Radio Mirror (Nov 1935-Apr 1936)

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1^ BC gets a new president in the person 1^1 of Major Lenox Riley Lohr, the electrical engineer who attained fame as a showman by his management of Chicago's World Fair or Century of Progress . . . His predecessor, Merlin H. Aylesworth, one of the most popular and able of radio executives, remains active in NBC affairs as vice-chairman of the board of directors. His retirement as president, however, gives him more time to his duties as chairman of the board of directors of the RadioKeith-Orpheum Corporation. . . . And while all these things of more or less moment were being cast into typescript the compiler of this pillar was interrupted by a phone call from Harry McNaughton, Phil Baker's bungling butler. "What I'd like to know," demanded the irrepressible Bottle, "is to whom the Voice of Experience writes when be gets into trouble!" A SMART ALECK? •ECAUSE he persisted in taking potshots at Mussolini and Hitler, Alexander Woollcott is no longer calling attention on the air to the nutritious properties of Cream of Wheat. Sponsors investing huge sums to win the good-will of the public don't like to antagonize even minority groups of customers by participating in controversial subjects, and you can't blame them. Woollcott. having {Turn to next page) Below, Harry Von Zell, announcer, for the Town Hall and Phil Baker shows, snapped with Mrs. Von Zell. Wide World These adorable dresses are the heart's-desire of every little girl who sees them. What a thrill for your own small darling to be decked out in one of these lovable Cinderella frocks ! . . . And don't you worry! Although the materials are fine, the colors dainty, the trimming tricks bright — they'll stay that way, if you give them gentle Ivory Flakes care. These Cinderella Frocks may be washed by hand or washing machine— in lukewarm suds of pure Ivory Flakes.That's the finest way to wash dainty little girls' clothes (as often as you please) — and the safest! * Makers of the famous Cinderella Frocks for children recommend that they be washed in Ivory Flakes. Exact washing directions are tagged on each dress. 99*Vioo%ptl/ie