Radio showmanship (Jan-Dec 1943)
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Skippy Hollywood Theatre Dramatic approach ups sales, creates new markets. 6-43, p. 190.
Vanity Fair Transcribed feature based on the classic novel. 11-43, p. 394.
EDUCATIONAL
Let's Learn Spanish A Time & Life produced transcribed feature. Every day situations dramatized to present a working Spanish vocabulary. 9-43 n 321 12-43, p. 403.
EMPLOYMENT
Time to Get a War Job Factory and office job availabilities are discussed. 6-43, p. 211.
Radio Recruits! Radio help wanted appeals meet crucial manpower shortage. 9-43, p. 305.
But Once a Year Spot announcements roundup workers for the Federal Employment Service over WIND, Chicago, 111. 10-43, p. 358.
FARM Top O' the Morning A collection of dawn breakers that are sponsor ice breakers for increased sales. 4-43, p. 124.
Farmer's Almanac of the Air How to get people out of
bed in the morning! 4-43, p. 133. Victory Farmers on Parade Radio ups food out-put, increases feed tonnage. 8-43, p. 257. Bids by Remote Broadcasts over WRUF, Gainesville, Fla., from Snow's Live Stock Auction Market. 8-43, p. 261. Old Farm Hour A half-hour variety show with a rural
slant. 8-43, p. 264. Radio: Farmer's Friend Advertiser rates greater audience acceptance, better market from farm service projects. 8-43, p. 266. Early Birds Music and poultry news get distribution for the Early Bird Hatchery, Davenport, la., over woe. 8-43, p. 268. Friendly Farmer A daily full-hour show with a little bit of everything for the farm family is heard over WMRN, Marion, O. 8-43, p. 271. Farm Interviews Interviews with farm people are transcribed, aired at a later date. 8-43, p. 272. Cracker Barrel Market prices, music and farm news is the mainstay of this CKWS daily feature for Kingston, Ont., listeners. 8-43, p. 272. Farmer's Exchange A five-minute trading post over WBRC, Birmingham, Ala., for --Alabama Novelty House. 8-43, p. 273. Farm Digest Farm problems peculiar to the region.
8-43, p. 275. Town and Farm Information on farm subjects for the
farm family and the city dweller. 8-43, p. 275. Hayloft Hop Saturday night barn dance from WRUF,
Gainesville, Fla. 8-43, p. 275.
Daily News Letter Ten-minute feature keeps the farmer
posted on latest farm front developments. 8-43, p. 276.
Farm Front News slanted at rural listeners. 8-43, p. 277.
Missouri Farmer Variety show for noontime listening.
8-43, p. 277. Joe Doakes Humor backstops this nine year old weekday feature. 8-43, p. 278. Misco Market Reports Missoula Mercantile took on sponsorship 12 years ago over KGVO. 8-43, p. 278. Farmer's Almanac Program for rural-minded New England. 8-43, p. 278. Radio Farmer For 12 years, Reilly Atkinson 8C Co., Boise, Idaho, have offered this ten-minute farm news packet over KIDO. 8-43, p. 279. RFD Review A ten-minute news spot has been warmed by the suns of seven summers for participating sponsors on WMBD, Peoria, III. 8-43, p. 279. Farm Circle A farm service feature. 8-43, p. 280. GLF Farm and Home News News of interest to the entire farm family is the G.L.F. Cooperative Mills offering over WKBW, Buffalo, N. Y. 8-43, p. 280. Poultry School of the Air Transcribed feature with leaflets and bulletins as listener checks heard over WGBF-WEOA, Evansville, Ind. 8-43, p. 281. Farm Forum Farm news summaries. Good promotional tie-ins. 8-43, p. 282.
Florida Farm Hour A noontime all-farm-family feature now m Its fifteenth year over WRUF, Gainesville. I U. 8-43, p. 282.
Farmer Russ News and music for rural liiicnert. 10-4 3. p. 355. '
Farm Question Box Answers to listener-tent questions the peg for this 18 year old KOA feature, Denver. Col. 10-43, p. 356.
On the Citrus Front Regional news. 11-41. p. J81.
FINANCIAL
Busy Money Money, its uses and its significance! 5-4}. p. 166.
Facts About Taxes Advice for bewildered taxpayers 11-43, p. 380.
FOOD
Fun With Food Philadelphia housewives get a chance to stagger home with free-for-nothing market baskets in this quiz show based on culinary knowledge. Heard over WFIL. 1-43, p. 28.
1450 Club Women's program with a club membership angle. Recipes, household hints, et al. 1-4 J. p. 30.
Bennie Walker's Tillamook Kitchen Two people talk about recipes and cheese for Tillamook County Creamery Ass'n. 1-43. p. 33.
WFIL Kitchen Club Five times a week members gather around the kitchen stove, via WFIL, Philadelphia. 3-43, p. 105.
A Word to the Wives Cooking suggestions, etc. on a daily sked. 4-43, p. 133.
Housewives Jackpot Product tie-in for housewives who know their groceries. 4-4 3, p. 138.
Food for Freedom Wartime food tips. 5-43. p. 170.
Happy Kitchen Recipes, etc. for homemakers. 7-43, p. 249.
Tomorrow's Menus Today Current rationing news, shopping tips and balanced menus to meet rationing conditions. 9-43, p. 310.
Bess Bye, the Market Scout Latest dope on market conditions and retail prices on perishable food stuffs. 9-43, p. 318.
Canning for Victory Visual and oral instruction. 10-43. p. 349.
Modern Kitchen Fun and enjoyment of cooking. 10-4 3. p. 351.
Mystery Chef Series takes the mystery out of wartime cooking problems. 10-43, p. 354.
Vitamins for Victory How to keep wartime America healthy and well fed is the purpose of the KIDO. Boise, Id., feature aired for the Snake River Drug Ass'n. 11-43, p. 380.
Cockeyed Cooking A take-off on radio's old faithful, with a merchandising twist. 11-43, p. 384.
Women's Participation A Rockwood dC Co. seasonal promotion for Chocolate Bits. 12-43. p. 419.
HISTORICAL
Sons of Freedom A salute to 65 famous Sons of Freedom. A transcribed five-minute feature. 1-4 J. p. J 3.
American Challenge. The Transcribed feature dramatizes lives of those who have contributed to progress in the U. S. 6-43, p. 203.
Way Back When Live show with an old-timer angle. 7-43. p. 226.
Romances of American Industry Stories behind great American business institutions. 9-43, p. 311.
Milwaukee Through the Years Historical pageant with a weekly salute to war industries in the community. 9-43, p. 312.
Famous Mothers Narrative and dramatic scenes based on the lives of famous mothers ire featured in this 5-minute transcribed series. 9-4 3. p. 321.
Voice of Vision Dramatizations of the lives of those whose contributions to science gave them a place in the sun. Live. 1-43. p. 35 3.
Famous Yankees Week-day parade of famous New Englanders who used Yankee ingenuity to a<.hievc fame and fortune. 12-43. p. 418.
HOBBIES AND RECREATION Sewing School When the M. L. Parker Co.. Davenport. la., offered free pair-?hlets in connection with its WOC broadcasts, response was terrific. 6-43. p. 210.
DECEMBER, 1943
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