Radio showmanship (Jan-Dec 1944)

Record Details:

Title:
Radio showmanship
Date:
Jan-Dec 1944
Publisher:
Minneapolis : Showmanship Publications
Volume:
Radio showmanship (Jan-Dec 1944)
Leaf #:
00022
Language:
English
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Date Added:
March 28, 2024
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A feature that has become popular with listeners is the weekly telephone question. A telephone number is drawn b\ one of the guests and the person who ^ l.^. 0^^' answers the call is asked a question. These questions may pertain to the game laws, the names of different fish or animals, or some or their habits. These questions on subjects familiar to sportsmen are phrased in such a way as to give anyone who answers the call a chance to give the correct answer. Be it man, woman or child, no one has ever missed yet! They generally get help, and when they call at the store for their gift, they go away smiling. Since the program is planned as a service to sportsmen, the broadcasts are not loaded with commercials. The Sportsfneu's Round Table is now known to all sportsmen within the WCAX radius, and it has fully as many women listeners as men. When an advertiser builds up that kind of good will, he doesn't need long winded commercials! • (Left) . . . Extremely popular with the radio public is moderator Ed Keenan. A local sportsman, he is also active in many other community enterprises, is president of the Y.M.C.A. # (BeloTv) . . . Conductor Ed Keenan discusses bicycle riding with this group. 18 RADIO SHOWMANSHIP