Radio daily (Oct-Dec 1949)

Monday. December 12, 1949 RADIO DAILY 5 PROmOTION TV Contest WNBQ, Chicago NBC television station, has received more than 5,000 entries from television fans as a result of an audience quiz contest conducted on the Lincoln Park zoo's television show. On Sunday, December 4, 15 different animals were shown on the program with an offer of an "autographed photo" from Bushman, prize gorilla, to those viewers who correctly identified at least five of the animals. With over 5,000 entries received within three days of the show, Bushman is expected to get writer's cramp — in his feet. The zoo's prize gorilla will do his "autographing" by stamping his footprint on the photos. Laundry Tieup No matter in what direction they look, be it indoors or outdoors, on the back of Brunswick Laundry slips or on posters adorning the fleet of 150 Brunswick Laundry trucks, Northern New Jersey housewives are constantly reminded that Sattion WBNX is "1380 on Everybody's Dial. This makes "1380" the magic listening number for thousands of housewives who are invited to listen Monday through Saturday at 1:45 p.m. to "Piano Stylists," Brunswick Laundry's own program. Promotion was arranged by A. Lewis King, WBNX, national sales representative. Offer New Orleans Trip WGN, Chicago, on its "Dress Up Quiz" show, is offering a week's trip to the Mardi Gras in New Orleans with all expenses paid. Listeners who obtain blanks at the sponsor's store, Gordon's, located on the south-side, must complete following sentence in 50 words or less, "We should all give to the Purple Heart Cigarette Drive because . . ." Holland Engle and Jack Fuller are the co-emcees of the program. KFDM Booklet KFDM in Beaumont, Texas, has published a booklet heralding a quarter of a century of broadcasting on the so called "Golden Coast" of Texas. The publication presents a comprehensive picture of the station's growth, its market area, facilities and programs. E. P. J. Shurick, of iFree & Peters, Inc., is handling the promotion. Robt. Kintner Sells 20% Of His ABC Web Stock (Continued from Page 1) by officers of the company, with Lawrence Gubb selling 10,894 shares and giving away 36, to retain 14,461, while Russell Heberling sold 10,000 of the 21,470 listed to his account. James T. Buckley retained 11,160 shares after selling 3300 and giving away 170. FCC Needs Greater Power \ Court Hints In WGST Case (Continued which had operated the station for the licensee until the FCC stepped in and held that the licensee had to operate the station and assume the full responsibilities of a licensee. When a new contract was drawn up to permit the management firm to collect the 15 per cent of net billings called for even though it had no further responsibilities, the Commission held that with such a burden around its neck WGST would not be able to function properly in the public interest, and would be hampered in efforts to get into FM or TV. Unless the station broke off the new contract, the license would be taken up. As the case was argued yesterday, Justices Frankfurter, Jackson and Burton all appeared to lean toward the theory that while the FCC had a right to revoke the license, the management firm had a right to recover under the terms of a contract which was legal under state law. To the contention that the contract became unenforceable if the FCC exercised its prerogatives and revoked from Page 1) the station license, they indicated that this does not relieve the licensee of responsibility to perform under the terms of his contract. Attorney Max Goldman for the FCC argued that even if the contract had carried a specific clause stating that liability under it should not be affected if the FCC holds that it cannot be performed the contract would be unenforceable. Frankfurter did not appear to agree with him. Jackson made the point that if state courts could not make an award on the broken contract, parties contracting with broadcasters would have no tribunal to turn to in case fulfillment of the contract runs afoul of the communications act. The FCC cannot award damages, he pointed out. Justice Black questioned counsel for SBI concerning the import of the Georgia decision, taking issue with that part of the decision which held that the FCC had no right, from the standpoint of the public interest, to forbid performance of the contract. Communications Role Stressed By Sarnoff (Continued from Page 1) speaks to a mass audience and delivers its message with a powerful impact. It can break through any blockade against the influx of facts and ideas." In a statement on his concept of Freedom to Listen and Freedom to Look for which he was given the UN award, Sarnoff said that only free access to information flowing across all boundaries can make possible a world peace that rests upon mutual awareness of common goals, upon the accomodation and adjustments necessary to reach them, upon the convinction that all people want and require a peaceful world. "In adding this principle to the long-established rights of a free press and free speech," he continued, "we are not projecting an abstract ideal. We are pointing to the use of the latest and greatest media of mass communications — radio and television— to help solve the crisis of our times." The RCA chairman went on to say "we can foresee the day when television will enable us to look around the world from city to city and nation to nation, as easily as we now listen to global broadcasts. But this too, would be an empty dream unless the Freedom to Look is given assurance among our human rights." The ceremonies from Carnegie Hall, New York, were telecast by NBC for two hours and 15 minutes, starting at 5: 15 p.m. Following his speech, Sarnoff took part in a roundtable discussion on Freedom of Information with Brig. Gen. Carlos Romulo, president of the UN General Assembly and Dr. Gerritt Jan vanHeuven Goedhart, UN delegate Advertising Leaders Plan Action On Trade Shows A new project to help manufacturers use trade shows efficiently and profitably was announced on Friday by M. L. Neison, manager of exhibits for the U. S. Steel Corporation and president of the Exhibitors Advisory Council. Representatives from the Association of National Advertisers, the Exhibitors Advisory Council and the National Industrial Advertisers Association have formed a joint committee to improve the shows, Neison said. Detailed steps have not as yet been decided upon however, he continued, some of the efforts will be devoted to encouraging exhibit managers to develop and use adequate techniques for providing advertisers with "audience" or "visitor" counts. Pierce Leaving WGAR Cleveland, Ohio^John F. Patt, WGAR vice-president and general manager on Friday announced the resignation of R. Morris Pierce, WGAR vice-president and chief engineer, also vice-president in charge of engineering at WJR, Detroit, and KMPC, Los Angeles. Patt said that Pierce lias long expressed a desire to go into business for himself and recently accepted a large stock interest and the presidency of WDOK, a new station planning to operate in Cleveland soon. Patt announced the appointment of Robert A. Fox as WGAR chief engineer effective January 1. COfllinG and G0MG HUBBELL ROBINSON, JR., vice-president of the Columbia network in charge of programs, is expected back today from Hollywood, where he had spent the past three weeks on network business. BENEDICT GIMBEL, JR., president and general manager of WIP, Philadelphia, will be in Chicago Dec. 14 through Dec. 18, attending a meeting of the Mutual network's board of directors. JOHN T. HOPKINS, manager and chief engineer of WJAX, Jacksonville affiliate of NBC, was in town from Florida last week for conferences with officials of the station relations department of the network. EDGAR BERGEN, CHARLIE McCARTHY and the rest of the program troupe are in San Francisco. They broadcast their Columbia network program yesterday from the Marines Memorial Hall. JAMES BAILEY, managing director of WAGA, Atlanta, Ga., was in town last week for conferences with station representatives, network executives and national sales officials of the Fort Industry Co. HORACE HEIDT, whose program is a feature of the CBS schedule, went down to Camden, N. J., last Saturday and broadcast his show from the Camden Convention Hall. BERT LOWN, station relations director of Associated Program Service, now visiting subscribers on the West Coast, soon will head for Portland, Ore., where on Wednesday and Thursday he'll attend the meeting of District 17, NAB. JOHN GUEDEL, producer, and MRS. GUEDEL, are here from the West Coast. Trio Of Platter Spinners Join WMGM Staff Today Ted Brown, Kenneth Roberts and Hal Tunis will join WMGM as platter spinners today. Brown will be on an early morning program Monday through Saturday from 7:00 to 8:55 with the latest releases, novelty tunes and chatter. He has been heard on other New York stations and the networks in the past. The Kenneth Roberts' Tops in Pops show will be on the same days from 2 to 3 in the afternoon. Popular concerts and recorded features will be used by Roberts. He will continue his network and TV programs in addition to his WMGM appearances. Hal Tunis will follow Roberts from 3 to 4 p.m. each day with a touch of the nostalgic. Tunis has previously appeared on WOR, and WAAT and WVNJ in Newark. The three will join other disc jockeys at WMGM, among whom are Ted Husing, Jack Eigen, Bee Kalmus and Leonard Feather. from the Netherlands. Benjamin Cohen, UN assistant secretary-general in charge of public information was moderator. To Present Original Scripts In a policy switch, Hallmark Playhouse will hereafter present original radio scripts by well known writers in the place of adaptations which heretofore held the spotlight. Edited by novelist James Hilton, first original to be presented is "Wedding Bells" which was written by Jean Holloway, a regular Hallmark adapter. Program will continue to use Hollywood "names" in leading roles. J