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2
RADIO DAILY
Friday, November 25, 1949
* COmiNG AND GOING *
Vol. 49, No. 36 Friday, Nov. 25, 1949 10 Cts.
JOHN W. ALICOATE : : Publisher
FRANK BURKE : : : : : Editor MARVIN KIRSCH : Business Manager
Published daily except Saturdays, Sundays and Holidays at 1501 Broadway, New York, (18), N. Y., by Radio Daily Corp., J. W. Alicoate, President. and Publisher ; Donald M Mersereau, Treasurer and General Manager; Marvin Kirsch. Vice-President; Chester B. Bahn, Vice-President; Charles A. Alicoate, Secretary. Terms (Postage free) United States (other than California) $10.00 one year; California, $15.00. Foreign, $15.00. Address all communications to Radio Daily. 1501 Broadway, New York (18), N. Y. Phone Wisconsin 7-6336, 7-6337. 7-6338. Cable address : Radaily, New York.
WEST COAST OFFICES Allen Kushner, Manager 6425 Hollywood Blvd. Phone: Gladstone 8436
WASHINGTON BUREAU Andrew H. Older, Chief 6417 Dahlonega Rd. Phone: Wisconsin 3271 CHICAGO BUREAU Hal Tate, Manager. 360 No. Michigan Ave. Phone: Randolph 6-6650 SOUTHWEST BUREAU Paul Girard, Manager Tower Petroleum Bldg.,
Dallas, Texas Phone: Riverside 3518-9
Entered as second class matter, April 5, 1937, at the postomce at New York, N. Y., nnder the act of March 3, 1879.
FINANCIAL
— (November 23)
NEW YORK STOCK EXCHANGE
Net
High
Low
Close
Chg.
ABC
73/4
71/2
71/2
V*
Admiral Corp
151/s
15
15
Am. Tel. & Tel. . . .
1465/g
146i/2
1465/8
+
%
CBS A
251/s
24%
25
CBS B
25
243/4
243/4
Va
Philco
30 V2
301/4
301/2
+
1/4
Philco pfd
83 3/4
831/z
833/4
+
3/4
RCA Common
13
121/2
121/2
1/2
Stewart-Warner . . .
12
11%
12
Westingtiouse
283/s
27%
28
Va
Westinghouse pfd..
1003/4
IOOV2
IOOI/2
V2
Zenith Radio
283/4
283/4
283/4
+
Va
NEW YORK
CURB
EXCHANGE
Hazeltine Corp. . .
151/4
15
15l/4
+
Va
Nat. Union Radio . .
25/8
21/2
21/2
Va
OVER THE COUNTER
Bid Asked
DuMont Lab 141/i 15%
Stromberg-Carlson 14 15%
HUBBELL ROBINSON, JR., Columbia network vice-president and director of programs, today will leave New York for three weeks on the West Coast.
DENNIS DAY is back in Hollywood following three weeks in New York on business. En route back to the Coast, he stopped in Philadelphia to do a benefit for the National Jewish Hospital of Denver.
LARRY BROWN has taken over emcee duties on the "Luncheon at Guy Lombardo's" program over WGBB, Freeport, L. I., which emanates from the band leader's restaurant in that town.
DAVID W. WHITE, producer of "Light Up Time," starring Frank Sinatra and Dorothy Kirsten, is originating the show in New York. The program is scheduled to return to Hollywood about Dec. 19.
JESSE BIRNBAUM, of Hie press department at NBC, has returned from St. Louis, where he participated in the network's coverage of the Barkley nuptials.
SOL GOLD, commercial manager of WFEA, Manchester, N. H., arrived in Gotham last week for conferences with officials of the Columbia network.
WILLIAM SHAW, assistant sales manager of KNX-Columbia Pacific Network, is back on the West Coast following a short business trip to New York.
So. Calif. Radio Group
Continuing Crusade
(Continued from Page 1)
discussion will include, "Do crime programs on radio and video have any effect on children?," Should giveaway shows be banned from the air?," and "How can radio be used for both show business and education?" The SCABRT last year went on record as favoring the removal of crime programs from TV broadcast schedules between the hours of four and nine p.m.
Speakers Listed Panel speakers at the open meeting will include Dr. Walter Kingston, Head of the Radio Division, UCLA; Dr. Richard Atkinson, lecturer; and Mrs. W. J. Armstrong, former PTA radio chairman. Moderator will be Rev. Clifton E. Moore, chairman of the Radio Committee of the L. A. Church Federation.
CHRIS J. WITTING, assistant director of the DuMont Television Network, on Monday will be in Chicago to confer with Paul Schreiber, general manager of WGN-TV, Windy City affiliate.
JO STAFFORD left town yesterday for the West Coast.
JOHN DERR, assistant director of sports for CBS, is in South Bend, Ind., where tomorrow he will direct and produce the network's coverage of the game between Notre Dame and Southern California.
GENE KRUPA and the members of his band are in Columbus, Ohio, filling a two-week engagement at the Deshler-Wallick Hotel.
HOWARD MEIGHAN, Columbia network vicepresident and general executive in charge of the West Coast division, is back in Hollywood following a two-week trip East.
AL HARDING, sales manager of WCCO, Columbia network outlet in Minneapolis, is spending a three-week vacation in Florida.
JACK BECK, director of news broadcasts for the Columbia Pacific Network, who was in New York last week, has returned to his Hollywood headquarters.
DON SEARLE, formerly a veepee at ABC in charge of the Western division and now a prominent Kansas broadcaster, arrived in New York last week.
Census Slogan Planned By Advertising Council
(Continued from Page 1)
ture," will be used and other advertising media.
The Advertising Council is cooperating with the Bureau of Census of the Department of Commerce in promoting the advertising. Benton and Bowles is volunteer agency.
Mathews, vice-president in charge of advertising for the American Express Co., says business and advertising groups will contribute thousands of dollars worth of time and space to back the census.
WBEX Changes Hands
Harry Callaway, secretary-treasurer of the Shawnee Broadcasting Co., Chillicothe, Ohio, has announced sale of WBEX, Chillicothe, O., to W. A. Graham and associates, of Lafayette, Ga.
Are you buying lots of
or listeners?
Sure, there are stations in Baltimore with more wattage than W-I-T-H. And to hear some of them talk, you'd think nobody in this rich market ever listened to any station but theirs.
But those claims won't stand up in the face of facts. We make no such claims for W-I-T-H. But we do claim this:
W-I-T-H delivers more listeners-per-dollar than any station in Baltimore. It covers 92.3% of the radio homes in the Baltimore trading area.
So if you want to make every penny count, buy W-I-T-H, the BIG independent with the BIG audience. If you want low-costsales in Baltimore, call in the Headley-Reed man today, and put W-I-T-H on your schedule.
Baltimore 3, Maryland
TOM TINSLEY. Prettdent R«pr«ient«d by Heodl«y-R»«d
50,000 warn at 800hc.
Now covering a 17,000,000 population area at the lowest rate of any major station in the Detroit Area!
"WIN With CKLW
MUTUAL
CKLW
Detroit and Windsor
J. E. Campeau, President
Adam J. Young, Jr., Nat'l Rep. • Canadian Rep., H. N. Stovin & Co.
UNUSUAL SPONSORS
TAKING TO AIR
Hollywood — Unusual type sponsors will be taking to the airwaves during the coming holidays as a result of a unique type of program designed by Cardinal Company, radio-TV production firm here.
Joseph F. MacCaughtry, president of the firm, revealed the production organization's four "radio Christmas cards," designed for local station sales and broadcast, are drawing out unusual type of sponsors who find it convenient and feasible to employ the transcribed shows for blanket holiday greetings to friends or customers.
"Xmas-4" sponsors include: doctors, lawyers, employee groups, political figures, service clubs, and civic organizations.
Cardinal's holiday greeting cards consist of quarter-hour shows ranging from holiday music type to dramatization of the Nativity, and are ideal for Christmas week programming.
Last minute orders are being handled from company's Hollywood office, 6000 SunBet Boulevard, Calif.
Advt.