Radio mirror (May-Oct 1936)

RADIO MIRROR What's New On Radio Row (Continued from page 8) charitable deeds— the raising of funds for indigent, sick and unemployed studio associates. Jerry Cooper, the CBS baritone, is the president of the latter organization, and Carmella Ponselle and Niela Goodelle are among his enthusiastic co-workers. The association of announcers has a different mission. It has been in process of formation since last May but only lately got beyond the talking stage. The founder is Verl Bratton, of Station WRhN, Lawrence, Kans., and the New York representative is John Jaeger, of Station WNEW. The country is divided into thirteen districts with a representative in each district. The announced purpose is to obtain better working conditions for announcers but it is denied a union is being formed to enforce wage demands. Nevertheless, the broadcast barons are following developments with a wary eye. T^EW YORK suddenly became organic grinder conscious when two of radio's big shots, May Singhi Breen and Kate Smith, appealed to Mayor LaGuardia to lift the city's ban on hurdy-gurdies. The Ukulele Queen, with the aid of her husband and "sweetheart of the air," Peter de Rose, staged an appeal from the NBC studios. And Miss Smith, recognizing that the tunes played by the itinerant musicians on the wheezy old instruments might be offensive to delicate ears, offered to buy new records for them. As substitutes for "Sweet Rosie O'Grady" and "East Side, West Side" she suggested Ferde Grofe's "Grand Canyon Suite" and George Gershwin's "Rhapsody in Blue." Forgetting, apparently, in her enthusiasm for the movement, that the street kids, in whose name all this agitation for hurdygurdies is made, can't dance to those musical masterpieces. EUGENE JELESN1CK, up and coming Columbia conductor, is wrestling with a problem trying to his soul. Shall he return to Soviet Russia and become owner of property worth $6,000,000 or shall he remain in America and become — maybe — as famous as Stokowski? The property is his by right of inheritance, having been confiscated by the government fifteen years ago when his father was killed in a Russian pogrom, but it won't be restored to him unless he agrees to abide there and promises never to send a nickel of his money out of the country. Thus, the maestro must decide between a career in America or a country estate in Russia and up to press time ambition and avarice were still fighting a no-decision battle within him. THE MONITOR MAN SAYS The Sunday afternoon opera auditions are concluding after a series of fourteen appearances. Fifty-six aspirants will have been heard, one of whom will be rewarded with a contract to sing at the Metropolitan Opera House next season. This has been a costly program, the total sum spent by the paint sponsor approximating $125,000. Little of that amount, however, went to the talent competing. Norman Brokenshire. a real personality among announcers, is no longer attached to the Radio City payroll. Two other In Hollywood... NewYork... Chicago . . . Palm Beach &9iS «AVE mARVCLOUS rr»AK€UP Jfyed.'b J**?"" IT'S NEW . . . it's different . . . and it's sweeping the country! Everywhere girls are hurrying to look their best . . . in Marvelous the Matched Makeup. It's makeup that matches . . . face powder, rouge, lipstick, eye shadow, and mascara in true color symphony. And it's makeup that matches you . . . scientifically keyed to your personality color that never changes, the color of your eyes! At your drug or department store now . . .guaranteed for purity by the worldfamous house of Richard Hudnut... fullsize packages ... 55 cents each. Ask for Marvelous Dresden type face powder, rouge, lipstick, eye shadow and mascara if your eyes are blue; Parisian if your eyes are brown; Patrician if they are gray; Continental if they are hazel. Discover Marvelous the Eye-Matched Makeup. Look your prettiest, and THRILL the man you like best. ..tonight. mflRVCLOUS COPR. 1936, RICHARD HUDNUT miiKeup RICHARD HUDMIT 67