Radio doings (Dec 1930-Jun1932)

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rOAT VERDUCCI PROF. OTTO VON BEERSTEIN ANTHRACITE LINCOLN CLAP HANDS s by Bob Lange Here Comes CHARLIE! FROM a squeaky-voiced, solemnfaced China boy, trading wisecracks with a darky impersonator, Charlie Lung has grown into a whole roomful of characters. He is a Chinese, a negro, a sissy, a German professor, a pug, an Irishman — Oh. why go on! He's anyone you ever heard of. and then some! Times have changed for Charlie since he shared his program with a flock of phonograph records. At KGFJ he has become an institution. Charlie puts on his program with a concert on one hand, and a dance band on the other. A Master of Ceremonies charmingly introduces him ... a fanfare ... a roll of drums ... a cymbal — and Lung is on! And after the program — "You have just heard Charlie Lung, the man of a hundred voices." Charlie Lung, reincarnated, with ninety-nine more voices at his command. There are still many who believe he has an assisting crew of impersonators to back it up. But denend on it, Charlie does it all himself. He disappeared suddenly a while ago — was off the air for several months, and no one knew where he was. And as suddenly he popped on the scene again, with new gags, new ideas and a new enthusiasm. You see, there was a time there when Charlie was out of sorts, discouraged and soured on the whole world. But — there's a reason — and here is the story. When Charlie faded from the picture, thousands thought he was down, but no one knew why. But they all cared, and that was the primary cause of his return. Back in the "good old days," when a radio performer was simply "talent," and hadn't emerged into the stage known as "artist," Charlie got his start. In those days any man who could speak two dialects was considered phenomenal. Lung could speak excellent English, and could lay 'em in the corridors with his American slang a la Chinese. He chose as his comedy foil a synthetic colored gentleman. The darky and Charlie made an ex cellent team, and were immediately accepted as something new in radio. They had been sponsored for (exactly one year and nine months, when the Million Dollar theater in Los Angeles took them over as a nucleus for a stage show. Bids were received from movie companies, personal appearances were demanded, and the boys found themselves in the spotlight. Charlie and his pal went over big at the Million Dollar. Out in front, in huge electric letters blazed the words "Charlie Lung — Radio Star DeLuxe." The first performance draw a capacity house . . . the show was stopped . . . curtain calls . . . Charlie was forced to return for an additional five minute skit, extemporaneously delivered to satisfy a full house. And after the show, Charlie found a tall, distinguished gentleman from Australia awaiting him in his dressing room with a contract for a tour of the Antipodes, at his own price. And then something happened! For [ Turn to Page 41 ] MR. REGGIE FITZM All RICE THE OLD SOAK CHARLIE LUNG