Radio daily (Oct-Dec 1949)

2 Vol. 49, No. 50 Thur., Dec. 15, 1949 10 Cts. JOHN W. ALICOATE : : Publisher FRANK BURKE : : : : : Editor MARVIN KIRSCH : Business Manager Published daily except Saturdays, Sundays and Holidays at 1501 Broadway, New York, (18), N. Y„ by Radio Daily Corp., J. W. Alicoate, President. and Publisher; Donald M Mersereau, Treasurer and General Manager; Marvin Kirsch, Vice-President; Chester B. Bahn, Vice-President; Charles A. Alicoate, Secretary. Terms (Postage free) United States (other than California) $10.00 one year; California, $15.00. Foreign, $15.00. Address all communications to Radio Daily. J5ul Broadway, New York (18), N. Y. Phone Wisconsin 7-6336, 7-6337. 7-6338. Cfble address: Radaily, New York. WEST COAST OFFICES Allen Kushner. Manager 6425 Hollywood Blvd. Phone: Gladstone 8436 WASHINGTON BUREAU Andrew H. Older, Chief 6417 Dahlnnega Rd. Phone: Wisconsin 3271 CHICAGO BUREAU Hal Tate, Manager. 612 N. Michigan Ave. Phone: Superior 7-1044 SOUTHWEST BUREAU Paul Girard, Manager Tower Petroleum Bldg., Dallas, Texas Phone: Riverside 3518-9 Entered as second class matter, April 5, 1937, at the postomce at New York. N. Y., under the act of March 3, 1879. f INANCIAL NEW YORK STOCK EXCHANGE Net High Low Close Chg. ABC t*A 83/8 8% + V? Admiral Corp. 183-4 18V4 18'/4 — V4 Am. Tel. & Tel.... 146% 146S/8 146% + V4 CBS A 28i/8 27% 27% — % CBS B 28 28 28 Philco 33% 33 33 Philco pfd 82 82 82 — 1 V2 RCA Common . 13 12% 12% + Va RCA 1st Dfd. 73% 73% 73% — % Stewart-Warner 12% 12% 12% + % Westinghouse . ... 32 31% 32 + % Westinghouse pfd. 102 102 102 Zenith Radio 32% 32% 32% — 3/4 OVER THE COUNTER Bid Asked DuMont Lab 14% 15% Stromberg-Carlson 10% 12 WCAO (Baltimore) 17 20 WJR (Detroit) 7% 8 Wedding Bells Ann Cornish, director of recorded music for WQXR, was married on December 10 to Richard Weingart, chairman of the board of the General Register Corp. The couple will spend two months in London, Paris, Rome and Sicily. Mrs. Weingart is on a leave of absence from the station. RCA INSTITUTES, INC. ■^357 A Service of ^^^y Radio Corporation of America Oih of tin* lending and oldest hcIiooIh of Radio Tc?clinnIo(*y in America, offers its trained Radio and Television technicians to the Broadcasting Industry. Our graduate* have lit f In Telephone Licen$mt Address inquiries to Placement Director RCA INSTITUTES, Inc. 350 W. 4th St., New York 14, N. Y ==RADIO Church-Station Operation May Get FCC Scrutiny (Continued from Page 1) Wendell Zimmerman, for a new station in Kansas City, Mo., but deferred approval of the competing application of the reorganized Church of Jesus Christ of Latter Day Saints. He explained that the operation of a broadcast station by a church is a matter the Commission will explore early next year in connection with Baptist church efforts to win authorization for a network of low-powered FM stations in the 88-92 m.c. Band. WWL is licensed to Loyola University, a Catholic institution. Bond said the Constitutional question involved in such grants will be explored by the Commission, with the import of the eventual decision to extend beyond the mere question of grants of FM stations to the Baptist applicants. The facilities sought are the 1380 band, with five kilowatts. The reorganized church would operate in Independence, Mo. In the case of Zimmerman, a former associate of the hate-preacher, Gerald L. K. Smith, Bond found the applicant of dubious financial stability. The application was the subiect of bitter controversy in the Kansas City area, with representatives of responsible Negro and Jewish groups and other Protestant churchmen opposed to a grant to Zimmerman. There was considerable supoort for Zimmerman also, with the Commission assured that Zimmerman has recanted and should not be considered to share the racial and religious views of Smith. Bond appeared to accept the recantation, and found that Zimmerman should not be disqualified on the ground of his racial or religious views, relying largely upon the fact that many of his accusers have not personally heard him voice such views and were not willing to hear him now or read from his writings. Mutual Web Board Meeting In Chicago (Continued from Page 1) and new billings in prospect for the web for next year. The board will also discuss TV matters particularly the advisability of forming a Mutual web at this time. In Chicago to attend the meeting are: President White, Theodore Streibert and Jack Poppele from New York; E. K. Antrim and Frank Schreiber from WGN, Chicago; Lewis Allen Weiss and Willett Brown from Don Lee, Los Angeles; Linus Travers and Tom O'Neill fiom Yankee Network, Boston; H. K. Carpenter, WHK, Cleveland and Ted Campeau, CKLW, Detroit. Williams Joins WVNJ Newark — Bill Williams, formerly a WOV and WNEW disc jockey, has been signed by WVNJ in Newark to conduct a daily three-hour record program. DAILY=== FCC Denies WJZ Request To Take KOB Off 770 Kc. (Continued from Page 1) York, that the New Mexico station be removed from the 770 band. The question of a channel for KOB has been the subject of continued difficulty for a decade, but as the FCC pointed out yesterday, WJZ has itself recognized the impossibility of settling it satisfactorily without regard to the overall clear channel problem. The Commission observed that under its rules the KOB special service authorization cannot be extended beyond March 1 of next year, so that the only matter decided yesterday was how KOB should operate until then. No compelling reason was found for a temporary shift in the KOB channel. Sales Factors Emphasized By RCA Victor Speaker (Continued from Page 1) chandise display manager of RCA Victor, before the Adcraft Forum of the Greater Buffalo Advertising Clubs. Aggressive sales planning, aggressive advertising, aggressive window displays, and aggressive point-ofsale display were given as the ingredients for success by Haecker. Retailers who have adopted these Thursday, December 15. 1949 Avery Named Prexy Of Radio Reps Group (Continued from Page 1) vice-president, Richard Buckley of John Blair Co.; secretary, James Le Baron of Ra-Tel Representatives Inc.; and treasurer, Joseph Timlin of the Branham Co. Frank Headley of Headley-Reed, last year's president was automatically elevated to the Board of Directors, and Joseph Weed of Weed Co. was newly elected to the board. Joseph Katz of Katz Agency, is serving third term as director. Flannigan said that the group unanimously accepted the former treasurer's projected budget for 1950 and pointed out that this budget called for increased expenditures in promoting radio spot sales. To Continue Adaptations Hallmark Players will continue to use adaptations in addition to original scripts by well known writers. The use of the original scripts does not alter programming policy. practices "will almost invariably emerge ahead of those who do not," he said. Haecker presented each member of the audience with a capsule containing a summary of his talk to dramatize the four factors. New Gnu Mother Gnu poses for her first picture with her brand new baby girl. It was a big event in the Washington Zoo. There's something new in the Baltimore radio market, too. It's about the big plus audience that W-I-T-H delivers. You probably know that W-I-T-H produces more regular home listeners-per-dollar than any other station in town. Now a recent survey made under the supervision of the Johns Hopkins University shows that, in addition, 34.6% of all the radios playing in drug stores were tuned to W-I-T-H! This means that a little money goes a long way on W-I-T-H. It means that from W-I-T-H you get real low-cost results. So call in your Headley-Reed man and get the whole story today.