Radio daily (Oct-Dec 1937)

Friday, October 22, 1937 RADIO DAILY 7 Emily Post in "HOW TO GET THE MOST OUT OF LIFE" Florida Citrus Commission W ABC-CBS, Tuesday and Thursday, 10:30-10:45 a.m. Ruthrauff & Ryan GOOD WOMAN INTEREST PROGRAM WITH NOTED AUTHORITY DOING INTERESTING JOB. Emily Post, who has been an authority on etiquette and human behavior for something like a couple of decades, and also has done her share of talking before the microphone, brings an engrossing new woman's program to the CBS airlanes in this twice-weekly feature sponsored by the Florida Citrus Commission to promote the sale of the state's oranges, grapefruit and such. Mrs. Post talks not only with a background of knowledge and experience, but also sympathetically and with a keen sense of topics and problems that will appeal to the general run of the fair sex. Besides discussing culinary matters, her program takes in gardening, home-beautifying, some vital social problem and other items. Guests on the initial program were Governor Fred P. Cone of Florida and his daughter, Mrs. Mark Byron. "CHATEAU NEWS REPORTERS" Borden Co. WNAC — Yankee Network, Tuesdays, 7:30-8 p.m. Young & Rubicam Inc. Probably the most pretentious and entertaining of the local broadcasts is the Chateau News Reporters presented for the benefit of Yankee Network listeners every Tuesday evening. Around the central figure of an editor-in-chief, the programs fade, amid a clatter of typewriters and teletypes and the confusion of a news room, into dramatizations of news of interest happening in New England. On the show caught last Tuesday, the bitter political brawl between Governor Quinn of Rhode Island and Walter E. O'Hara, director of Narragansett Race Track, was dramatized. Another good piece of dramatization was the enactment of the marine sergeant cited on the last day of the World War and who has been awarded the silver star for bravery under fire, just 19 years later. Other news events also were covered. The cast is good and the production well handled. It is a well-done production and in no way is it comparable to any other news dramatization. Its commercial copy is kept brief and not blunt. NEW PCCeC4A4S-IDEA/ WTMJ's "Around the Town" A new type of radio program, with "real people" participation, is achieving remarkable success on WTMJ, Milwaukee, even though it occupies the "zero-hour" spot of 4:30 to 4:45 o'clock. "Around the Town" is the provocative title of this new show. Bob Heiss, WTMJ's chief announcer, who conducts it, makes tri-weekly excursions with short wave equipment to interesting places throughout Milwaukee and suburbs. One day the theater of activity was the Washington Park Zoo, where interviews with keepers were broadcast while lion roars, bird calls and monkey squeals added piping notes of realism. Another interesting broadcast was made from the city "Dog Pound" during the American Humane Association's "Be Kind to Animals" week. Another exciting broadcast was made at Lakeside Power Plant, featuring interviews with engineers against the roar of the mighty turbine engines. On "Moving Day" Heiss followed the movers and got several interesting interviews. Other broadcasts planned include visits to an old-time blacksmith shop, Union station, an airport, the railroad yards and a hotel lobby. Where feasible, the broadcasts are planned to tie up with current events, as in the case of "Be Kind to Animals Week." "The Talent Scout" WCFL, Chicago, next Wednesday is launching a program titled "The Talent Scout" which will seek to give professional performers that radio break which somehow has eluded them. Idea is that to avoid the red tape of getting auditions at agencies and networks — and getting responsible persons to listen to them — a radio show might be put on that would offer reasonably good entertainment while giving broadcasters a chance to listen in on potential talent without having them involved in the process. Show is in no sense an amateur show. Program will be handled by Paul Kapp, local talent manager. Sports in Verse Cleveland — Tony Cabooch, poetphilosopher of WHK-WCLE, is airing a new broadcast stunt. Every Saturday afternoon, after WHK concludes its play-by-play description of the Ohio State University football games, Tony goes on the air with a resume in verse. Known as fast rhymester, Cabooch writes his script while listening to WHK's Gil Gibbons describe the game. His show lasts 15 minutes and brings out the humorous side of the games. They are accurate, however, in every detail. Payne Says FCC Erred In Disqualification (Continued from Page 1) Payne stated that action taken by the five commissioners may lead to grave consequences in the future. He explained that if such action could be taken against a Commissioner who had the courage of his convictions and took a strong stand, any Commissioner similarly situated could be disqualified in an effort to gain a favorable decision by the Commission for the defendants. It is understood from reliable sources that Payne is diligently going through past records of law and the Commission to find out if there is any basis for the action taken against him. Indicated defense of Segal and Smith is contention that rules of FCC permitted the proceedings of setting up such dummy corporations, it was learned last night. "Whether or not that contention can win is problematical," FCC special counsel Kauffman told RADIO DAILY. Commission will rest its case tonight while defense will start tomorrow, continuing into Tuesday, it is expected. Warner's "Lucky" Show On Way East for Okay (Continued from Page 1) Orchestra, Rosemary Lane. Mabel Todd, Ruff Davis, Dudley Chambers, Dorothy McNulty and a dramatic episode with Edward G. Robinson, Bette Davis, Humphrey Bogart and Wayne Morris on the sample sound track. Tom McAvity and Jack Runyon of Lord & Thomas and Don Becker of Transamerican profess complete satisfaction with the job and are enthusiastic about Warner cooperation and future programs. Navy Day Special In a build-up for Navy Day, which is Wednesday, Mutual will broadcast a description of a crash submarine dive from a sub off Sandy Hook. Program will be heard Monday, 3:45-4 p.m. Jerry Danzig will go to New London Sunday to board the sub. During the same broadcast Dave Driscoll will explain the Navy communication reserve emergency radio set-up from the Brooklyn Navy Yard. Admiral Clark Woodward will speak briefly. On Navy Day, 12:15-12:30 p.m., Mutual will broadcast the ceremonies of the laying of the keel for the first battleship to be built since 1920. Ship is being built in Brooklyn yard and will be named "North Carolina." Governor Clyde R. Hoey of North Carolina will place the first rivet. ★ ★ ★ RADIO IS ESSENTIALLY A DAILY NEWSPAPER INDUSTRY THAT'S WHY RADIO DAILY IS READ AND THAT'S WHY ITS ADVERTISING COLUMNS PAY DIVIDENDS