Radio showmanship (Jan-Dec 1944)

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SHOWMANSCOOPS RADIO SHOWMANSHIP welcomes unusual photographs of merchandising stunts used by businessmen to promote listener interest in their radio programs. • (Right) ... As Bob Fitzmaurice, mcmb:?r of KOA's Guest Relation Staff, empties another U. S. mail bag containing still more entries in th? KOA Home Forum Sewing Contest, Lora Price (center), Home Forum director, her assistant, Betty Price (left), and Anne Walden (right), secretary to KOA's General Manager, admire some of the handiwork. (For story, see Proof O' the Pudding, p. 243.) WIIVDDW UHESSlIVli HELPI • (Left) . . . With a onci a-week amateur show the HYWAY THEATRI ALASKA FURS bring talent and customers oi of cold storage. Series heard over WPAT, Patcf son, N. J. (For story, se Showmanship in Action, / 245.) DIO SHOWMANSHIP