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"leeve: NEWS!
ons Sells Giant Specials "'mningham's Drug Stores
casts on the air every week. Beginning at 7:00 A.M., Cunningham's Xezcs Ace zooms over the air wa\es around the clock for 22 hours of continuous broadcastings on six stations. Tlie Xews Ace programs vary from 5 to 15 minutes in length, and for the most part, are broadcast on the hour.
The Xews Ace, in addition to rating the most popular source of news broadcasts in ^Iichigan. also scores high honors as a medium for public ser\ ice. On November 2, 1942, the radio stations presented Cunningham's XeiusAce the award of a Public Service Plaque for the contribution of more than 15,000 broadcast messages in behalf of the war effort, national, state and ci\ ic agencies. In connection with this award, Cunningham's published a full page advertisement in the Detroit Xeius, showing letters of commendation that were recei\ed from Detroit's Mayor, Edward J. Jeffries: Frank N. Isbey, Chairman of the United States Treasury Department. Michi
gan War Savings Staff: Harvey Campbell, Executive Vice President of the Detroit Board of Commerce, and Perci\al Dodge, Managing Director of the \\ ar Chest. We might note that we believe that this is the first time any sponsor e\er published a full page newspaper (Continued on page yl)
Interested in practically every social semice cause is Nate S. Shapero, president of Cunningham and Shapero Drug Stores, Detroit, Mich. For his aggressive leadership in rendering public service, the community, the state and the nation have paid tribute to drugman Shapero. Currently he not only wields the gavel as president of the 100 retail stores that comprise tlie Cunningham and Shapero chain, but he is also president of the Board of Fire Commissioners of Detroit; presidejit of the Chaim Wiezmann Chemical Research Foundation of Rehovoth, Palestine, and president of Franklin Hills Country Club. He is also chairman of the following organizations: the Xational Chain Stores' Section of Defense Bonds and Stamps campaign: the MicJiigan Chain Stores Association, and tlie Board of Police and Fire Pension Committee. As a member of countless other local, state and national boards, he rounds out his career as Detroit's Xumber 1 public spirited citizen.
• Right . . . Nate S. Shapero, president, CUNNINGHAM'S DRUG STORES, INC., signs renewal contract for continuation of News Ace, flanked by (left) C. B. Larsen, vice president of CUNNINGHAM'S and (right) account executive Lawrence J. Michelson.