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"Breathes there a man with soul so dead, "Who never to himself hath said: "I would li\e to be a cowboy!"
THE call of the wide open spaces is in our blood. We are a race of pioneers, and ever so often the instincts of our forefathers crop out in unexpected places. No matter if we have cultivated a taste for Rachmaninoff, or pretend to understand Einstein's theory, we sometimes feel like tossing our hat in the air and yelling, "Ride 'im, cowboy!"
This taste for roughness, which kept the wild western shows alive so many years, is now rampant on the air. How it all began and how long it will last are debatable questions, but if you doubt that the radio public has gone wild and woolly, just take a glance at this incomplete list of he-man entertainers: Texas Longhorns, Holly wood Hill Billies, Beverly Hill Billies (there are hill billies and hill billies), Vermont Lumber Jacks, Oregon Lumber Jacks (and all the other lumber jacks), the Mountaineers, Cowboy Troubadours, Kelly Kar Ranch Boys, the Sheriff and his Arizona Wranglers, etc., etc.
V*S PARLOR
Rip-snorting wild and woolly men, from the wide-open spaces, have become the popular fad of the air. With high-heeled boo'.s, ten-gallon hats and a nasal twang to their melodies, they are keeping the romance of the West alive.
By HELEN HARGROVE
THE seven of them seized the public's imagination at once. Their very names are suggestive of the open range, round-ups by moonlight and coffee sizzlin' in a can. Iron Tail, Hungry, Shorty, Nubbins, Sleepy, Slicker and the Sheriff!
AN entirely different hombre is the cowboy. He's a dynamic chap with a devil-may-care look in his eyes, and a hellish grin on his lips. He's tall, broad-shouldered, and as sure-footed as a horse. He wears a wide-brimmed sombrero at a rakish angle, a knotted 'kerchief of bright color and corduroy breeches stuck in high-heeled boots.
Gosh, no wonder the ladies fall for him! And, if you don't believe they do, you ought to see the fan mail received by the Arizona Wranglers. Thousands and thousands of letters from Alaska to Mexico and from California to Maine.
I cite the Arizona Wranglers because of all the cowboys who are galloping over the air these days, these boys look, act, and I believe are the most genuine. From Texas, Montana and Arizona, they assembled in Phoenix.
They decided they were darn good and started for Hollywood. Hollywood agreed with them. They were playing in Sander's Coffee Shop when KNX discovered them. Over at KNX they were corralled by "The Sheriff." And, if you don't think the sheriff has his hands full you ought to see him — a tiny, half-pint, jolly little fellow trying to manage six hefty hardboiled cowpunchers.
CACTUS MAC Cactus Mac, featured entertainer with the KTM Ranch Boys, is a real cow hand. He can ride a bucking bronco just as well as he can sing, yodel, or play his guitar. His real name is T. B. McPeters and he hails from Arizona
RADIO DOINGS Page Ten