Radio daily (Oct-Dec 1949)

VOL. 49, NO. 40 NEW YORK, THURSDAY, DECEMBER 1. 1949 TEN CENTS ANOTHER VIRGIN ISLANDS STATION OK'D UN To Honor Sarnoff With Special Citation Brig. Gen. David Sarnoff, chairman of the board of RCA, will be cited on December 10 by the Department of Public Information of the UN "for his advocacy of concepts of freedom to listen and freedom to look." The presentation will be made at a Carnegie Hall ceremony marking the first anniversary of the adoption of the Universal Declaration of Human Rights by the UN; (Continued on Page 2) Johns-Manville Renews News Program On MBS Johns-Manville has renewed, for an additional 52 weeks, "Bill Henry And The News" over Mutual effective January 2, it was announced yesterday. The five-a-week, fifteen minute news program represents more than $1,000,000 in billings. J. Walter Thompson is the agency. Mutual also announced the renewal, for 39 weeks, of "Juvenile Jury" over the entire web effective January 1. Show is sponsored by General Foods in behalf of Gaines Dog Food. Bristol-Myers To Appeal FTC Ruling On Ipana The Federal Trade Commission ordered the Bristol-Myers Co., on Tuesday to stoo advertising the therapeutic value of Ipana toothpaste. The company shortly afterward announced its intention to fight the order. Lee H. Bristol, president of the company, said "The Commission (Continued on Page 2) Documentary "A Radio History of the War" featuring the voices of men who made history during World War II will be presented on WNEW, New York. The first of the series will be broadcast on Sunday from 5 to 5:30 p.m., and other installments will be presented on subsequent Sundays. Ted Cott will produce and write the historical series. BMB Advances Date For Release OS Stuily December 27 has been set as the tentitive date for the release of Broadcast Measurment Bureau's Second Study. Originally set for release last September, the study has been delayed, according to a BMB spokesman, because of the complexity of this study as compared with the first stu-fy release in September of 1946. Three new day and night time figures have been added. BMB says. Record Sales Grow With N. Y. Dealers Record sales in New York City have increased in recent weeks though they are still below last year's figures, a Radio Daily survey shows. Dealers report in most instances that the LP's are now leading the field with 45 rpm disc buyers growing. The survey also shows that 78 sales are much less than in the past. The dealers indicated that the (Continued on Page 3) Airline Will Use Radio And TV In Eight Cities Trans World Airline will use radio in eight cities and television in New York and Chicago to promote its "Quickie Vacation" plan. The advertising for the winter vacations is on radio for its second (Continued on Page 2) FCC Approves 2nd Outlet In Territory; Sanctions Sale Of WCHS, WDAD And Grants Two More CP's Para, To Back Study Of TV's UN Coverage An analytical study of the TV coverage of current General Assembly sessions, sponsored on CBS by Ford Motor Co., will be conducted by graduate journalism students of Columbia University in a special project to evaluate the effectiveness of the programs in reporting United Nations activities. Financial requirements of the study have been assumed by Para(Continued on Page 7) Commercial Radio Service Offered In Germany The only all-German commercial station is now open to advertising from American exporters, the Pan American Broadcasting Company announced yesterday. The international radio station (Continued on Page 3) Coleson Will Represent Adv. Council On Coast Robert C. Coleson of Hollywood has been named Pacific Coast representative of The Advertising Council, T. S. Repplier, president announced yesterday. Coleson has (Continued on Page 3) Broadcasters Would Abandon Annual National Convention Phoenix — Broadcasters of the 16th District NAB went on record in a resolution urging that the districts be de-defined, board membership reduced to approximately one-half and that the national convention be discontinued with district meetings taking the place of the annual get-to-gether. In adopting this resoluti on the broadcasters declared "it ;s the consensus of the Sixteenth District that further streamlining of NAB is desirable and imperative." Declaring that United States relations with Cuba are being adversely affected due to violations by Cuban broadcasters of allocations agreed upon at the Havana treaty, the broadcasters urged that NAB notify the United States representatives at such negotiations to (Continued on Page 5) Washington Bureau of RADIO DAILY Washington — The FCC yesterday okayed the sale of WCHS, Charleston, W. Va„ and authorized a second standard broadcast station for the Virgin Islands. The WCHS sale involved transfer of nearly complete stock control by John A. Kennedy to the Tierney Company, Bluefield, W. (Continued on Page 3) Ross Being Offered As Seasonal Co-op Offering Lanny Ross as a special Xmas season co-op program for local sponsorships, Mutual notified stations yesterday that the Ross package could be sold on a threeweeks Monday through Friday basis starting Tuesday, December 6th. Ross will be heard in a 15-minute program of songs and interviews (Continued on Page 3) Private Stations File Their Briefs In Canada Montreal — Private radio stations took advantage of the sitting here of the Royal Commission on the National Advancement of Arts. Letters and Sciences, to present briefs criticizing CBC control of radio in Canada. A brief presented by Station CBF, which is a CBC (Continued on Page 5) Opposition Registering annoyance at the wired music and commercials now being offered commuters who pass through Grand Cen tral station, the New Yorker magazine is crusading against such type of entertainment. Petitions have also been passed around on commuter trains asking the railroad to silence the commercial sound system.