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YOUR BUSINESS AT A GIANCE
■^ A Quick Index to What Others in Your Business Field Accomplish Through Broadcast Advertising.
Articles and services in
Radio Showmanship
are classified by
businesses here.
FEBRUARY
Business PAGE
Auto Supplies 66
Bakeries 58, 64
Beverages 52, 65
Books 58, 66
Builders' Supplies 65
Candies 64
Dairy Products 48, 64
Department Stores 54, 56, 59, 66, 67 Drug Products 69
Farm Supplies 46
Finance 59, 60
Florists 67
Furriers 68
Grocery Products 64
Home Furnishings 55, 60, 68
Ice Cream 48
Jewelers 68
Laundries 57, 60
Meat Products 64
Milling 48
Music Stores 61
Photographers 69
Public Utilities 44, 57, 62
Realtors 68
Restaurants 50
Women's Wear 57
^ 17 BUSINESS FIELDS ^ 29 RADIO ADVERTISERS
SPONSOR-STATION INDEX
February index of sponsors and stations used in radio advertising campaigns.
Sponsor
Allen Dairy Products
Alton-Lewis Co.
Atherton Stores of Maine . Bennett Furniture Co. James Black Dry Goods Co.
Bobby's Flower Shop
City of Duluth, Water 8C Gas Commercial Book Store Con. Public Power Project Co-ops of N.W. Iowa Davenport Bank 8C Trust Co. Duluth Universal Mill. Co. First National Bank
I. J. Fox Furriers
Hackney's Restaurant Hargrove Construction Co.
Heider's Music Store
Levy's Ladies' Toggery
Market Laundry
May Co.
McGavin's, Ltd.
Miller &. Rhoads
Joe Franklin Myers Indus. Nehi Bottling Co. Pioneer Trust Co. J. W. Rowlands Co. Rubsam 8C Horrman Brew. Co.
Savitt Jewelers
Trenerry's Bakery United Dairies of Duluth Westchester Lighting Co. Western Auto Supply Co.
STATION PAGE
WOWO, Fort Wayne, Ind. 64
CKEY, Toronto, Ont 57
WCSH, Portland, Me 60
WROX, Clarksdale, Miss. 55
KXEL, Waterloo, la 59
KMAC, San Antonio, Tex. 67
WEBC, Duluth, Minn 62
KSLM, Salem, Ore 58
KFAB, Omaha-Lincoln, Neb. 57 KVFD, Fort Dodge, la 46
60 48 59 68 50
woe, Davenport, la. WEBC. Duluth, Minn.
WFAA, Dallas, Tex
WELI, New Haven, Conn. WFPG. Atlantic City, N. J
KQV, Pittsburgh, Pa 65
KSLM, Salem, Ore 61
WROX, Clarksdale, Miss. 63
KROW, Oakland, Calif. 57, 60 KOA, Denver, Colo. 67
CJCA, Edmonton, Alberta 58 WRNL, Richmond, Va. 54
WFAA, Dallas, Tex 64
WJPA, Washington, Pa. . 65
KSLM, Salem, Ore. 59
WLOK, Lima, 0 68
WJZ. New York City 52
WELI, New Haven, Conn. 68 KIT, Yakima, Wash. WEBC, Duluth, Minn. WFAS, White Plains, N.Y. KHJ, Los Angeles, Calif.
64
Whatever your business, the basic idea of any one of these programs may be adapted to it. Read them all, then file for future reference. We try to fill orders for back issues if you need them for a complete file.