Radio Mirror (Nov 1936-Apr 1937)

RADIO MIRR'M What Do You Want to Say? (Continued from page 15) brotherhood. For this moment we thank radio. Belle M. Drake, Newfoundland. New Jersey. $1.00 PRIZE ONE CRITIC REPLIES TO ANOTHER One Radio Mirror critic disapproves of new characters being introduced in Today's Children. 1 have followed this interesting program for many months and I think it is one of the best on the air. The name, itself, explains the reason for new characters. Aren't the children of today constantly forming new friendships? I think the new characters are necessary to make this story so interesting. When I am compelled to miss a broadcast, it is not difficult to "pick up the threads," as Mr. Rohan often relates any important event of the preceeding day. Long may we greet Today's Children. Mrs. E. L. Wilcox, Elmira, New York HONORABLE MENTION "In the name of good sportsmanship, stop complaining about advertising. If the sponsors can't advertise, why should they spend the money for radio time?" — Mrs. F. C. O'Neil, San Francisco. Calif. "Why must some advertiser spoil an otherwise good program by continual repetition, day after day, of the same advertising continuity? When a listener hears the same words so often, they lose their punch and instead of arousing interest in the product, they produce exactly the opposite effect." — Norah Couch .man. Vancouver Island, Canada. "Whatever changes may occur in programs from time to time, I hope we may be able to tune in the Community Sings at the usual time." — Mary E. Ralston, Washington, Pa. "We agree with Marie C. Basile of Long Island City that Show Boat is heading for disaster. Sopranos have come and gone from Show Boat, but Muriel Wilson is the only one who has been missed enough to have letters sent to the sponsor requesting her return." — Muriel Wilson Fans. Brooklyn, New York. "I beg to differ with Marie C. Basile's views about Show Boat. 'Tis very true that the cast suffered a great loss when Muriel Wilson and Conrad Thibault left the crew. However, I don't think anyone can accuse me of being unfair to Muriel Wilson when I say that I think Winifred Cecil stepped very gracefully into her place; nor do I think Conrad Thibault will think me unjust because 1 would like to see Ross Graham make good." — Miss M. L. Van Toor, Lansdale, Pa. "Why can't we have Henry Burr on a program where we can enjoy him? On the Barn Dance he sings one skimpy little chorus and leaves us like a kid that's had one lick off an ice cream cone." — Mrs. Thos. Whalen, Mahanoy City. Pa. "Let's have the return of Myrt and Marge in the fall. Not only should they return to the airwaves, but also be given some time between 6:30 and 9:30 p. m." — Lillianne M. Dolphin, Sag Harbor, New York. "The very nature of Edward MacHugh's work seems to me to permit the use of but very little advertising, commercially speaking. If they must have a long spiel, then I say put on another program in addition to the Gospel Singer." — R. Kuprian, Brooklyn, New York. See if the Shade of Face Powder You Have Been Using is the Right One for You! By ^C^CyOZ^L You think you can describe your complexion by calling it "fair," "dark," "pink and white" or "olive." You think you know just what shade of face powder goes with your particular skin. But I want to give you the surprise of your life ! I want to show you — at my expense — that you probably belong to the vast army of women who habitually use the wrong shade of face powder — a shade that never permits them to look their loveliest or their youngest! The reason women make this mistake is that they choose face powder shades according to old-fashioned notions of "type." But you aren't a type. You're you — an individual! No two skins are alike. Even the same skin alters with the years, the seasons, the state of health. Doesn't this check with your own experience ? 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