Radio showmanship (Jan-Dec 1942)

Record Details:

Title:
Radio showmanship
Date:
Jan-Dec 1942
Publisher:
Minneapolis : Showmanship Publications
Volume:
Radio showmanship (Jan-Dec 1942)
Leaf #:
000390
Language:
English
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Date Added:
March 28, 2024
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SHOWMANSCOOPS RADIO SHOWMANSHIP welcomes unusual photographs of merchandising stunts used by businessmen to promote listener interest in their radio programs. America's Health • Above . . . More than 100 Red Cross nutrition classes are regular listeners to the KSD program, Nutrition and Your Health. Peggy Cave, KSD director of women's activities, and Mrs. Eugenia Shrader, director of the nutrition division of the St. Louis (Mo.) Red Cross Chapter, answer listener-sent queries on nutrition problems in this broadcast. • Left ... Al Stevens, who does the play-by-play description of the WFIL Lucky Money program sponsored by the PHILADELPHIA ASSOCIATION OF RETAIL DRUGGISTS, here interviews newly elected member of the State Board of Pharmacy Mark Rothman. (For story, see Showmanship in Action, p. 392.) RADIO SHOWMANSH IP