Radio daily (July-Sept 1937)

4 RADIO DAILY Wednesday, August 18. 1937 AGENCIES W. CLEMENS BENTLEY, former vice-president of Monroe F. Dreher Inc., advertising agency of Newark and New York, has joined the copy department of the Chas. Dallas Reach Co. of Newark. Previous to his connection with the Dreher agency, Bentley was with the United Advertising Agency and Rudolph Guenther-Russell Law, now Albert Frank Guenther Law Inc. VANDERBIE & RUBENS, Chicago, has landed the Iodent toothpaste account, Detroit. Account is said to be radio-minded. Few years ago they put on Jane Froman on NBC, her first commercial airing. RUTHRAUFF & RYAN, Chicago, has landed the Bradley Knitting Mills and Nunn-Busch Shoes both of which are said to be considering radio this season. J. M. KORN AGENCY, Philadelphia, takes over the Old Orchard Distillery account, acting as advertising and merchandising counsel. HENRY SELINGER, account executive at Blackett-Sample-Hummert, Chicago, is vacationing at home. Wife didn't want to go anywhere and he couldn't think of a cooler place than Chicago so they are touring Lincoln Park. LEW GOODKIND, former radio promotion director of Lord & Thomas, Chicago and Ken Laird, vice-president of Weco products (Dr. West's) and wives off on fishing trip into northern Ontario. Algus Resigns from WINS Harry Algus, who joined WINS as publicity man a few months ago, has resigned. Sylvia Press is again handling the work. Frank Foster, former WINS publicity director, is now with Hearst Radio, which owns WINS. Edison Company Returning Consolidated Edison Co. is returning its "Echoes of New York Town" program to WEAF, locally, on Monday, Sept. 13 at 7:30-8 p.m. Talent for series not announced as yet. Last season a concert program was aired. Program will run until spring. McCann-Erickson Inc. is the agency. Peggy Wood in "The Straw" Peggy Wood in "The Straw" will be the final offering in NBC's Eugene O'Neill drama series. It will be aired next Monday at 9:30 p.m. James Meighan will have the male lead, with Allan McAteer, Irene Tedrow, Mary Michael and Neil O'Malley in supporting roles. Andy Marrying Sept. 11 Charles Correll, the Andy of Amos 'n' Andy, will be married to Alyce McLaughlin on Sept. 11 it was announced yesterday. Ceremony will take place in Los Angeles. • • • Jean O'Neil leaves the Griffin AllWife show of her own accord! Fredda Gibson and Joan Edwards auditioned for the job yesterday .... The Deitz-Schwartz score for "Virginia" will be published by Robbins .... John Romaine of NBC is thrilled over the birth of an eight-pound boy at Polyclinic. .. .Jerry Blaine's wire has not been yanked but his schedule has been reduced and altered .... Jack Denny is set for two weeks of vaudeville in Chi .... Negotiations are under way for Duke Ellington to appear in a picture for Alexander Korda in England .... MBS is working out a deal for the services of Lew Hearn....Tim and Irene are set for the Jell-O Sept. 12 — meaning that Milton Douglas is on the show on a "rain check". . . . Mills Artists are sending out publicity on Ina Ray Hutton's band again, thus signifying that their dispute has been settled amiably If you see stronglooking men in the audience of NBC and CBShows these days, here's the answer: They are police who have been "persuaded" not to write traffic tickets in return for show passes! • • • Donald Burton, owner of WLBC, Muncie, Ind., had the unique experience of scooping his own news department on a story when fire swept one of the business blocks after lightning had struck early in the morning during a freak storm ... .Burton was rushing downtown to inspect aerial at 5: 15 a.m. when the bolt touched off wallpaper and paint store. Donald helped Mayor Roland Bunch and other volunteers load ambulance with victims overcome by smoke. He then rushed to the station and gave an eye-witness account of the fire. From then on, he telephoned flashes on the progress of the fire.... The station thus beat local newspapers with the story by more than seven hours.... If ever an artist's name was appropriate for a program — this takes the cake: Ken Keese at the Keys, a 15minute feature every Wednesday on WATL, Atlanta. .. .WOPl, Bristol, Va.-Tenn. is looking for a commercial manager. • • • Astor Roof's summer season next year will be divided between Rudy Vallee and Ozzie Nelson only .... Though his publicity states that "Tommy Dorsey goes on a series of one-nighters after a week at the Steel Pier," Dorsey returns to the Penn Roof the 26th .... Fred Uttal takes over Harry Von Zell's duties on the Walter O'Keefe-Ipana show. ... Connie Boswell will make a transcription for Horlick's Malted to be aired in London only. .. .Joe Lee is now doing the "Broadway Bill" airings via WMCA.... Pat O'Malley is set for a second shot on the Benny Goodman show. . . . Henny Youngman returns to the Surfside by demand. Patricia Gilmore leaves there tonite with Bobby Hayes and crew opening tomorrow. . . . Singer Dorothy Howe is doing some commercial posing during the day .... Jack Harris' crew is being built up via BBC on the Other Side. . . .Ida Bailey Allen will have two new cook books published this fall (making Lester Lee veddy happy!). Will be titled "Kitchenette Cooking for Two" and "Everyday Cook Book," bringing her total writings to 23 books! • • • WBT, Charlotte, N. C, is sponsoring a horeshoe pitching contest and last Sat. found the city's most noted physicians pitted against a coupla tooth-pullers, with the latter winning. ...In the second match the plumbers defeated the electricians by a pair of shoes or so.... In the next series, Charlotte's policemen will battle the firemen and lawyers pitching against the town's bankers, with no betting allowed ... .The third series will see the winner of the plumber-electrician match pitted against the winner of the doctordentist set and the survivors of the lawyer-banker outfit against the winner of the police-firemen after which the finals will be played. . . . Must be fun! NEW BUSINESS Signed by Stations WMCA. New York Rev. F. F. Bosworth, River Forest, 111., ET's, one year starting Aug. 29; Community Opticians Inc., Long Island, through Commonwealth Adv'g Agency, Boston, "Street Forum", 52 weeks starting Sept. 9; Grace Donohue Inc., N. Y. (beauty preparations), through Redfield-Johnstone Inc., 13 weeks on Anice Ives "Everywoman's Hour". KSL, Salt Lake City Los Angeles Soap Co., CBS Pacific network show, Gus Edwards' "School Days". Unger Again to Double In Borden's "Edition" Stella Unger, who wrote and played in Borden's "Special Edition" on NBC last season, has been re-engaged by the Erwin, Wasey Advertising Agency to do the same work when the show goes on the air again in September. Miss Unger, in addition to scripting this slice of newspaper life, also plays the part of the Hollywood news commentator, Janet Howell. Besides "Special Edition", Miss Unger is busy on three other Erwin, Wasey scripts. Last season, she wrote the James J. Braddock script, the Lou Little radio shows, and was formerly program head of two local radio stations. Godfrey Leaves Quiz Arthur Godfrey bows out of the "Prof. Quiz" program after Aug. 28. Parting is amicable, being due to the fact that the quiz program doesn't permit him to indulge in the type of ad-libbing that have made Godfrey popular. Godfrey also has had his own "Sun Dial" program over WJSV, Washington, for some time, with over 80 sponsors. Peace Series on WNYC First of a series of anti-war broadcasts, entitled "We, The Living", will be presented under auspices of World Peaceways on WNYC beginning Sept. 2. Program will be a full hour, using anti-war dramas and guest speakers. The production will be by The Radio Playhouse acting company, under the direction of Ted Cott. According to William P. Ainsworth, directing radio activities for World Peaceways, several other local programs and later a network show will probably get under way in September. This includes a Sunday spot on WNEW and also one on WQXR. "Community" Series on WMCA "Your Community", a new series, will be inaugurated over WMCA on Sept. 2 at 9:30-9:45 p.m. The program consists of talks of editors of local newspapers together with dramatizations of individual communities in the New York area.