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New Programs in Review
METROPOLITAN AUDITIONS. NBC Red Network. Sponsored by Sherwin-Williams. Sunday, 3 :30 to 4:00 P.M. EST.
We understand this program went through court procedure in order that the sponsor might win the right to present it, and after hearing it, we wonder what the hotly disputed original feature is supposed to be. While excellent singers are heard and the magic name of Edward Johnson is connected with it, to call the program "Metropolitan Auditions" is a misnomer. It is simply a musical program, with Edward Johnson acting as master of ceremonies. What is the idea, we wonder, of having Mr. Johnson solemnly wish each artist success, if it is supposed to be a try-out for the Metropolitan ? If the public were going to judge the merits of the performance his comment might have some point; but since he is the judge and jury — why?
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THE WIDOW'S SONS. NBC Red Network. Sustaining. Sunday, 4:00 to 4:30 P.M. EST.
Mountaineers in the hills of the South are portrayed with accuracy and understanding by Lulu Vollner, who wrote this script. The plot is interesting, the cast well-chosen and the production excellent. NBC has done itself proud in staging this program. Incidentally, people who think of hillbillies in terms of adenoidal singers strumming banjos should listen to "The Widow's Sons" to hear a real portrayal of backswoodsmen.
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NINE TO FIVE. NBC Blue Network. Sponsored by L. C. Smith Corona Typewriter Company. Thursday, 7:15 to 7:30 P.M. EST.
Some of the characters in this serial are easily recognizable, even if the sketch is not typical of what goes on in the average business office. However, it has humor and interest and is off the beaten track.
PARADE OF YOUTH. CBS Network. Sponsored by Ward Baking Company. Tuesday, Thursday and Saturday. 6:15 to 6:30 P.M. EST.
A perfect example of how a good idea may be killed by its treatment. News about children for children, but with such theatricalism that its value is completely lost. Less sloppy sentiment and more dignity of presentation would probably improve this by a few hundred percent.
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