Radio daily (Jan-Mar 1938)

Wednesday, February 2, 1938 3 Networks Favor AFRA In Union Negotiations {Continued from Page 1) KOA in Denver and KDKA in Pittsburgh, were signed 100 per cent, and with few exceptions around the country AFRA claims excellent progress, particularly with NBC outlets. Announcer demands upon NBC were presented by AFRA on behalf of the New York staff, but it is believed that efforts will be made to make a national deal affecting all NBC owned, managed and operated stations. Officials of AFRA are seeking to have future meetings with network officials of NBC and CBS a joint conference. Where artists or announcers are concerned, members of that profession will also sit in on the negotiations. The demands made on behalf of the NBC announcers are said to be the usual shorter day week and maximum hours plus various items already set forth by other groups such as AGRAP. CBS in this city and several other outlets are working under AGRAP contracts. It is presumed that AFRA eventually expects to acquire the AGRAP membership for itself. AGRAP now contemplates an affiliation with a parent labor organization such as CIO or AFL. Advertising agency negotiations, including the conferences with the committee representing the American Association of Advertising Agencies, are “progressing satisfactorily,” stated AFRA officials. ST. LOUIS A new Germania broadcast, figured to add 60,000 listeners for WEW, started this week. Norbert Feld arranging and announcing program. France Laux will again be at the mike for KMOX, and Johnny O'Hara for KWK, when baseball broadcasts go on the air under General Mills sponsorship. “Stop Dreaming” is a new KSD series, with Jean Carmen, singer; Russ David, pianist, and the Rhythm Escorts. WIL’s all-colored amateur air show, emceed by Claude Collins, has attracted quite a following among Negro listeners. WELI, New Haven Mabel Crick is a new soprano on the schedule. Don Fiore now sings with Tune Twisters on Saturdays at 4. Sunday talks by Congressman Joins Radio Registry Lucille O’Neil has been added to the staff of National Radio Registry effective immediately. Miss O’Neil will be in charge of the secretarytelephone division. LUCILLE & LANN1 LINWOOD GREY "2 voices and a pianny” Now appearing with Fred Allen TOWN HALL TONIGHT Arrangements by Lanny Grey Management NBC Artists Service ;RADIO DAILY: CRITICS’ FORUM (Continued from Page 1) few words.”— CHESTER BROUWER, Fort Wayne Journal-Gazette. * * * “Writing of news broadcasts with greater consciousness of effective phonetics; more emphasis on straight news presentation instead of interpretation by half-baked commentators.” — DOROTHY MATTISON, Worcester Telegram and Gazette. * * * “Slow them down — fewer items more carefully read and given by someone who has news sense would be welcome.” — E. D. KEILMANN, Capper Publications, Topeka. * * * “By having fewer of them and letting the newspapers continue to function as the news outlet for America, except in calamities or emergencies.” — R ADIO EDITOR, Judge Magazine. * * * “By employing more men with newspaper background, who sound as if they understand what they’re reading. Too many ‘just read words’ with no interpretation or thought.” — BOB HALL, San Francisco CallBulletin. * * * “Shorten governmental news bulletins, leaving elaboration to commentators; use more light ‘human interest’ items during regular news broadcasts.” — CHRIS MATHISEN, Washington ( D . C.) and Sunday Star. Evening Star “Better editing; less words the announcer can’t pronounce; more analysis.” — BILL POTTS, Fort Worth Star-Telegram. * * * “Mainly by giving the job of news writing, editing and selection to com 65 Nations Represented At Conference in Cairo ( Continued from Page 1) delegation, in a statement yesterday spoke of the importance of amateurs in experimental and development work in radio. He also praised press services by radio. Swiss Fabric One-Shot Swiss Fabric Group next Tuesday will sponsor a one-time shot on WJZ, 3:45-4:15 p.m. Program will come from a fashion show being held in the Rainbow Room. JOSEF CHERNIAVSKY "The Musical Cameraman” Now Guest Conductor at SHEA’S BUFFALO THEATRE Featuring his Pet Presentation Ideas petent newsmen (not script writers) and choosing announcers who are aware of what they are reading and not HOW they are reading it.” — BRUCE NICOLL, Lincoln (.Neb.) Star. * * * “News, and what’s palmed off as news, is eating up more and more of the time of a medium that should be devoted to entertainment and education. News broadcasts should be few, in fixed time spots, and should not be commercialized.” — GEORGE H. STEUART JR., Baltimore Evening Star. * * * # “A little less attempt by commentators to impress with their voices and a little more news.” — TOM O’HERN. Davenport Daily Times. * * * “With newsdramas, less long commercials and more just ‘stuck-in’ like Boake Carter does.” — ELEANOR M. SHAW, Minneapolis Star. * * * “By giving late news not a re-hash of the morning or afternoon editions.”—CLIFFORD GRASS, Canton (O.) Repository. * * * In tomorrow’s issue the question “Are the number of educational and cultural programs sufficient?” will be answered. Eddie Cantor Reported Slated for Camel Show ( Continued from Page 1) agency. The Camel deal would have Cantor producing and responsible for entire setup, as is presently the case with Texaco, and negotiations are said to have reached the stage where a tentative budget of $16,000 has been set. It may be, however, that the Benny Goodman half-hour will be retained. Cantor opposite the Packard hour would further complicate that situation. Last May it was announced that Cantor had signed a six-year ticket with Texaco. Servel Sponsors "Captains" Servel Electric Gas Refrigerators will sponsor “Captains of Industry,” an Atlas Radio Production, via KRLD, the CBS station in Dallas. Program will be heard every Monday at 9: 15 p.m. for 52-weeks. Deal was handled through Couchman Agency. WHN Songwriters A new ditty, “A Little Bit Careful,” aimed at reckless drivers has been written by Allan Zee, Elektra Allison and Frank Roehrenbeck. Clarence Williams did the publishing. Zee is a WHN production man, Elektra is staff pianist, and Roehrenbeck is the station’s general manager. ■Ill lot III OflSEWlFE ( Modern Dramatic Skit) Four Thousand Eight Hundred Sixty Six Women Say OK CHIEF OF WXYZ SAID, “TEST THIS PROGRAM, AND DON’T PULL PUNCHES” —WXYZ— And what a test. Right at the height of Holiday MICHICAN turmoil, November 11th to December 11th, (1937), RADIO when women are really busy. Broadcasting time NETWORK purposely moved from mornings to 1:45 to 2 P.M., Monday through Friday, and no “ballyhoo." BUT, we did have an attractive free offer to entice mail response. When the Chief said, “don't pull punches” he meant, test the program the hard way, and report the findings as is. The entire case history is available to any agency or sponsor desiring a really powerful commercial program. WRITE FOR THE FACTS. ANN WORTH, HOUSEWIFE IS READY FOR SPONSORSHIP NOW. UINCTRENDLE BROADCASTS CCRp l\ radioTJetwork WXYZ -DETROIT bluenetWork I THE PAUL H. RAYMER CO., Representative