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YOUR BUSINESS AT A GLANCE
if A Quick Index to What Others in Your Business Field Accomplish Through Broadcast Advertising.
Articles and services in
Radio Showmanship
are classified by
businesses here.
APRIL
Business PAGE
Automobile Supplies 123, 142
Bakeries 128, 142
Beverages 131, 138, 139
Dairy Products 131, 139, 140
Department Stores
113,114, 127,132,133,137
Dry Cleaners 133
Electrical Supplies 133
Finance 134
Gasolines 142
Grocery Stores 134, 139, 140
Ice Dealers 142
Jewelers 138, 139
Manufacturers 135
Meats 142
Men's Wear 134, 139
Milling 142
Storage 118
Taxis 136
Women's Wear 136, 139
^ 19 BUSINESS FIELDS ^ 22 RADIO ADVERTISERS
SPONSOR-STATION INDEX
April index of sponsors and stations used in radio advertising campaigns.
Sponsor STATION PAGE
Bekins Van & Storage Co. ABC Pacific 118
Belk-Gallant Dept. Stores . . . WLAG, La Grange, Ga. 127
Wm. H. Block Co. WIRE, Indianapolis, Ind. 113
Checker Cab Co WCOS, Columbia. So. Car. 136
Cohen Bros. Dept. Store . . WMBR, Jacksonville, Fla. 132
A. J. Cripe Baking Co KOAM, Pittsburg, Ka. 128
Dominion Clothing Store . . . CKOC, Hamilton, Ont. 134
Farmers 8C Merchants Nat'I
Bank WINC, Winchester, Va. 134
Fisher Foods WTAM, Cleveland, O. 134
General Electric Co. WOL, Washington, D.C. 135
Jackson Brewing Co. WDSU. New Orleans, La. 131
Jones Store KCMO. Kansas City, Mo. 133
Levy's Ladies' Toggery WROX, Clarksdale. Miss. 136
Los Angeles Brewing Co. . KHJ, Los Angeles, Calif. 138
Londonderry Ice Cream Co. WXYZ, Detroit, Mich 139
Master Cleaners 8C Dyers WDAD, Indiana, Pa. 133
S. A. Meyer Jewelry Co. WJPA, Washington, Pa. 138
Modern Radio Service . WOC, Davenport, la. 133
Moeller's City Bakery WFOY, St. Augustine, Fla. 141
Procter SC Gamble WLW, Cincinnati, 0 137
J. W. Robinson Co KHJ, Los Angeles, Calif. 132
Schuster's Dept. Store WTMJ, Milwaukee. Wis. 137
Valley Farm Dairy WEW, St. Louis, Mo. 131
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Whatever your business, the basic idea of any one of these programs may be adapted to it. Read them all, then file for future reference. We try to fill orders for back issues if you need them for a complete file.