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4b Radio
General Motors Radio
Business Bureau Meeting
On August 8th the General Motors dealer representatives departed for Dayton to attend the monthly National Business Bureau meeting. The Los Angeles zone is represented by Mr. .lames Taber Fitzgerald of the Fitzgerald Music Company, Mr. E. L. Hayes, sales manager for the same company, and Mr. Roger Howell, owner of the Relia))le Radio Shop, Long Beach.
The Nationally Organized Business Bureau holds a two-day meeting monthly with a rotation of dealers, regional managers and zone managers. Every General Motors radio dealer receives the minutes of each meeting in a monthly letter.
While the Bureau is in session all phases of business, as they affect the dealer, are brought up for round-table discussion. Dealers and factory executives cooperate in solving business problems for their mutual welfare. The business to be discussed at every monthly meeting includes dealer accounting, selling methods, service methods, retail and wholesale financing, advertising, store planning, the used radio disposal plan, projection schedules, etc., etc.
They will be received at Dayton by Mr. L. C. Warner, Pacific Coast regional manager, Mr. Don C. Wallace, Los Angeles zone manager, who are attending the meeting in company with Mr. H. E. Gardiner, zone manager of San Francisco, and Mr. J. W. Condon, Jr., of the Seattle zone.
The sincerity of purpose is immediately recognized by the General Motors dealer organization, as their problems are discussed on a national basis in the presence of factory executives and bears out the motto of General Motors Radio Corporation. "We are Building an Institution in Radio."
Before departing for Dayton a general call was sent to all dealers asking for suggestions ;ni(l criticisms in letter form for theii r(>pi'('S('iitative to present at the board meeting. Upon return, these dealers in turn will write the minutes of the meeting in their own language for the Pacific region.
^oings August 16
Sa&tfl iotnga
IN THIS ISSUE
Radio Topics of the Day 7
Studio News 8-9
Station Popularity Survey 12-13
Timely Trade Topics 47
DIRECTORY OF DETAILED PROGRAMS
Call
Letters Location Freq. Pago
KECA.. Los Angeles 1430 24
KEX Portland 1170 39
KFI Los Angeles 640 19
KFOX..Long Beach 1250 30
KFRC .. San Francisco 610 35
KFSD. . .San Diego 600 32
KFSG. . .Los Angeles 1120 30
KPVD.. Culver City 1000 28
KFWL . .San Francisco 930 37
KFWB. .Hollywood 950 23
KFXM . . San Bernardino . . . 1210 31
KGB. . . .San Diego 1330 33
KGEF...LOS Angeles 1300 25
KGER..Long Beach 1360 29
KGFJ...LOS Angeles 1200 28
KGO Oakland 790 34
KGW. . . Portland 1270 40
KHJ Los Angeles 900 21
KJR. . . . Seattle 970 38
KMIC. . .Inglewood 1120 31
KMPC.Deverly Hills 710 27
KMTR. . Hollywood 570 25
KNX. .. .Hollywood 1050 22
KOA Denver 830 45
KOL Seattle 1270 41
KOMO.. Seattle 920 42
KPO San Francisco ... 680 34
KQW. . . San Jose 1010 33
KSL. . . . Salt Lake City. . . 1090 44
KTAB. . San Francisco 650 36
KTBI. .. Los Angeles 1300 26
KTM Los Angeles 780 26
KVI Tacoma 760 43
Columbia Broadcasting System. 20
National Broadcasting Co 18
University of So. California 27