Radio daily (Jan-Mar 1938)

2 RADIO DAILY Monday, February 14, 1938 Vol. 3, No. 31 Mon., Feb. 14, 1938 Price 5 Cts. JOHN W. ALICOATE : : : Publisher DON CARLE GILLETTE : : : Editor MARVIN KIRSCH : : Business Manager Published daily except Saturdays, Sundays and Holidays at 1501 Broadway, New York, N. Y., by Radio Daily Corp. J. \V. Alicoate, President and Publisher; Donald M. Mersereau. Treasurer and General Manager; Chester B. Bahn, Vice-President ; Charles A. Alicoate, Secretary; M. H. Shapiro, Associate Editor Terms (Post free) United States outside of Greater New York, one year, $5; foreign, year, $10. Subscriber should remit with order Address all communications to RADIO DAILY, 1501 Broadway, New York, N. Y. Phone Wisconsin 7-6336, 7-6337, 7-6338. Cable address: Filmday, New York. Hollywood, Calif.— Ralph Wilk, 6425 Hollywood Blvd. Phone Granite 6607. Entered as second class matter April 5, 1937, at the postoffice at New York, N. Y., under the act of March 3, 1879. FINANCIAL ( Friday , Feb. 11) NEW YORK STOCK EXCHANCE Net High Low Close Chg. Am. Tel. & Tel.. .134 133% 133% CBS A 19% 19% 19% + % Cen. Electric 403^ 39' 2 39% — % RCA Common 6% 6% 6% RCA First Pfd 50% 49% 49% Stewart Warner ... 9 9 9 — % Westinghouse 96% 95 95 — 7/g Zenith Radio 13% 13% 13% — % OVER THE COUNTER Bid Asked Stromberg Carlson 5% 6% Kroger's New Serial Starts on 17 Stations ( Continued from Paqe 1) WBBM, WCHS, WDAF, WDBJ, WIBA. WJR, WLAC, WLW, WMBD, WMC, WOOD, WOWO, WTAM, KFH and KMOX. World Broadcasting System is producing the show. Ralph Edwards Renewed Ralph Edwards has been renewed for another 13 weeks as announcer on the Sunday Horn and Hardart children’s show over WABC. He’s been on the program for six months. B Greetings from Radio Daily February 14 Jack Benny Jessica Dragonetle Enric Madriguera Peggy Allenby Radio Daily on the Job The NAB convention is being covered for RADIO DAILY by the following men from the home office staff: M. H. Shapiro, Ted (Scoops Daly) Lloyd, Don M. Mersereau, Marvin Kirsch and Arthur Simon. RCA Facsimile Equipment Is Being Added by WOR WOR has placed an order for radio facsimile equipment to be supplied by RCA. This additional equipment, to be delivered within a few weeks, differs in a number of points from the facsimile system now being used by the station during experimental broadcasts which are being conducted daily by the WOR engineering staff. Having selected several of the most advanced methods of radio facsimile transmissions yet devised, the RCA system will be tested alternately, permitting WOR to keep pace with the aid in the development of the new field in which the station is pioneering. WOR is now experimenting with the system developed by W. G. H. Finch and has successfully transmitted facsimile of a WOR “newspaper”. Brewers' Show Date Starting date for the American Brewers Ass’n show on CBS has been set back to Feb. 21 or 28 at 8 p.m., opposite Burns and Allen. Show will have local sponsors in various cities, after style of George Jessel’s Mutual program. Lou Holtz, Ted Husing, Connie Boswell and Richard Himber’s orchestra comprise the talent. U. S. Advertising Co., Toledo, is the agency. Merry Macs to Tour The Merry Macs, who make their third consecutive appearance on the Fred Allen show Wednesday night over NBC-Red, will leave immediately following with A1 Pearce and his gang on a personal appearance tour. A1 Pearce's Tenth Year A1 Pearce and his Gang will celebrate their tenth year on the air on their broadcast Feb. 15 at 9-9:30 p.m. over CBS network. Troupe is scheduled to open at the Palace theater in Cleveland and following Friday for one week, broadcasting from that city Feb. 22. Program is sponsored by Ford Motor Dealers. SYNDICATE TRANSCRIPTIONS DISTRIBUTOR WANTED FOR U. S. A. Exclusive representation for United States available to agent having proper contacts to handle outstanding syndicate transcription shows. Also interested In agents with contacts in foreign countries. Full information and auditions from Martin Maxwell at Hotel Washington, Washington, D. C., during N.A.B. Convention. Martin Maxwell will also be available in New York City on February 17th at Hotel Astor. More Shows Back East, Predicted by Pat Weaver (Continued from Page 1) who arrived here Friday on his way back to New York after a long stretch on the coast, said he expects to be in the east much of the coming season. Young & Rubicam’s Packard show in Hollywood folds March 1. James Burke Promoted James F. Burke, of the CBS program department, has been appointed assistant to W. B. Lewis, vice-president in charge of programs. Gwendolyn Jones will be assistant to Burke. Floral Follow-Up Colorado Springs, Colo. — Seven local florists have taken a quarter hour a week live-talent show on KVOR following the “Songshop” on Friday nights. Program features a tenor and instrumental group of six and is titled “A Bouquet of Melody.” COminG and GOIDG JERRY BELCHER was in Nashville yesterday for his NBC-Red network broadcast. PICK MALONE and PAT PADGET (Pick and Pat) are taking a two-week vacation in the south; Pick at Pinehurst, N. C., and Pat in Florida. They return to New York and their CBS program Feb. 28. GINA CIGNA, operatic soprano, sailed Saturday on the Saturnia for Italy. ALBERT N. BAUDIN. official of General Electric Co., and his family sailed Saturday on the American Legion for South America. MRS. ARTHUR DE NUNZIO, singer with the San Francisco Opera Co., is en route to Italy on the Saturnia to further cultivate her voice. A. L. CHILTON, head of KLRA, Little Rock. Ark., is in town. CLAIR HEVER, WHBF sales manager, is in from the west. EDGAR H. TWAMLEY, director of WBEN. Buffalo, is in town for short time. JOHN THORWALD, managing director of WRR, Dallas, is in New York. C. MERWIN DOBYNS, owner and general manager of KCER, Long Beach-Los Angeles, accompanied by his brother John, commercial manager, left on the new Union Pacific ‘‘Streamliner” for Washington to attend the NAB convention. In addition to taking in the convention, Dobyns plans to visit New York, Chicago and St. Louis for conferences with several radio advertising accounts. WMCA's Prayer Sign-Off Donald Flamm, president of WMCA, has placed in effect a new official station sign-off which will go into effect immediately, replacing the old transcribed message. New sign-off is a prayer for oppressed people in other countries. (\~fcei y iere’s Only One Radio Station in Bay CityFlint -Lansing -Jackson -Battle CreekKalamazoo-Grand Rapids These, plus^ — DETROIT WXYZ (Keystation) comprise the Primary Coverage to S Major Markets