Radio daily (Oct-Dec 1937)

RADIO DAILY: Monday, October 25, 1937 Vol. 2, No. 81 Mon., Oct. 25, 1937 Price 5 Cts. JOHN W. ALICOATE : : : Publisher DON CARLE GILLETTE : : : Editor MARVIN KIRSCH Business Manager Published daily except Saturdays, Sundays :ind Holiday^ at 1501 Broadway, New York, M. Y., by Radio Daily Corp. J. W. Alicoate, President and Publisher; Donald M. Mersereau, Treasurer and General Manager; Chester B. Bahn, Vice-President; Charles A. Alicoate, Secretary; M. H. Shapiro, Associate Editor. Terms (Post free) United States outside of Greater New York, one year, $5; foreign, year, $10. Subscriber should remit with order. Address all communications to RADIO DAILY, 1501 Broadway, New York, N. Y. Phone Wisconsin 7-6336, 7-6337, 7-6338. Cable address: Filmday, New York. Hollywood, Calif. — Ralph Wilk, 6425 Hollywood Blvd. Phone Granite 6607. Entered as second class matter April 5, 1937, at the postoffice at New York, N. Y., under the act of March 3, 1879. FINANCIAL —— (Saturday, Oct. 23) : NEW YORK STOCK EXCHANGE Net High Low Close Chg. Am. Tel. & Tel 151 1/2 1491/8 149 </8 — 43/8 CBS A . . 19% 191/2 191/2 3A CBS B 19 19 19 — 1/2 Crosley Radio •• 1H/4 10 10 — 3/4 Cen. Electric 40 38V4 38i/2 — 13/4 North American . 18 1634 16% — 13/8 RCA Common 7 6i/2 63/4 — % RCA First Pfd • • 56i/2 54 54 — 3 Stewart Warner . .. 1U/4 101/g 101/2 — 3/8 Zenith Radio 21 19i/4 20 — 11/4 Military School Series For Group Sponsorship With officials of the War Department in Washington and the Superintendent of West Point having expressed themselves as pleased with the idea, waxing of "All-State Academy," a half-hour weekly series being put out by Van Cronkhite Associates for military schools, will be started shortly by Aerograms Inc. in Hollywood. Jack Griffith of the VCA sales staff returned to Chicago over the week-end after calling on the War Department and West Point in connection with the series, and he will proceed to the coast for the disking. Stuart Hayden goes along as producer. Thirteen scripts already have been written by Fred Howard and H. Richards. In connection with the program, Griffith plans to form an Organized Cadet Reserve. WDGY Starts on Mutual Minneapolis — WDGY, owned and operated by George W. Young, yesterday began complete service as Mutual's outlet here. WOPI BRISTOL "The Voice of the Appalachians" TENNESSEE VIRGINIA * THE WEEK IN I /VI 14 * . . . IRNA And AFM Accord — ™" ™"— ™— (Continued from Page 1) ' Hearst Radio, took on additional duties by taking the Coast Hearst outlets under his wing ... He also signed as a commentator for a national radio account ... to start shortly . . . Walt Disney program will replace Amos 'n' Andy on Jan. 2, going on the NBC-Red network in the afternoon . . . Mickey Mouse is expected to grab the attention of the household at the time . . . "Hilltop House" was bought by ColgatePalmolive-Peet, the new script show to be heard on 66 outlets beginning Nov. 1 . . . Benton & Bowles handled negotiations with Ed Wolf Associates . . . Best Foods Inc. set a new ET series for 200 stations . . .Theodore Dreiser is a new name signed for radio. Rockefeller Foundation endowed Princeton University with a $67,000 fund to be used to study radio . . . NBC gets an exclusive on 16 prize fights . . . Rapid progress is reported from the Coast on the new CBS studios . . . Old Gold returns to the air Nov. 16, with a CBS show originating on the Coast . . . some 55 stations will carry the De Soto disk series starting Nov. 1 . . . Once again, a "radio probe" was mentioned when Congressman John J. O'Connor, chairman of the House Rules Committee, made a prediction . . . AFM and CIO may join in using radio for campaign . . . Confederation of Performing Rights Societies will probably hold their next annual convention in Stockholm, although an invitation has been extended by Ascap to convene in New York . . . King of Sweden could not be turned down very well. . . . Al Cormier resigns as general manager of WIP, Philly . . . FCC expressed the view that television was a long way off, as it marked off for allocation the frequencies from 25,000 to 300,000. Educational Conference To Be an Annual Event (Continued from Page 1) member of the original Federal Radio Commission, and Dr. Malcolm S. MacLean, director of the University of Minnesota's general college, as speakers. So successful was the conference, conducted by Thomas D. Rishworth, the station's educational director, that it carried over beyond the scheduled closing time. Biggest development was the likelihood that radio workshops for the establishment of classroom or extra-curricular groups for the laboratory study of radio production may be installed in many Twin City schools. Representatives from three states, covering virtually every group in existence, attended the meeting. Miss Waller lodged sharp criticism against the educators for their apathetic attitude toward radio and for their failure to develop their programs to win the widest possible audiences; Dr. John G. Rockwell, state commissioner of education for Minnesota, recommended wider use of the radio and a complete avoidance of standardization in educational programs; Mrs. George B. Palmer, state PTA radio chairman, started a move for organization of listening groups. Brown & Williamson Adds Brown & Williamson Tobacco on Friday added WTCN, KVOD, WSPD and WOWO to its Tommy Dorsey show on the NBC-Blue network, Fridays, 9:30-10 p.m. BBDO placed the account. Weissinger Joins WCKY Cincinnati — F. H. Weissinger, engaged in radio sales and promotion work for the past four years, has joined the sales staff of WCKY. ET and Phonograph Men Begin Parley Tomorrow (Continued from Page 1) plying programs to stations which may be on a future unfair list. The disk committee is not a negotiating committee but will merely develop ways and means of working out a deal with the AFM. WNEW "Swing" from Theater Martin Block made arrangements Friday for broadcasting his WNEW "Sunday Swing Concert" from the Criterion Theater, deluxe Broadway house, for 13 weeks. Time of program, sponsored by Madison Personal Loan, also was changed to 11-12 noon. Flood of requests for tickets to the broadcast necessitated getting a large auditorium. Hormel Adds to WCCO Time Minneapolis — George A. Hormel Co., through local BBDO office, has added five quarter hour periods weekly on WCCO, besides the three quarter-hours already running. New show is "Siesta," featuring Jacob Heiderich, violin virtuoso, and orchestra. Other show has "Dinty Moore," trade name character, and varied musical bits. Wander Co. to Renew Wander Co. (Ovaltine) on Jan. 3 will renew "Little Orphan Annie" for another 52 weeks, over 24 NBCRed stations. Blackett-Sample Hummert, Chicago, has the account. AL l» 4>\ AIM i: and his orchestra at the RAINBOW ROOM For Fall and Winter Season Fourth Return Engagement COminG and GOMG SID STROTZ, central division program manager for NBC, is in New York from Chicago for conferences with headquarters executives. H. H. SHINNICK, Washington radio attorney, went to Chicago last week for confabs with clients. ANDREWS SISTERS, after a personal appearance tour, are back in New York and again appearing with the Billy Swanson program heard over WOR-Mutual from the Edison Hotel Green Room. J. C. STEIN, president of MCA, is winding up some business in New York before moving to Hollywood this week. Family will go west with him. They plan to live there six months of the year. W. H. STEIN of MCA is in Bermuda for a rest. CARL HARRIS of J. Walter Thompson publicity staff, Chicago, is in New York for the auto show. RAY LAUNDER of Van Cronkhite Associates Inc., Chicago, is making a swing to St. Louis. Kansas City and other southwestern points. DICK MARVIN, radio director of J. Walter Thompson, Chicago, is back from a hop to New York. E. S. MITTENDORF, manager of WIND, Chicago, and bride (Virginia Benoit) are back from Florida honeymoon. Mrs. Miftendorf is giving up her broadcasts. M. H. PETERSEN, vice-president of Van Cronkhite Associates, and JACK GRIFFITH of the firm's sales staff have returned to Chicago from New York. DR. FRANK STANTON, CBS manager of research, planes to Washington today to address a George Washington University class on "psychology in radio research." FRED HART, general manager of KGMB, Honolulu, is in town. EDWARD NORTON, WAPI, Birmingham, is visiting CBS New York headquarters. HERBERT DEVINS, publicity director for J. Stirling Getchell on Plymouth and De Soto cars, and an ex-NBCite, is in town for the Auto Show. MARTIN LEWIS, associate editor of Radio Guide, flew to the coast on Saturday to present Radio Guide's medal of merit to Eddie Cantor on the Texaco program Wednesday night. TED STREIBERT of WOR and Mutual is away for a week's vacation at Hot Springs, Va. EMILE COUGH, vice-president of Hearst Radio, out of town for a week on business. TOM FIZDALE left for Hollywood on Saturday to look over the west coast office of the former Taplinger outfit. Old Gold on Tues. and Thur. The Old Gold cigarette CBS program with George McCall will be heard Tuesdays and Thursdays, 7: 157:30 p.m., on about 60 stations. Nov. 16 is the starting date. Lennen & Mitchell Inc. has the account. LEE GRANT AND HIS ORCHESTRA ★ ★★★★★ SIX -STAR REVIEW MUSIC AS YOU LIKE IT DAILY WMCA 2:30-5:30