Radio daily (Jan-Mar 1938)

2 Wednesday, February 2. 1938 isr® Vol. 3. No. 23 Wed., Feb. 2, 1938 Price 5 Cts. JOHN W. ALICOATE : : : Publisher DON CARLE GILLETTE : : : Editor RADIO DAILY; MARVIN KIRSCH : Business Manager Published daily except Saturdays, Sundays and Holidays at 1501 Broadway, New York. X. Y., by Radio Daily Corp. J. W. Alicoate. President and Publisher; Donald M. Mersereau. Treasurer and General Manager; Chester B. Bahn, Vice-President ; Charles A. Alicoate, Secretary; M. H. Shapiro, Associate Editor. Terras (Post free) United States outside of Greater New York, one year, $5; foreign, year. $10. Subscriber should remit with order Address all communications to RADIO DAILY, 1501 Broadway, New York, N. Y. Phone Wisconsin 7-6336, 7-6337, 7-6338. Cable address: Filmdav, New York. Holly wood. Calif. — Ralph Wilk, 6425 Hollywood Blvd. Phone Granite 6607. Entered as second class matter April 5. 1937, at the postoffice at New York, N. Y.. under the act of March 3, 1879. Bank Plugs Radio Series In Newspaper Campaign The Morris Plan Bank of Rhode Island, which will sponsor “Ports of Call,” an Atlas Radio Production, via WJAR each Wednesday at 7:30 p.m., starting Feb. 9, has enlisted the cooperation of the State Department of Education, Cunard Line and the Hamburg-American line in exploiting the show. In addition, Morris Plan is planning a statewide advertising campaign, using every newspaper in Rhode Island to launch the series of 52 episodes. Handled by Criterion Radio Productions Inc., distributors of Atlas Radio Productions in New England, the bank is blanketing the state with heralds, window cards, blotters, gummed labels, etc. TINANCI/4L ( Tuesday . Feb. 1) NEW YORK STOCK EXCHANGE Net High Low Close Chg. Am Tel. Cr Tel 1 401/4 1 39?/g 13934 — Vi CBS A 181/2 I734 18'/2 + 1 Crosley Radio 9 9 9 Gen. Electric 40l/g 39i/i 3934 + RCA Common 61/4 6'/g 6'/g RCA First Pfd 473/4 46i/j 4/ l /8 -f 1 i/g Stewart Warner 95'g 91/4 91/4 + ■A Westinghouse 951 4 93'/2 9334 4 Zenith Radio 141/g 1334 1334 % NEW YORK CURB EXCHANGE Hazeltine Corp. 15 15 15 OVER THE COUNTER Stromberg Carlson Bid 6 Asked 7 Radio Columns Draw High Reader Average Newspaper radio program listings and radio columns have the highest percentage of readers than any other sections in Sunday newspapers, while in daily editions the radio page is out-read by only the comics and the movie department, according to the latest survey of daily newspaper reading habits conducted by Dr. George Gallup, Young & Rubicam. Interest in radio departments has been steadily increasing, it is pointed out. WTAM to Hold Celebration For New $300,000 Studio Cleveland — WTAM will hold a housewarming during the week of Feb. 14-19 in celebration of the opening of its new $300,000 studios. Ceremonies will be climaxed on the last day when Mayor Harold Burtan drives a gold spike into the name plate on the entrance. Building will be known as the National Broadcasting Co. Bldg. Vernon H. Pribble, manager of the station, will be the host to numerous parties during the week. Ultra H. F. Station On Its Own Schedule Detroit — After two years of experimental operation, the Detroit News high frequency station, W8XWJ, is now a regular broadcaster on a new frequency of 41,000 kcs., putting on its own 14-hour daily broadcast entirely independent of WWJ. Wellington Gransow is handling the schedule. New Western Electric 500-watt transmitter replaced the former 100-watt apparatus. Operation continues under experimental license. Carl Wesser is chief engineer, August Maekelberghe handles foreign language broadcasts, A1 Allen has charge of programs and publicity. Rep. Fish to Repeat Talk Representative Hamilton Fish, whose WMCA broadcast was suddenly interrupted by a demonstration of Communists at the Carnegie Hall anti-Nazi rally last Sunday, will repeat his talk over the station on Friday, 8:15-8:30 p.m. New NBC Drama Series “Great Plays,” new series of masterpieces of theater literature, makes its debut Feb. 26 at 5-6 p.m. on NBCRed under supervision of Blevins Davis. First offering will be “The Birds,” by Aristophanes, followed by “Everyman,” and other ancient and modern classics. New Broadcast Service Will Cater to Bakeries Bakers Broadcasting Service, created to service bakeries in their broadcasting and advertising problems, has set up headquarters at 113 West 42nd St., with a branch office at 140 Boylston St., Boston. Firm will specialize in both ETs and live programs. Plans are now under way to record about a dozen series, according to Robert W. Graham, executive of the company. FCC ACTIVITIES APPLICATIONS RECEIVED WIRE, Indianapolis. Mod. of license to change power to 5 KW. unlimited. KGW, Portland, Ore. Special experimental authorization to operate a facsimile station on 620 kc., 1 KW. EXAMINER’S RECOMMENDATION WFBR, Baltimore. CP to increase power to 1 KW., 5 KW. LS. be granted. 1270 kc., unlimited. WBAL 2-Hr, Morning Show Baltimore — “Round the Breakfast Table,” a new morning program, began this week over WBAL. In addition to news, weather reports, time signals, anecdotes and transcribed music, show includes a number of surprise innovations. Gerry Lee Pecht conducts the two-hour program. Slocum as Gen. Mills Contact William Slocum, ex-New York American sport writer, is out on the road acting as contact on baseball for General Mills. Slocum has been a sport writer all his life and has numerous contacts among league executives. 7:25 A.M. Movie Gossip Earliest movie commentator broadcast of the New York area is that of the Criterion Theater in New York, heard on WNEW at 7:25 a.m. daily for five minutes, and on Wednesday at 7:30-7:45 a.m. Started this week. Portable Sound Library A portable sound library, for recording, remote jobs and group shows, has been started as a new service to producers by Gilbert Braun, with headquarters at 1457 Broadway. Library is equipped to produce any sound required. Irving Hyland Promoted Irving D. Hyland, who has been functioning as New York liaison between Warner Bros, and Lord & Thomas on the Lucky Strike-Warner show, “Your Hollywood Parade,” has been promoted to the post of eastern field representative for Warners. He will assume his new duties next Monday. Hyland was married last night to Janet Stein, artist, and after a brief honeymoon will step into the setup. Home Diathermy's Live Shows Home Diathermy programs will become live over WHN starting Monday, when one-act dramatizations replace the recordings now used. Broadcast will be titled “Design for Happiness Dramas,” 2-2: 15 p.m., Monday through Saturday. Clayton Haven is producing the shows. Home Diathermy also starts a 15-minute recorded program over WHN on Feb. 7 which will be heard seven times weekly. First in local accounts in Chicago WGES (In the heart of Chicago) cominc and goirg PAUL WHITEMAN and orchestra arrive today on the Century from the west preparatory to his first Chesterfield show in the East on Friday. MR and MRS. LLOYD ECNER (NBC Thesaurus) sail today for a two-week vacation in Bermuda, deferred from last summer. HERMAN GREENBERG of fhe home office Ascap staff, returned yesterday from an extensive trip through the West. O. W. FISHER, president of KOMO-KJR, Seattle, is in town. LORETTA LEE opens at the Fox Theater in Detroit on Friday and then goes to Cleveland for a vaudeville engagement. CEORGE NIXON of NBC development and research division in New York goes to Chicago to address the Institute of Radio Engineers on Friday. After conferring with Howard Luttgens. NBC engineer chief in Chicago, he will leave for Columbus to address the radio engineering class of Ohio State. CLARK DENNIS, singer on the “Fibber McGee” show, comes to New York on Feb. 27 to make five Rexall transcriptions. TOM THOMAS, NBC baritone, goes to Cleveland on Feb. 15 for a singing engagement. JOHN F. PATT, vice-president and general manager of WGAR, Cleveland, has joined Leo Fitzpatrick in Florida. Fitzpatrick is g.m. of WCAR’s sister station, WJR, Detroit. MORRIE PIERCE, chief engineer at WGAR. leaves for Florida about the end of next week, after attending the broadcast engineers’ conference in Columbus. CEORGE HENRY PAYNE, member of FCC. left Washington yesterday for Florida on a two-week vacation. STATION ••• • ••• • •• • ••••• ••• ••••• • • • • v v NEW YORK Serving New York and New Jersey •••• ••• • HOURS A DAY 1 I I I