Radio daily (Oct-Dec 1937)

Thursday, October 7. 1937 RADIO DAILY: AGENCIES WARREN KRAFT, representative of Erwin, Wasey & Co., has been visiting Salt Lake City, contacting KDYL in the interests of the new Albers Bros. Milling Co. series. C. A. KRACHT has joined the sales staff of Schillin Advertising Corp. He formerly was with WHN, WMCA and CBS sales. HOMER McKEE INC., Chicago, recently was appointed to handle advertising for Bunte Bros., candy manufacturers. Homer McKee is president of agency, and J. D. Driscoll is vice-president. FELIX B. STREYCKMANS heads the new publicity department of H. W. Kastor & Sons agency, Chicago. GUY BOLAN of J. Walter Thompson's London office is stopping off with Chicago folks on way back to New York from visit to Hollywood. DICK MARVIN, radio director of J. Walter Thompson's in Chicago, has been named chairman of entertainment committee of Federated Advertising Club of Chicago. CHANNING L. BETE's advertising agency has moved to larger quarters at Newell and Bernardson Streets, Greenfield, Mass. ATHERTON W. HOBLER, Benton & Bowles president, has arrived in Hollywood to look over the local situation and sit in on huddles over the M-G-M-Maxwell House show coming up. "QUOTES" "Radio artists, especially comedians, have made frequent use of the expression, 'I'm broadcasting for the sticks,' referring to all listeners away from New York as simple-minded folk less sophisticated and more easily entertained than New York's so-called blase radio dialers. New York City, more than the rest of the U. S., could be referred to as 'the sticks' as far as radio fare is concerned. Through regular listening to all types of programs, those living in what we call 'the sticks' now have a keener sense of radio values than New Yorkers, where people divide their time among many different forms of amusement." — Ozzie Nelson. "To do a good job of writing script, you must first know the type of character about which you are writing. Know that character's likes and dislikes, his habits, his way of talking. Then sit down and write the show just as though you were that character and the things you do on paper are really the things you think you would do in real life. If you do that, you shouldn't have much trouble." — Norris Goff. SECRETARY AVAILABLE Rapid — Executive Ability — Correspondence — Publicity — Advertising and Exploitation. Write Box A-111 RADIO DAILY, 1501 Broadway, New York City. STATIONS CF AMERICA Highlights in the Development of Outstanding U. S. Radio Stations KDYL— Salt Lake City 1290 Kilocycles— 1000 Watts S. S. FOX, Pres. and Gen. Mgr. R. T. HARRIS, Program Director JOHN M. BALDWIN, Chief Engineer ESTABLISHED in the era of broadcasting's infancy, 'way back in May, 1922, KDYL was originally a semi-experimental station with a power of 100 watts. But, growing up as radio itself grew, the station soon moved from its location atop the Newhouse Hotel, and under the managership of S. S. Fox, who became president of KDYL in 1925, its popularity grew so rapidly that in 1927 the power was increased to 1000 watts and the station became a member of the original coast-to-coast net of CBS. A year later, the station moved from a single suite of offices in the new Ezra Thompson Building, to occupy the entire sixth floor and the transmitter was moved from the building's roof to a carefully selected site five miles south of the city. On Sept. 1, 1932, KDYL became affiliated with NBC and its popularity has steadily increased until today, according to a recent survey, in the majority of Salt Lake City's radio-equipped homes most listeners prefer KDYL's programs. The population coverage includes Utah's metropolitan area as well as the rich agricultural regions of the state and southern Idaho. Besides NBC-Red network, the station utilizes the services of NBC Thesaurus Transcription Library, the World Broadcasting System and Transradio. KDYL employs a permanent staff of 36, is on the air daily from 6:00 a.m. to 1 a.m. of the next day; at present contemplates an entire new outlay of equipment, transmitter, transmitter housing, studios, auditorium and offices for which architectural and technical p!ans have been drawn up and a tentative date in the Spring of 1938 set for the move. The station is represented by John Blair & Co. © CCTi ESTKAS MUSIC PHIL SPITALNY's all-girl "Hour of Charm" orchestra celebrates a double anniversary Monday over NBC-Red at 9:30 p.m. It will be the third anniversary of the band's formation and the start of a second year under the present sponsor. Nat Brusiloff is presenting a daily 7-7:15 p.m. show over WMCA in addition to his half -hour Sunday night show. With him on his week-day programs are Bob Parker, tenor; Jane Clifton, blues singer; Jack Eigen, chatterer, and Don Kerr as emcee. Rockwell-O'Keefe orchestra bookings: Don Bestor's starts Nov. 24 at Netherland Plaza Hotel, Cincinnati . . . Rand Wilde opens Dec. 3 at Chase Hotel, St. Louis . . . Ross MacLean replaces Frank Bessinger at New Yorker Hotel on Oct. 15 . . . Ben Pollack opens Oct. 30 at Nicollet Hotel, Minneapolis . . . Bob Chester opened yesterday at Van Cleve Hotel, Dayton, O. Tommy Tucker's band, which has been signed for the George Jessel show to be heard on Mutual this fall, will do a series of recordings for Standard Radio. Band is now on CBS as a sustaining. Oscar Bradley, who has the ork on the Phil Baker series, is hopeful that his son John will follow in his musical footsteps. Although John is currently taking a college course in journalism, he is an excellent musical arranger, and assists his dad on these chores. Victor Bay, who has signed a new year's contract with CBS, has taken over the office formally used by Harry Simeone. He starts a series of concerts known as "Essays in Music' over CBS on Oct. 14. Hollace Shaw will be his soloist. Mark Warnow's theme song on his Consolidate Edison program over WJZ Mondays at 7:30 p.m. is "Midnight in Manhattan," written by his brother, Raymond Scott. Bernie Cummins concludes his WOR series from the Bowman Room of the Biltmore next Thursday, after a three-month run. He will go on a tour on one-nighters, prior to returning to the Edgewater Beach Hotel, Chicago. Emil Coleman has returned to the Iridium Room of the St. Regis for his third season. The orchestral arrangements will, as usual, revolve around his piano playing. He will be heard over NBC. A I Goodman is making a practice of directing all his Hit Parade rehearsals from the control room, where he can get a perfect hearing of the balance. ★ ★ ★ RADIO FOLK WRITE US... THAT THEIR INVESTMENT OF $5 A . . . YEAR IN . . . RADIO DAILY IS THE REST DUSINESS . . . INSURANCE THEY HAVE IN ALWAYS KNOWING... WHAT'S . . . WHAT ... IN RADIO . . . * ★ ★