Radio mirror (Nov 1936-Apr 1937)

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They were listing them as Class A and Class B stars— Class A for those whose names were put above the titles of their pictures and Class B for those whose names were listed below the titles. The idea was that Class A couldn't mix with B. No running around together, no parties together, not even any friendliness towards each other. There's no telling where this would have ended, if the Lux program hadn't stepped in. But most important of all, the Lux broadcasts have taught stars a lesson they'd almost forgotten. It has taught them to forget themselves and have a good time. Radio recognizes no social strata, it posts no uniformed guards every few feet outside the theater where the broadcasts are held, it doesn't bother to put up steel fences with electrified barbed wire strung across their tops. And you don't need a pass countersigned by every big name in the movie industry to get in and watch. It doesn't have first nights, at which every performer must be present in brand new evening clothes or have it whispered about him that he is slipping; its directors don't give boring parties which are command performances, making it mandatory that you go, even if you know beforehand you're in for a terribly dull time; and it doesn't require its juveniles to stick together in one large group, to prove to Hollywood and the rest of the world that they are just as young as the roles they play on the screen. RADIO does none of these, but it does do just the opposite. It puts stars, featured players, bit players and assistantassistant production men together, whirls them joyfully about and slaps them into a full hour broadcast. There is no more closely confined, no more intimate business in the world than a radio rehearsal. Usually the bit player knows more about broadcasting than does the star, and it is usually this extra, scorned and ignored on movie lots, who confers with the program director when any difficulties arise. The Lux program steps on toes, corrects without fear of having the star break his seven-year contract, and doesn't bother to post burly, eagle eyed men to spot every suspicious character lurking at the stage door. So far it hasn't even been necessary to hire ex-G Men to drive the stars to and from the broadcasts. It is in this informal, friendly atmosphere that Hollywood's newest — and, not long ago, impossible — friendships have blossomed forth. The program breeds them by the simple cultivation method of getting the stars to take their shoes off during rehearsal and letting in a sight-seeing crowd of hundreds to sit a few feet away while the actual broadcast is performed. Imagine Taylor or Garbo or Gable making a picture before hundreds of their fans watching open mouthed almost within touching distance of their idols! Even uninvited guests have been known to arrive in time for a broadcast. Recently just before the program went on the air, two kids climbed the fire escape and opened a door to the balcony. Before the UgIu Complexion Denies Vou life's Thrilling moments Pol lam (jive* JQeal Help 0 Disagreeable surface pimples and ugly blotches caused by irritation are so embarrassing just when you want to look your best. Stop worrying about your complexion! Use Poslam a short time AT OUR EXPENSE, and you will be amazed by the rapid improvement. Used successfully for thirty years to relieve surface pimples of acne and minor irritations of the skin. IT MUST BE GOOD to have stood this test, Poslam is a concehtrated ointment that penetrates the outer layers of the skin and soothes irritation, thereby aiding nature to bring back your skin's loveliness. 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