Radio doings (Dec 1930-Jun1932)

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December, 1930 RADIO DOINGS Page Three THE PLAIN ENGLISH OF GOOD RADIO $ g Radio Advertisements Look Alike! Most OF them sound alike. Pictures of radios are very much alike . . . but performance varies ... so does value . . . so therefore, does price . . . and so does the satisfaction of ownership. A pretty box, full ot technical terms, tubes, wire and speaker, may be disappointing, "justget-by" radio. . . . Or it may be really modern radio, with modern performance, sound value, and lasting satisfaction. It's easy to tell the difference. If it is modern radio it will have these features: It will hold the volume even either on local or distance stations. You will have no more annoyance from fading on distance, and no "Booming" of stations when dialing from one perfect program to another. Static racket, fizz and sputter will be cut way down below the level of the music, and much of it will be completely eliminated. Control of tone will be complete and easy. Program after program will come in, clear and clean, as you turn the dial. You should be able to get a new program every ten kilocycles if the programs are there. Ten kilocycles is measured by one of the small black lines on the tuning dial. On a Bosch Radio dial they are about one-eighth of an inch apart, and your radio should be able to tune as finely as that. And your modern radio will bear the name ot a manufacturer of integrity, stability, reputation and experience. These are the things we claim for Bosch Radio. We ask no more than that you prove them for yourself. Bosch Radio will meet any test you choose to make, because Bosch Radio has all these features, plus several more. Investment in BOSCH RADIO Is Protected 3 Ways 1. Because Bosch Radio is years ahead of the field. 2. Because it is built for years of lasting satisfaction. 3. Because Bosch Radio value is fairly represented by Bosch Radio price. There is never a bargain day on gold pieces. BOSCH RADIO Collins -ILane Co. DISTRIBUTORS BOSCH RADIO PRODUCTS 1414 W. 7™ ST. LOS ANGELES