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Above, the official reception committee meets the Malolo at Quarantine. Left, E. H. Sanders, of the Shell Oil Company, who accompanied the Dobbsie gang to Hawaii. Below, The governor greets Dobbsie officially on the lawn of lolani Palace.
RADIO I
TO THI
by E. H. Sanders
RADIO in the West, already credited with several important innovations and the development of some of the country's outstanding radio personalities, scored another "beat" on the rest of the country with the recent Hawaiian cruise of the Shell Happytimers on the S.S. Malolo — a project which skeptical eastern authorities discouraged from the start.
The Malolo Happytime Cruise marked the first time in the history of radio that a regular program was broadcast from a studio aboard a ship on the high seas.
I consider the outstanding success of the broadcasts a tribute to the judgment, initiative and technical knowledge of the West's radio executives. Not only were the programs remarkably free from distortion, but the signal was strong and several of the programs were comparable to land studio broadcasts, as regards quality.
The ten broadcasts from the lounge of the Malolo provided a wealth of technical knowledge which will undoubtedly form the foundation for numerous experiments in the field of short wave transmission. In this connection I believe the cruise focused attention on the almost unlimited possibilities of radio as the common denominator of world relations. The radio has often been described as a potent force for the strengthening of international ties, but the reaction of the people of Hawaii to the undertaking gave some indication of how big a part short wave broadcasts may play some day in the development of new standards of fellowship among the peoples of the world.
Undertaken as a novel program feature and as a gesture of friendliness to the people who have brought us so much joyous entertainment, the Happytime cruise evolved into a public enterprise through which Pacific Coast and island residents established a new and wholesome neighborliness.
Heard in their daily broadcasts from the ship en route to Honolulu, Captain
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