Radio daily (Oct-Dec 1949)

Thanksgiving Day Special Shows Planned For AM And Television (Continued from Page 1) Hollywood, Europe, and points in-between. Mutual will present three special shows. Scheduled for airing on the 24th, they include a half-hour pickup from the Burtonwood, England HQs of the 59th Air Depot Wing, USAAF; a special "Harvest of Song" musical show from the campus of the Oklahoma State Agricultural College, and, honoring father's day off, a "switch" gimmick whereby "Queen For A Day" becomes "King For A Day." The Burtonwood pick-up includes songs by the Wing's Youth Choir made up for twenty-six GFs, an address by Maj. Gen. E. W. Anderson, and convocations by four chaplains representing all faiths. The "Harvest of Song" will feature a four thousand voice and instrumental group made up of students at the college and at Oklahoma State High School. Two TV Shows On CBS CBS, building up to the holiday spirit, screened two Thanksgiving TV programs on Sunday and they've planned an hour-long special simulcast over the full radio and TV net for Thursday. In addition, the "Hallmark Playhouse" will gear its Thursday show to the big day. Sunday, the "Fred Waring Show" devoted most of its time to Americana music and the "Lamp At My Feet" program featured Mrs. Ralph Bunche who told the story of the first Thanksgiving to a group of children from nay lands. The full hour show on the 24th will feature the "Choraliers," the "Symphonette" and Bambi Linn. "The Hallmark Playhouse" will star David Niven in Longfellow's "The Courtship of Miles Standish." Rudy Vallee will take the spot light as MC when CBC-TV screens an hour-long video show that will also feature the music of Guy Lorn bardo's orchestra, Carol Bruce, Sam Levinson and others. NBC Skeds Special Programs NBC also led-into the holiday on Sunday when "Living, 1949 presented a documentary concerning the 2,500,000 migrant harvesters who annually reap the nation's crops. On the 23rd, the web will broad cast a religious program based on the story of the first Thanksgiving in America for a DP war orphan. Lew Aires will narrate and John Payne and Eleanor Parker have been cast in leading roles. "Cavalcade of America" tonight will present an original radio drama entitled "Us Pilgrims" starring George Tobias and, on the holiday, NBC will broadcast an on-the-spot account of the annual turkey din ner of the Christian Herald Bowery mission where one thousand homeless men will be guests. On Thanksgiving Day, Mary Pick ford, making her initial appearance on husband Buddy Rogers' ABC program, "Pick A Date" will discuss the real meaning of Thanksgiving Day and, on the same program, the Gramercy Boys Club chorus will be featured. On Tuesday ABC will do a preholiday show entitled "Recipe For 200,000 Turkeys" on this week's Department of Defense stanza. Program will include interviews of armed services cooks who will talk about Thanksgiving Day shopping six months in advance. The Air Forces 80-piece orchestra will also be featured. Regular Thursday programming on all the webs will be tied into the holiday. Both NBC-TV and CBS-TV will cover the famed New York Macy Thanksgiving Parade with NBC headlining Milton Berle and members of the "Howdy Doody" family. NBC-TV will present an hour-anda-half video Elgin American All Star program featuring Berle, George Jessel and a host of other stars. Will Aid CARE Campaign Station WNBC, New York, will devote its entire day's Thanksgiving programming to a special appeal for CARE, the non-profit relief organization, for the third successive year. Themed on the approach that America's plenty should be shared with Europe's needy, WNBC's programs and personalities will all boost the sending of food parcels to Europe. CARE officials will be interviewed by Tex and Jinx, Mary Margaret McBride and Tom Page. The remainder of the day's programs will provide data on the organization's services, and station breaks will urge listeners to pledge contributions over the phone or to send them to a special post-box number set up for the drive by WNBC. Previous WNBC Thanksgiving Day appeals resulted in the shipment of seven tons of food in 1947 and eleven tons last year. Covering Macy Parade In observance of Thanksgiving Day, WOR has programmed a day of special programs including an eyewitness account of Macy's twenty-third annual Thanksgiving Day Parade, a play-by-play description of the Penn-Cornell football game and other holiday features. Reporter John Wingate will cover the parade from the station's Mobile Unit and portions of his report will be re-broadcast on the Lyle Van show later that day. Byram Samm will do the ball game from Philadelphia's Franklin Field and other regular WOR programs will follow a Thanksgiving Day motif with special guests and features. Indies Participating Independent stations in the greater New York area have also scheduled religious, musical, sports and other programs for the holiday. The Antique Record Shop over WMCA from 8 to 9 A.M. will use a rare record of James Whitcombe Riley reciting one of his own poems called "Out to Old Aunt Mary's." The disk was made in 1912. Another Thanksgiving morning broadcast will be the House That Jack Built with Hal Jackson over WLIB from the New York Home for the Aged starting at 7 A.M. Lionel Barrymore will give his special message on WMGM at 7: 15 P.M. Much earlier in the day, the station's health and nutrition expert, Carlton Frederick, will offer advice to those who like to overeat. The time for the talk is 9 A.M. Memorial Mass on WHOM A memorial mass marking the 25th anniversary of the death of Giacomo Puccini will be carried by WHOM from St. Lucy's Church in Brooklyn from 12 noon to 1 P.M. Holiday programs in five languages will also be broadcast throughout the day. This is Thanksgiving, 1949 will be broadcast by WWRL in Woodside from 10:30 to 11 in the morning The show will be narrated by John Harper and features musical numbers and comments. WEVD will carry an interview between the president of and secretary of the American Bible Society at 9 P.M. in observance of the holiday. WINS Carrying Game The pro-football game between the Brooklyn New York Yankees and Los Angeles on the West Coast will top the bill of WINS. Mel Allen will give the play-by-play description and his assistant will be Curt Gowdy. A roundtable discussion on the meaning of Thanksgiving will be heard over WHLI and WHLI-FM at Hempstead, Long Island, from 2:35 to 3 P.M. Three guests will speak briefly followed by a question and answer period. Agnes Morehead will read "The Landing of the Pilgrims" on A Treasury of Thanksgiving over WNEW at 9 P.M. Renditions of Thanksgiving music will also be used on the show. Three other independent stations, WQXR, WBNX, and WOV, will play appropriate holiday music during the day. Home-Set Production Six Million For 10 Mo. (Continued from Page 1) tain AM bands, yesterday's report said. With a rough estimate of better than 5,500,000 sets bearing AM bands, observers here estimate that the six-million figure is topped by adding production from manufacturers who are not members of RMA and by inclusion of unreported figures on large combination sets including AM bands. Last Month Was Highest RMA members turned out a total of 7,357,421 sets in the first 10 months of the year, including 1,707,613 video. Last month's total was ths highest— 975,053, including 587,267 AM, and 304,773 TV. Gets New KSL Posts Salt Lake City — The general manager of KSL and KSL-TV, C. Richard Evans, has announced the appointment of Wayne Kearl as an account executive for both outlets and Max Roby as news editor of KSL. Kearl has held the post of news editor for KSL since January 1945. He first joined the station in 1945. Roby has served as assistant news editor to Kearl and has been with the station since 1946. BALTIMORE Leads the Nation TV SHARE OF TOTAL BROADCAST AUDIENCE AUGUST SEPTEMBER, 1949 IU SAT EVE • 6 00 10 00 PM lOCAi. TIME Announce WBS Renewels The World Broadcasting System announces contract renewals and extensions by five radio stations for the continued use of the World transcribed library service. Among those stations are: WPJB, Providence, Rhode Island, WLAW, Lawrence, Mass; WSBA, York, Pennsylvania; WFAS, White Plains, N. Y.; WOPT. Oswego, N. Y. ■Uui .. C. E. Hoopir'i "TV Audltnu nd., ind TV TrwAl" In lui-Sifl. m» IN MARYLAND MOST PEOPLE WATCH WMAR-TV The Sun papers Station channel 2 BALTIMORE, MARYLAND TELEVISION AFFILIATE OF THE COLUMBIA IR0A0CASTM0 STSTEM