan weekly, gives the sheet two 10-minute periods weekly in exchange for publicity space on the station's programs and mike personalities. WQXR to Have a "Bee" A new series, "Question Bee," starts over WQXR on Saturday, 99:30 p.m., and will be heard every Saturday thereafter. Questions will be submitted by radio audiences. Cans of Martinson's coffee will be awarded as prizes. Francis Healv Gets Leave Francis Healey, assistant to Wayne Randall, NBC director of publicity, has been granted a leave of absence to go to Hollywood, effective April 1. COminC and G0IF1G DON WITHYCOMB, manager of WFIL, and BILL DOLPH, manager of WOL, were in town on business. Spent yesterday in a huddle with Fred Weber, Mutual's general manager. JACK LATHAM, Young & Rubicam's spot time buyer, went to Pittsburgh last night for final conference with Gulf officials on the Gulf Spray radio campaign. WALTER WHITE, president of Harkins & White, radio productions, San Francisco, is at the Hotel Governor Clinton in New York for a few days. E. C. MILLS, general manager of Ascap, returns late today from trip to Coast. DR. LEON LEVY, president of WCAU, is in town on a business trip. HAROLD DANFORTH, manager of WDBO, is another station executive in New York. BILL WILLIAMSON, manager of WKBN, and HARRY SEDGEWICK, manager of CFRB, are expected in New York today. SIDNEY KAUFFMAN, WQXR's cinema commentator, has left the city to join the Walter Wanger outfit on the Coast, with a view to producing a series of short subjects. His cinema comments will emanate directly from Hollywood. J. AARON FUCHS, comptroller for the Taplinger organization, is en route to Hollywood to assist in expansion plans. W. R. TRACY, vice-president of the Hudson Motor Co., sails at noon today on the Manhattan for England. TYRONE POWER arrived today from Chicago via United Airlines to appear on Rudy Vallee's program tomorrow. MRS. RAYA GARBOUSAVA, concert artist of the St. Louis Symphony, sails on the Manhattan for England. MRS. VLADIMIR GOLSCHMANN. wife of the conductor, accompanies her. GEORGE BEATTY returned from England the other day. JERRY BELCHER, now in "Our Neighbors", has gone to Chicago to discuss contract with a tire company. JOSEPH H. UHALT, president of WDSU, New Orleans, and P. K. EWING, vice-pres. and gen. mgr., have returned south after conferring with FCC in Washington, where they also visited NBC. 33 New W. E. Mikes Are Ordered by WOR WOR has placed an order with Western Electric for 33 of its new "salt shaker" microphones. Order is said to be the largest received by WE for this type of mike. WOR, according to J. R. Poppele, chief engineer, has selected this type of microphone for use in its studios and remote pick-up jobs because of the utility of the equipment. It can be used either as a uni-directional mike or for mass pick-up. Signs for NBC Thesaurus WNLC, New London, Conn., has subscribed to the NBC Thesaurus. Renewals have ben received from KQW and WOW. tCO S4YS Don't Miss I Vincent Richards' (description of the tennis ' matches tonight on WHN at 9:00 p.m. |0»|U&| DIAL 10 1 0 tWr WW W^W M C M • LOEWS i.