Radio Mirror (Nov 1936-Apr 1937)

RADIO MIRROR THEIOURT of Humnn RELHTIOnS To theatre audiences " everywhere has come a new heart-sensation . . . the first dynamic screen dramatization of revelations read in True Story Magazine or heard in the Friday night broadcasts of the True Story Court of Human Relations. See the first of this amazing series today. . . watch for each new throbbing tenminute adventure of hu Follow Your Heart Says Joe Emerson {Continued from page 43) graduation that Joe became a successful young concert baritone. Under his family name of Joe Emerson Rose, he toured the country, singing with some of the greatest symphony orchestras. The war interrupted Joe's career, as it interrupted so many. Soon after the United States entered the conflict, he enlisted in the Navy, and was stationed in the naval training school at Cambridge, Mass. The war years are memorable to him for only one thing — it was during them that he fell in love, and married. The war ended, and Joe found himself with a wife and baby daughter. Before his marriage, he had never worried very much over his personal financial situation. His concert work had always brought him an adequate living, and he had been satisfied to live alternately in his suitcase and some hotel room. Now things were different, as Wilsie, his wife, in her practical way, pointed out. "It's been two years since you had a concert date." she said. "Won't it be hard to get started again? And even if you do, you'll be traveling all over the country. Can you make enough to pay expenses and still maintain a home for the baby and me?" NO, Joe had to admit, he probably couldn't. Characteristically, he faced the situation and analyzed it. Since he couldn't make a living at the work he preferred, he must go into some other profession where the rewards would be much greater; in fact, if money, not personal satisfaction, was to be the primary object of his work, it must be big money, riches. He canvassed the field of possible "big money" occupations thoroughly, and finally decided on finance. Fortunes could be made overnight in the stock market, he knew. And they could also be lost in the same space of time. They could be made more slowly, but more safely, in the bond market. Once having settled his goal in his mind, Joe set about achieving it in a methodical manner. He secured a position in a Wall Street bond house, selling bonds on commission. Like other young "customers' men," he was given a handful of prospect cards — names and addresses of people who might, under sufficient persuasion, invest some money. "All these have been interviewed before," Joe said to himself. "Probably they represent the toughest sales resistance in New York. I'll dig up my own prospects." He walked out into the street and looked around. Looming up into the sky, a few blocks away, was the Woolworth Building, in those days the tallest skyscraper on Manhattan Island. That building. Joe decided, was going to be his territory. He started on the top floor and worked downwards. It took him two years to finish covering his "territory" completely, but at the end of that time he had several clients in the Woolworth Building who were buying from him to the tune of about 85000 in commissions apiece per year. He never solicited business in any other spot but the Woolworth Building in all that time. Joe had proved his ability as a moneymaker in the business world; now it was time to branch out and find larger op portunities. Accordingly, he became one of the pioneers in the Florida real estate boom. Quick to take advantage of his opportunities, resourceful, persuasive, he HOME GROWN / / More Vitamins More Mineral Salts FOR YOU and YOUR BABY However painstakingly you may selectmarket vegetables— if they are not cooked promptly after sura-ripening, time will steal some of those special food elements which your baby requires to grow normally ! And however painstakingly you cook and sieve them, you can scarcely exclude air, and vacuumize natural moisture— as you must to keep those special food values! Gerber's are Home Grown, within one hour's trucking from our kitchens, in selected soils, from pedigreed seeds, under our control. Then cooked in systems closed against marauding air that would lessen precious vitamins — and guarded from such moisture loss as would rob them of mineral values. And because we get them fresh, we can pack them unseasoned; you simply follow doctor's orders if he advises you to add salt or sugar for your baby. Shaker-Cooked Strained Foods STRAINED TOMATOES, GREEN BEANS, BEETS, CARROTS, PEAS, SPINACH, VEGETABLE SOUP. ALSO, STRAINED PRUNES AND CEREAL.