Radio review (July 1935-Oct 1936)

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Our Listening Groups Report . . . that they wish some station would put on a half-hour or hour program of good dinner music like the old Black-and-Gold Room dinner concerts. . . . that Burns and Allen's new sponsor is interfering with their delightful nonsense by injecting too much "juice" into the program. . . . that they wish Fred Allen would go back to straight comedy, sans amateurs. His distinctive style is wasted on the rubber-stamp portion of his present program. . . . that they wish some announcers wouldn't speak so quickly, as it makes them feel "hectic". . . . that their children love the band music played by the United States Army, Navy and Marine Bands. Maybe some sponsor will get away from comic strip entertainment on the air and give them band music to sell cereal. . . . that they agree with our opinion of the Squibb program and are enjoying it very much. Most frequently complained about last month : The advertising on Capt. Tim Healy's program, because it is too good to spoil by having Capt. Healy write Ivory Soap ads into his manuscript. • New Programs in Review EDDIE CANTOR. Columbia Network. Sunday, 8:00 to 8:30 P. M. EST. Eddie Cantor, the delight of studio audiences, is back, and judging from the loud applause heard every few minutes on the radio, must be giving great satisfaction to those who have passes for the Cantor show. As for the radio audience — a minor consideration, apparently, in the Cantor scheme of things — Eddie does condescend to sing into the microphone twice on every program. If you are one of those ungrateful wretches who can't appreciate Eddie's generosity in letting us hear the laughter which greets his studio clowning, you can turn to the pleasant light musical program on WJZ and the Blue Network during one of those long pauses when Eddie is waiting for the visible audience to "catch on". « WALTER O'KEEFE. Columbia Network. Tuesday and Thursday evenings, 9:00 to 9:30 P.M. EST. Don't think all the good comedians are to be heard only on Sundays, if you haven't tried to find one during the week. Walter O'Keefe is as funny as some you hear more about, and funnier than most. We like Walter and predict he will be near the top of the polls for favorite comedians when the season is further along. The Casa Loma Orchestra adds to the enjoyment, but we could dispense with the "blues" singing. 9 CAVALCADE OF AMERICA. Columbia Network. Wednesday, 8:00 to 8:30 P. M. EST. When big business attempts to blaze new trails and presents an educational program, we think it is time to cheer. The story of America's progress is drama as absorbing as fiction, and on this half-hour it is particularly entertaining. Well-known actors appear in the principal roles to enhance the pleasure of the listeners. Don't let the word "educational" fool you, for this program will hold your interest from start to finish. We recommend it especially as family entertainment, and suggest that the children be allowed to sit up and hear it. The DuPont modest commercials deserve an extra round of applause. 6