Radio daily (Oct-Dec 1949)

2 RADIO DAILY Tuesday, December 13. 1949 Vol. 49, No. 48 Tues , Dec. 13, 1949 10 Cts. JOHN W. ALICOATE : : Publisher FRANK BURKE : : : : Editor MARVIN KIRSCH : Business Manager Published daily except Saturdays. Sundays and Holidays at 1S01 Broadway, New York, (18), N. Y., by Radio Daily Corp., J. W. Alicoate, President. and Publisher ; Donald M Mersereau, Treasurer and General Manager; Marvin Kirsch. Vice-President; Chester B. Bahn, Vice-President; Charles A. Alicoate, Secretary. Terms (Postage free) United States (other than California) $10.00 one year; California, $15.00. Foreign, $15.00. Address all communications to Radio Daily. 1501 Broadway, New York (18), N. Y. Phone Wisconsin 7-6336, 7-6337. 7-6338 Cable address: Radaily, New York. WEST COAST OFFICES Allen Kushner, Manager 6425 Hollywood Blvd. Phone: Gladstone 8436 WASHINGTON BUREAU Andrew H. Older. Chief 6417 Dahlonega Rd. Phono: Wisconsin 3271 CHICAGO BUREAU Hal Tate, Mananer 612 N. Michigan Ave. Phone: Superior 7-1044 SOUTHWEST BUREAU Paul Glrard, Manager Tower Petroleum Bldg.. Dallas, Texas Phono: Riverside 3518-9 Entered as second class matter, April 5. 1937, at the postoffice at New York, N. Y.. under the act of March 3, 1879. FINANCIAL = (December 12) S NEW YORK STOCK EXCHANGE Net High Low Close Chg. ABC 8l/4 8 8'/s Vs Admiral Corp 191/4 183/8 185/s + 5/8 Am. Tel. & Tel. . . . 148V8 1483/s 1485/g + Va CBS A 277/8 273/4 27% + Vs CBS B 273/4 32i/8 273,4 31 273/4 32V8 Philco + 15/s RCA Common m/4 13 131/s + Vs RCA 1st pfd 74 731/2 735/s + Va Stewart-Warner 121/4 121/s 12'/8 V* Westinghouse 31 V2 31 313/s + Vs Westinghouse pfd. Zenith Radio 103 103 103 32% 313/g 323,4 + 1% NEW YORK CURB EXCHANGE Hazeltine Corp. 163/4 I6I/2 16'/2 Va Nat. Union Radio . 25/» 2 V2 25/8 OVER THE COUNTER Bid Asked DuMont Lab 14% '5% Stromberg-Carlson 10% 12 WCAO (Baltimore) 17 20 WJR (Detroit) 7% 8 Newscasting Innovation Planned In Miami Miami — An innovation in TV newscasting will be established this Sunday when the Miami Herald and its radio affiliate, WQAM, sponsors a newscast over Florida's first television station. Lee Ruwitch, WTVJ general manager, says the telecast will mark the first time that a radio station owned by a newspaper presents a news program over a competing TV station. It is also the first time in Florida, he said, that a newspaper and a radio station collaborated in presenting a video show. The newscast, Televiews of the News, will be a weekly feature, he added. V.I.P. Operators Plan Radio Script Exchange (Continued from Page 1) Murphy, head of V.I. P. Service, Inc. Purpose of the Trading Post, according to Murphy, is to act as an exchange for local station managers requesting specific shows for a client. The idea, he said, stemmed from the organization's gift supplying service to give-away shows which resulted in numerous inqueries from the station managers for specific program and sales promotional ideas that had proven successful on other stations. Murphy said that nearly all programs which V.I.P. will supply to stations are the brain children of local producers and writers. He said they would receive royalties on any shows sold through his service, such royalty to be based on a percentage of the weekly price of the show. Now Serving 100 Stations V.I.P. is currently providing prizes to about one hundred stations for use on give-aways and Murphy says he has at least 200 other stations waiting for merchandise. Murphy stated that, contrary to the trend throughout the rest of the industry, his organization is finding it difficult to supply all stations requesting the merchandise service. V.I.P. has also packaged five shows which are now being used on stations throughout the country. These include "Cinderella Holiday," "Cross Questions," "Country Store Quiz," "Cut and Take" and "Manhattan Holiday." According to V.I.P., the "crying need" now is for good teen-age programs and a good early evening quarter or half-hour program appealing to men. The V.I.P. package ideas will be mostly live and not transcribed. All programs will be exchanged on a non-talent basis with the exception of those angled for network sale. RCA Develops Kit To Alter Turntable Camden — A kit of parts for radio stations to convert RCA model 70-C or 70-D turntables to play 45 rpm records will be available in January, RCA announced yesterday. The cost of the conversion parts will be about $70. A special pick-up for the new records will also be in production by that time. Will Discuss TV Programs A panel discussion of "Television Programming and Production" will feature Thursday night's meeting of the American Television Society at the Park Sheraton Hotel, E. P. H. James, chairman of the program committee, said yesterday. Jerry Danzig, director of television scripts at CBS, will act as moderator. Participating in the panel will be Henry White, president of World Video, Inc., Worthington Minor, CBS producer; Burke Crotty, executive producer of ABC; James Caddigan, program director DuMont, and Charles B. Brown, of Masterson, Reddy and Nelson. All Star Cast Set For CBS Xmas Program Jack Benny will head an all-star cast in an hour-long Mel Ferrer production of "The Man Who Came To Dinner" to be presented over CBS at 5 p.m., (EST) on Christmas Day sponsored by Hotpoint, Inc. Benny, who will portray Sheridan Whiteside, will be assisted by John Garfield, Henry Fonda, Gregory Peck, Charles Boyer, Gene Kelly and Rosiland Russel. The show is a holiday one-shot. Advertise Capehart Line At Home with Lionel Barrymore. heard over WMGM each Tuesday, Thursday and Saturday from 7: 15 to 7:30 p.m., will be sponsored by Frost Refrigerators, Inc. to advertise Capehart Television. The MGM transcribed program brings Lionel Barrymore to the mike with philosophical observations and reminiscenes about famous people. Getschal & Richards, Inc. is the agency. Lamb Named Veep Anthony H. Lamb has been appointed vice-president of the Weston Electrical Instrument Corporation of Newark, N. J., Earl R. Mellen, president, has announced. Lamb has been with Weston since 1934 and will assume responsibility for the operation of the Tagliabue Division. Eldon Park, 40, Dies; Crosley-WINS Official (Continued from Page 1) wife and two children; Richard 9, and Roger 2. The deceased, a resident of Roslyn, L. I., will repose at Fairchild Funeral Home, Northern Blvd., Manhasset, L. I„ tonight and until 2 p.m. tomorrow. Interment will take place Friday morning in Cincinnati. Born In Indiana Park, a native of Bluffton, Ind.. had been associated with the Crosley organization for 20 years, his entire business life. While still a student at the University of Cincinnati he accepted a position as assistant traffi : manager for Crosley, and following graduation in 1933 he was successively program co-ordinator, network program supervisor, assistant sales manager, assistant general manager, program director, vicepresident in charge of Crosley programs and general manager of WINS. Shopping Program On TV Shop by Television, a weekly program with tips to shoppers and housewives over WMAL-TV in Baltimore, will become a half-hour feature today, Tuesday. December 13. Somehow this duck is all balled up. She shouldn't be messing around with those baby cockers— she's got herself in the wrong place. How about your radio advertising in Baltimore? Is it placed right? If it's on W-I-T-H, you're all set for profitable sales! Because W-I-T-H is the big bargain buy in this rich town. W-I-T-H delivers its big audience to you at the lowest costper-listener on any station in town. It covers 92.3% of all the radio homes in the Baltimore trading area. So make sure your radio advertising is in the right bailiwick. Call in your Headley-Reed man and get the full W-I-T-H story today. BALTIMORE, MARYLAND Tom Tinsley, President Represented by Headley-Reed